Content Executive | LOOKFANTASTIC

We’re a fast-moving, global technology group that specialises in taking brands direct to consumers. We’re home to a portfolio of leading brands and sites including Myprotein, ESPA, LOOKFANTASTIC, and Cult Beauty, all of which are powered by our fully integrated digital commerce ecosystem, THG Ingenuity. We handle everything in-house, including technology, content creation, e-commerce, marketing, manufacturing, new product development, and logistics. This comprehensive approach ensures we can fully realise our vision and maintain our leadership in a rapidly evolving global industry.

Life at THG Beauty: We’re home to market-leading websites like Lookfantastic, Skinstore, Dermstore, Cult Beauty and the beauty subscription box brand Glossybox. Our portfolio of premium brands includes the likes of ESPA, Ameliorate and Grow Gorgeous – all of which are loved and trusted by millions of fans worldwide. We also partner with a network of more than 19,000 influencers to ensure brands can reach their audience anywhere in the world. It’s an incredibly exciting time to be joining the team.

Reporting to the Content Manager, the Content Executive is responsible for the creation and execution of best-in-class 360 content to assist the Brand Team ambition of driving brand awareness, organic revenue and a consistent brand identity. You will be working in a dynamic, fun team and be able to shape the way we create content.

As a Content Executive, you will:

• Support with ideation and execution of 360 web and channel-specific content for various platforms in both written and visual formats, working collaboratively with channel leads across Blog, App, Paid Social etc.
• Support with content ideation for all brand campaigns and key product launches.
• Support with the management of the Content Calendar to create and organise content in line with campaigns and events.
• Conduct trend research, competitor analysis and keyword research linked to content priorities, positioning and creation.
• Compile, optimise and write blog posts for all brand campaigns, working collaboratively with the SEO team to integrate core keywords to drive content performance and organic site rankings.
• Create content briefs for external talent, including influencers and industry experts, aligned to content plans.
• Work collaboratively with the social team to develop compelling content for various platforms, ensuring consistent messaging and engagement.
• Work collaboratively with the commercial team to understand and develop our content plan in core areas.
• Work collaboratively with the trade and SEO teams to execute content across key landing pages in line with channel best practice.
• Be a brand champion & custodian, ensuring consistency of brand guidelines to ensure content is on brand and in line with brand ToV.
• Ensure company compliance at all levels with corporate policies.

What skills and experience do I need?

• At least 1 year in a content or copy-related role
• Degree in English Language/Literature, Journalism, Marketing or Creative Writing preferred
• Excellent written and verbal communication skills
• A solid grasp of the English language/grammar and ability to spot errors quickly
• An understanding of how to optimise content for web and app to improve user experience
• Experience of writing content for SEO
• Knowledge of management platforms and reporting tools such as Content Square, Google Analytics and Keyword Planner

What’s in it for me?

• Access bespoke development programmes that have been designed and developed by our in-house L&D team.
• Continued development through our upskilling programme that is delivered in partnership with an industry-leading training provider.
• Enhanced Leave: 25 days annual leave plus bank holidays. Don’t want to work on your birthday? We don’t either! Enjoy your day off on us!
• Enhanced maternity and paternity pay, depending on length of service.
• Up to 10 days compassionate leave. Buy back up to 3 days each year.
• Access face-to-face and virtual appointments with our in-house GP.
• Access our in-house CBT therapist.
• Access our 247 Employee Assistance Programme (EAP) which is provided by Bupa.

Other Perks:

• Save up to 12% on the cost of personal tech through our salary sacrifice scheme.
• Up to 50% staff discount on THG brands.
• Know someone who would be perfect for THG? Refer them and get up to £1000 when they pass their probation.
• Anniversary gifts when you hit 5 and 10 years of service.

THG is proud to be a Disability Confident Committed employer. If you are invited to interview, please let us know if there are any reasonable adjustments we can make to the recruitment process that will enable you to perform to the best of your ability. THG is committed to creating a diverse & inclusive environment and hence welcomes applications from all sections of the community. Because of the high volumes of applications our opportunities attract, it sometimes takes us time to review and consider them all. We endeavour to respond to every application we receive within 14 days. If you haven't heard from us within that time frame or should you have any specific questions about this or other applications for positions at THG please contact one of our Talent team to discuss further.