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- Tasks: Lead sales and marketing strategy for a luxury countryside resort.
- Company: Forbes of Kingennie, a stunning destination in Angus.
- Benefits: Staff meals, discounts, childcare vouchers, and a supportive work environment.
- Why this job: Make a real impact in a dynamic resort setting.
- Qualifications: 5+ years in sales or marketing within hospitality or tourism.
- Other info: Access to reliable transport is essential due to location.
The predicted salary is between 36000 - 60000 £ per year.
The HR Booth are delighted to be recruiting a Sales & Marketing Manager on behalf of Forbes of Kingennie, a stunning resort destination nestled in the heart of Angus. Forbes of Kingennie Country Resort is one of Scotland's leading luxury countryside destinations, renowned for its award-winning lodges, exceptional destination dining, outdoor experiences, and beautifully hosted weddings, private celebrations, and corporate events.
We are seeking an experienced and commercially driven Sales & Marketing Manager to lead the resort's marketing strategy while overseeing the sales team to drive revenue growth across the business. This is a pivotal leadership role focused on strengthening the brand, increasing enquiries and bookings, and supporting the resort's continued growth.
As Sales & Marketing Manager, you will develop and implement an integrated sales and marketing strategy that positions the resort as a premium destination for leisure breaks, weddings, events, and corporate business. You will oversee all marketing activity, including digital marketing, website performance, content creation, PR, and strategic partnerships, while leading and supporting the sales team to maximise enquiries and improve conversion rates.
A key aspect of the role will involve analysing performance across sales and marketing channels, producing detailed reports, and presenting strategic insights and recommendations to senior leadership and board-level stakeholders.
Due to our countryside location, there is NO public transport to or from the resort. Applicants must have access to their own reliable transport (car, motorbike, etc.) to travel to and from work.
- Develop and deliver an integrated sales and marketing strategy aligned with the resort's commercial objectives.
- Strengthen brand positioning as a leading luxury countryside destination in Scotland.
- Plan and deliver seasonal campaigns promoting accommodation, dining, weddings, and outdoor experiences.
- Manage the resort website to maximise user experience and booking conversion.
- Oversee digital marketing including paid advertising, email campaigns, and social media.
- Lead and manage the resort's sales team, setting targets and driving proactive sales activity.
- Monitor enquiries, conversions, and campaign performance to maximise revenue growth.
- Produce regular commercial reports and present sales and marketing performance at board level.
Requirements:
- 5 years experience in a sales, marketing, or commercial role within the hospitality, tourism, or events sector.
- Strong understanding of digital marketing, including email marketing, social media management, and paid advertising campaigns.
- Experience managing, mentoring, or leading a sales team.
Benefits:
- Staff meals during shifts.
- Free tea, coffee, and cordials while on shift.
- Staff discounts across the restaurant, golf course, lodges, shop & events.
- Childcare voucher scheme.
- Cycle to Work Scheme.
- Employee Assistance Programme.
- A supportive, creative, and welcoming working environment.
- Work at one of Scotland's most unique Countryside Resorts.
- Lead marketing and sales strategy across a diverse hospitality offering.
If you're an ambitious sales and marketing professional looking to make a real impact within a growing, dynamic resort, we'd love to hear from you.
Sales and Marketing Manager - Education in Dundee employer: The HR Booth
Contact Detail:
The HR Booth Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Sales and Marketing Manager - Education in Dundee
✨Tip Number 1
Network like a pro! Attend industry events, connect with people on LinkedIn, and don’t be shy about reaching out to former colleagues. Building relationships can open doors that job applications alone can't.
✨Tip Number 2
Show up prepared for interviews! Research the company inside out, know their recent campaigns, and be ready to discuss how you can contribute to their growth. Confidence and knowledge go hand in hand!
✨Tip Number 3
Follow up after interviews! A quick thank-you email can set you apart from other candidates. It shows your enthusiasm for the role and keeps you fresh in their minds.
✨Tip Number 4
Apply through our website! We love seeing applications come directly from passionate candidates. Plus, it gives you a chance to showcase your interest in our unique resort right from the start.
We think you need these skills to ace Sales and Marketing Manager - Education in Dundee
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the Sales & Marketing Manager role. Highlight your experience in hospitality, tourism, and events, and showcase any relevant achievements that align with the job description.
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to explain why you're the perfect fit for Forbes of Kingennie. Mention specific strategies you've implemented in the past that could benefit the resort's marketing efforts.
Showcase Your Digital Skills: Since digital marketing is key for this role, make sure to highlight your experience with social media management, email campaigns, and paid advertising. We want to see how you can enhance the resort's online presence!
Apply Through Our Website: Don't forget to apply through our website! It’s the best way for us to receive your application and ensures you’re considered for this exciting opportunity at one of Scotland's leading luxury destinations.
How to prepare for a job interview at The HR Booth
✨Know the Resort Inside Out
Before your interview, make sure you research Forbes of Kingennie thoroughly. Understand their brand, offerings, and unique selling points. This will not only help you answer questions confidently but also show your genuine interest in the role and the resort.
✨Prepare Your Marketing Strategy Ideas
Think about how you would approach developing an integrated sales and marketing strategy for the resort. Be ready to discuss specific campaigns or initiatives you would implement to strengthen their brand and drive revenue growth. This shows that you're proactive and have a clear vision.
✨Showcase Your Leadership Skills
As this role involves leading a sales team, be prepared to share examples of how you've successfully managed and motivated teams in the past. Highlight your mentoring style and any strategies you've used to improve team performance and conversion rates.
✨Bring Data-Driven Insights
Since analysing performance and producing reports is key in this role, come equipped with examples of how you've used data to inform your marketing decisions. Discuss any tools or metrics you’ve used to track success and how you presented these insights to stakeholders.