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- Tasks: Lead sales and marketing strategy for a luxury countryside resort.
- Company: Forbes of Kingennie, a stunning destination in the heart of Angus.
- Benefits: Staff meals, discounts, childcare vouchers, and a supportive work environment.
- Why this job: Make a real impact in a dynamic resort while leading innovative marketing campaigns.
- Qualifications: Experience in sales and marketing within hospitality or tourism sectors.
- Other info: Access to reliable transport is essential due to location.
The predicted salary is between 36000 - 60000 £ per year.
The HR Booth are delighted to be recruiting a Sales & Marketing Manager on behalf of Forbes of Kingennie, a stunning resort destination nestled in the heart of Angus. Forbes of Kingennie Country Resort is one of Scotland's leading luxury countryside destinations, renowned for its award-winning lodges, exceptional destination dining, outdoor experiences, and beautifully hosted weddings, private celebrations, and corporate events.
We are seeking an experienced and commercially driven Sales & Marketing Manager to lead the resort's marketing strategy while overseeing the sales team to drive revenue growth across the business. This is a pivotal leadership role focused on strengthening the brand, increasing enquiries and bookings, and supporting the resort's continued growth.
As Sales & Marketing Manager, you will develop and implement an integrated sales and marketing strategy that positions the resort as a premium destination for leisure breaks, weddings, events, and corporate business. You will oversee all marketing activity, including digital marketing, website performance, content creation, PR, and strategic partnerships, while leading and supporting the sales team to maximise enquiries and improve conversion rates.
A key aspect of the role will involve analysing performance across sales and marketing channels, producing detailed reports, and presenting strategic insights and recommendations to senior leadership and board-level stakeholders. Due to our countryside location, there is NO public transport to or from the resort. Applicants must have access to their own reliable transport (car, motorbike, etc.) to travel to and from work.
- Develop and deliver an integrated sales and marketing strategy aligned with the resort's commercial objectives.
- Strengthen brand positioning as a leading luxury countryside destination in Scotland.
- Plan and deliver seasonal campaigns promoting accommodation, dining, weddings, and outdoor experiences.
- Manage the resort website to maximise user experience and booking conversion.
- Oversee digital marketing including paid advertising, email campaigns, and social media.
- Lead and manage the resort's sales team, setting targets and driving proactive sales activity.
- Monitor enquiries, conversions, and campaign performance to maximise revenue growth.
- Produce regular commercial reports and present sales and marketing performance at board level.
Requirements:
- 5+ years experience in a sales, marketing, or commercial role within the hospitality, tourism, or events sector.
- Strong understanding of digital marketing, including email marketing, social media management, and paid advertising campaigns.
- Experience managing, mentoring, or leading a sales team.
Benefits:
- Staff meals during shifts.
- Free tea, coffee, and cordials while on shift.
- Staff discounts across the restaurant, golf course, lodges, shop & events.
- Childcare voucher scheme.
- Cycle to Work Scheme.
- Employee Assistance Programme.
- A supportive, creative, and welcoming working environment.
- Work at one of Scotland's most unique Countryside Resorts.
- Lead marketing and sales strategy across a diverse hospitality offering.
If you're an ambitious sales and marketing professional looking to make a real impact within a growing, dynamic resort, we'd love to hear from you.
(Senior) Manager Sales & Marketing (m/f/d) in Dundee employer: The HR Booth
Contact Detail:
The HR Booth Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land (Senior) Manager Sales & Marketing (m/f/d) in Dundee
✨Tip Number 1
Network like a pro! Attend industry events, connect with people on LinkedIn, and don’t be shy about reaching out to former colleagues. Building relationships can open doors that a CV just can’t.
✨Tip Number 2
Show up prepared for interviews. Research the company, understand their brand, and come armed with ideas on how you can contribute to their sales and marketing strategy. This shows initiative and genuine interest!
✨Tip Number 3
Follow up after interviews! A quick thank-you email reiterating your enthusiasm for the role can set you apart from other candidates. It’s a simple way to keep you fresh in their minds.
✨Tip Number 4
Don’t forget to apply through our website! We’re always looking for passionate individuals who want to make an impact. Plus, it’s a great way to ensure your application gets seen by the right people.
We think you need these skills to ace (Senior) Manager Sales & Marketing (m/f/d) in Dundee
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the Sales & Marketing Manager role. Highlight your experience in hospitality and any successful campaigns you've led. We want to see how you can bring your unique skills to our stunning resort!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to tell us why you're passionate about this role and how your background aligns with our goals at Forbes of Kingennie. Be genuine and let your personality come through!
Showcase Your Digital Savvy: Since digital marketing is key for this position, make sure to mention any relevant experience you have with social media, email campaigns, or website management. We love seeing candidates who are up-to-date with the latest trends!
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you don’t miss out on any important updates. Plus, we love seeing applications come in through our own channels!
How to prepare for a job interview at The HR Booth
✨Know the Resort Inside Out
Before your interview, make sure you research Forbes of Kingennie thoroughly. Understand their brand, offerings, and unique selling points. This will not only help you answer questions confidently but also show your genuine interest in the role and the resort.
✨Showcase Your Digital Marketing Skills
Given the emphasis on digital marketing in the job description, be prepared to discuss your experience with various digital channels. Bring examples of successful campaigns you've led, focusing on metrics like engagement and conversion rates to demonstrate your impact.
✨Prepare for Leadership Questions
As a Sales & Marketing Manager, you'll need to lead a team. Anticipate questions about your leadership style and how you've motivated teams in the past. Have specific examples ready that highlight your ability to drive sales and foster a positive team environment.
✨Be Ready to Discuss Strategy
The role involves developing an integrated sales and marketing strategy, so be prepared to talk about your strategic thinking process. Think of a time when you successfully implemented a strategy and be ready to share the results and insights gained from it.