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- Tasks: Lead sales and marketing strategy for a luxury countryside resort.
- Company: Forbes of Kingennie, a stunning luxury destination in Scotland.
- Benefits: Staff meals, discounts, childcare vouchers, and a supportive work environment.
- Why this job: Make a real impact in a growing, dynamic resort with unique offerings.
- Qualifications: 5+ years in sales/marketing within hospitality or tourism, strong digital marketing skills.
- Other info: Access to reliable transport is essential due to location.
The predicted salary is between 36000 - 60000 £ per year.
The HR Booth are delighted to be recruiting a Sales & Marketing Manager on behalf of Forbes of Kingennie, a stunning resort destination nestled in the heart of Angus.
About Forbes of Kingennie: Forbes of Kingennie Country Resort is one of Scotland's leading luxury countryside destinations, renowned for its award-winning lodges, exceptional destination dining, outdoor experiences, and beautifully hosted weddings, private celebrations, and corporate events.
Why This Role? We are seeking an experienced and commercially driven Sales & Marketing Manager to lead the resort's marketing strategy while overseeing the sales team to drive revenue growth across the business. This is a pivotal leadership role focused on strengthening the brand, increasing enquiries and bookings, and supporting the resort's continued growth.
As Sales & Marketing Manager, you will develop and implement an integrated sales and marketing strategy that positions the resort as a premium destination for leisure breaks, weddings, events, and corporate business. You will oversee all marketing activity, including digital marketing, website performance, content creation, PR, and strategic partnerships, while leading and supporting the sales team to maximise enquiries and improve conversion rates.
A key aspect of the role will involve analysing performance across sales and marketing channels, producing detailed reports, and presenting strategic insights and recommendations to senior leadership and board-level stakeholders.
Important Please Read: Due to our countryside location, there is NO public transport to or from the resort. Applicants must have access to their own reliable transport (car, motorbike, etc.) to travel to and from work. This is essential.
Key Responsibilities:
- Develop and deliver an integrated sales and marketing strategy aligned with the resort's commercial objectives.
- Strengthen brand positioning as a leading luxury countryside destination in Scotland.
- Plan and deliver seasonal campaigns promoting accommodation, dining, weddings, and outdoor experiences.
- Manage the resort website to maximise user experience and booking conversion.
- Oversee digital marketing including paid advertising, email campaigns, and social media.
- Lead and manage the resort's sales team, setting targets and driving proactive sales activity.
- Build relationships with tourism organisations, wedding planners, and industry partners.
- Coordinate PR activity including media coverage, influencer visits, and industry features.
- Monitor enquiries, conversions, and campaign performance to maximise revenue growth.
- Produce regular commercial reports and present sales and marketing performance at board level.
What We're Looking For:
- 5+ years experience in a sales, marketing, or commercial role within the hospitality, tourism, or events sector.
- Strong understanding of digital marketing, including email marketing, social media management, and paid advertising campaigns.
- A proven track record of driving enquiries, increasing bookings, and delivering revenue growth.
- Experience managing, mentoring, or leading a sales team.
- Excellent communication, analytical, reporting, and presentation skills.
What We Offer:
- Staff meals during shifts
- Free tea, coffee, and cordials while on shift
- Staff discounts across the restaurant, golf course, lodges, shop & events
- Free catch-and-release fishing (Bankside & Burnside)
- Childcare voucher scheme
- Cycle to Work Scheme
- Employee Assistance Programme
- A supportive, creative, and welcoming working environment
Why Join Forbes of Kingennie?
- Work at one of Scotland's most unique Countryside Resorts
- Lead marketing and sales strategy across a diverse hospitality offering
- Be part of an ambitious and growing business
- Opportunity to influence strategic decision-making at senior level
Ready to Join Us? If you're an ambitious sales and marketing professional looking to make a real impact within a growing, dynamic resort, we'd love to hear from you. Please attach a Cover Letter as well as a CV. Apply today! A full job description is available on request.
Locations
Sales & Marketing Manager in Glasgow, North East employer: The HR Booth
Contact Detail:
The HR Booth Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Sales & Marketing Manager in Glasgow, North East
✨Tip Number 1
Network like a pro! Attend industry events, connect with people on LinkedIn, and don’t be shy about reaching out to former colleagues. Building relationships can open doors that a CV just can’t.
✨Tip Number 2
Show your passion! When you get the chance to chat with potential employers, let your enthusiasm for the role and the company shine through. Share your ideas on how you can contribute to their success.
✨Tip Number 3
Prepare for interviews by researching the company inside out. Know their brand, their values, and their recent achievements. This will help you tailor your responses and show that you’re genuinely interested.
✨Tip Number 4
Don’t forget to follow up! After an interview, send a quick thank-you email expressing your appreciation for the opportunity. It’s a simple gesture that can leave a lasting impression.
We think you need these skills to ace Sales & Marketing Manager in Glasgow, North East
Some tips for your application 🫡
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Make sure to highlight your relevant experience in sales and marketing, and how it aligns with the role at Forbes of Kingennie. Show us your passion for the hospitality industry and why you want to be part of our team.
Tailor Your CV: Don’t just send a generic CV! Tailor it to showcase your achievements in driving revenue growth and managing sales teams. Use keywords from the job description to make it clear that you’re the perfect fit for this Sales & Marketing Manager role.
Showcase Your Digital Savvy: Since digital marketing is key for this position, make sure to include specific examples of successful campaigns you've managed. Whether it's social media, email marketing, or website performance, we want to see how you’ve made an impact!
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way to ensure your application gets into the right hands. Plus, it shows us you’re serious about joining our amazing team at Forbes of Kingennie!
How to prepare for a job interview at The HR Booth
✨Know Your Stuff
Before the interview, dive deep into Forbes of Kingennie's offerings. Familiarise yourself with their lodges, dining options, and events. This knowledge will help you demonstrate your passion for the brand and show how you can contribute to their marketing strategy.
✨Showcase Your Experience
Prepare specific examples from your past roles that highlight your success in driving enquiries and increasing bookings. Be ready to discuss your experience with digital marketing and how you've led sales teams to achieve targets. This will prove you're the right fit for the role.
✨Bring Data to the Table
Since the role involves analysing performance and presenting reports, come prepared with data-driven insights from your previous positions. Discuss how you've used analytics to inform marketing strategies and improve conversion rates. This will showcase your analytical skills and strategic thinking.
✨Ask Smart Questions
At the end of the interview, ask insightful questions about their current marketing strategies or future goals. This shows your genuine interest in the role and helps you understand how you can make a real impact at Forbes of Kingennie.