Content & Brand Manager in City of Westminster

Content & Brand Manager in City of Westminster

City of Westminster Full-Time No working from home possible
The Hospice

This is a new and exciting role for Hospice UK. As Content and Brand Manager you will play a key role bringing Hospice UK's strategic priorities to life, delivering high-quality content that meets our audiences' needs, drives engagement and tells a compelling story about our brand. You will lead and drive an ambitious new content strategy for the organisation that brings coherence and dynamism to our communications, ensures clear and consistent messaging across our channels and seizes opportunities to be creative, adaptable and at the heart of sector debates. This will also include overseeing the performance and growth of our social media channels and presence. Your work with also grow, promote and protect our brand, ensuring a strong visual identity, clear voice, and diverse and human-led content that reflects Hospice UK's values. The Team You will work within the Communications team that sits within the wider External Affairs Directorate. We are around 20 in total, including 4 colleagues based in Wales, Scotland and Northern Ireland. The Communications team includes colleagues working across content, social and digital, as well as partnership marketing and member communications. You will work closely with a smaller team of 3 colleagues, our Senior Social Media Officer, Media and PR Manager and your line manager - our Senior Communications and Communications Manager. Together you will be involved in the big issues in hospice care, making sure Hospice UK is vocal, visible and leading the debate. There is a strong collaborative and supportive culture across the External Affairs Department with lots of opportunity to exchange ideas, plan together and benefit from each other's skills and expertise. Working closely with our 200+ hospice members, we have a strong track record of securing strong media coverage and winning campaigns on their behalf, most notably over the two years by securing increased investment in hospices by governments in Westminster, Cardiff and Edinburgh. But our work is not done. Hospices are under significant pressure and need both better government investment and continued public support. Our focus now is ensuring that hospices can meet ever increasing demand for their services, with well-funded and well-staffed hospices across the UK. About You You're a strategic and creative content professional who understands how powerful storytelling can drive engagement, influence audiences and deliver real impact. You'll have experience developing and delivering ambitious content strategies, managing brands, and creating compelling content across digital channels. From shaping content pipelines and leading campaigns to overseeing brand identity and using data to optimise performance, you'll know how to turn insight into action. We're looking for someone who is audience-focused, collaborative and innovative, with a strong understanding of digital trends, emerging technologies including AI, and the tools needed to create and measure high-performing content. You'll also be an experienced people manager, able to develop talent and foster a positive, high-performing team culture. Most importantly, you'll share Hospice UK's values and be excited by the opportunity to shape our stories, strengthen our brand and amplify the impact of hospice care across the UK.

  • 25 days in the first year, increasing to 27.5 days in the second year of service and 30 days in the third.
  • Matched pension scheme up to 7% of salary
  • Support for staff with caring responsibilities
  • Family-friendly culture

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Content & Brand Manager in City of Westminster employer: The Hospice

As an employer, the Hospice offers a supportive and compassionate work environment where the Head of Estates & Facilities can make a meaningful impact on the lives of patients, visitors, and staff. With a strong focus on employee growth, continuous improvement, and sustainability, the organisation fosters a culture of collaboration and accountability, ensuring that all team members are empowered to excel in their roles. Located in a community-centric setting, the Hospice provides unique opportunities for professional development while prioritising health and safety compliance across its facilities.

The Hospice

Contact Details:

The Hospice Recruitment Team