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- Tasks: Lead integrated communications and engage diverse audiences for Guide Dogs.
- Company: Guide Dogs empowers people with sight loss to live independently and confidently.
- Benefits: Enjoy flexible working, generous holidays, and a supportive benefits package.
- Why this job: Make a real impact through storytelling and brand activation in a meaningful cause.
- Qualifications: Passion for communication and experience in media relations are essential.
- Other info: Hybrid working with office presence required at least two days a week.
The predicted salary is between 28800 - 42000 £ per year.
Overview
Communications Specialist – Midlands and East at The Guide Dogs for the Blind Association.
The role leads the development and delivery of integrated communications across central, regional, and local platforms—bringing the Guide Dogs brand to life and driving national and regional awareness.
Responsibilities
- Lead the development and delivery of integrated communications across central, regional, and local platforms, bringing the Guide Dogs brand to life and driving national and regional awareness.
- Lead storytelling, media relations, and brand activation; engage audiences including service users, volunteers, staff and supporters.
- Advise and train staff and volunteers, manage volunteer media champions, and ensure all communications, online and offline, reflect the charity’s mission and regional context.
- Be part of an out-of-hours duty rota to respond in times of crisis and protect the organisation’s reputation.
- Travel within the Midlands and East region as required; flexible to hybrid working arrangements.
Location and hours
Nominated office: National Centre, Leamington Spa. Presence in the office at least two days per week; the remainder of the week can be worked remotely in a way that suits you. Regular travel within the Midlands and East. 35 hours per week, 9am–5pm, Monday to Friday.
Benefits and culture
Flexible benefits package, discounts and cashback scheme, generous holiday allowance, and a matched contributory pension scheme. We value in-person collaboration and expect the ability to travel to our sites; hybrid working arrangements are supported.
Requirements
- Experience in communications, media relations, and brand activation.
- Ability to advise and train staff and volunteers; experience with coordinating volunteers is a plus.
- Willingness to travel across the Midlands and East region; comfortable with hybrid working.
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Communications Specialist - Midlands and East employer: The Guide Dogs for the Blind Association
Contact Detail:
The Guide Dogs for the Blind Association Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Communications Specialist - Midlands and East
✨Tip Number 1
Familiarise yourself with Guide Dogs' mission and values. Understanding their core objectives will help you align your communication strategies with their goals, making you a more attractive candidate.
✨Tip Number 2
Network with current or former employees of Guide Dogs. Engaging with them can provide insights into the organisational culture and expectations, which can be invaluable during interviews.
✨Tip Number 3
Stay updated on current trends in communications and media relations, especially within the charity sector. Demonstrating your knowledge of effective communication strategies can set you apart from other candidates.
✨Tip Number 4
Prepare to discuss specific examples of how you've successfully engaged diverse audiences in previous roles. Highlighting your storytelling skills and ability to adapt messages for different groups will showcase your fit for this position.
We think you need these skills to ace Communications Specialist - Midlands and East
Some tips for your application 🫡
Understand the Role: Before applying, make sure to thoroughly read the job description for the Communications Specialist position. Understand the key responsibilities, such as storytelling, media relations, and brand activation, to tailor your application accordingly.
Highlight Relevant Experience: In your CV and cover letter, emphasise any previous experience in communications, particularly in a charity or non-profit context. Showcase specific examples of how you've engaged audiences and managed communications effectively.
Showcase Your Passion: Express your passion for impactful communication and how it aligns with the mission of Guide Dogs. Use your cover letter to convey why you want to work for this charity and how you can contribute to their goals.
Proofread Your Application: Before submitting, carefully proofread your application materials. Ensure there are no spelling or grammatical errors, and that your documents are well-structured and professional. A polished application reflects your attention to detail.
How to prepare for a job interview at The Guide Dogs for the Blind Association
✨Know the Mission
Familiarise yourself with Guide Dogs' mission and values. Understanding how they impact the lives of people with sight loss will help you articulate your passion for the role and demonstrate your alignment with their goals.
✨Showcase Your Storytelling Skills
Prepare examples of how you've successfully engaged audiences through storytelling in previous roles. Highlight specific campaigns or projects where your communication strategies made a significant impact.
✨Be Ready for Crisis Scenarios
Since the role involves responding to crises, think about past experiences where you've had to manage communications under pressure. Be prepared to discuss how you handled those situations and what you learned from them.
✨Demonstrate Flexibility and Collaboration
Emphasise your ability to work collaboratively and adapt to different working environments. Share examples of how you've successfully worked in hybrid settings or managed travel for work, as this role requires regular travel across the Midlands and East.
