At a Glance
- Tasks: Own and scale TikTok presence with creative content and strategic planning.
- Company: Fast-growing beauty brand thriving on social-first thinking.
- Benefits: Opportunity for real ownership, impact, and career growth.
- Why this job: Join a dynamic team and shape the future of social commerce.
- Qualifications: 2+ years managing TikTok, strong creative and analytical skills.
- Other info: Diverse and inclusive workplace welcoming all applicants.
The predicted salary is between 36000 - 60000 £ per year.
About the Company
We are working with a fast-growing, digitally native consumer brand within the beauty space, known for creating high-performing products with a strong, loyal community behind them. Built online and driven by social-first thinking, they have scaled by deeply understanding our audience and showing up where they actually spend time with TikTok playing a central role in their growth story. Content, creators, and commerce sit at the heart of everything they do. They move quickly, test often, and aren’t afraid to push boundaries when it comes to storytelling and conversion. With TikTok Shop and LIVE commerce becoming major focus areas, they are investing heavily in building a best-in-class social commerce engine and bringing in talent who want real ownership and real impact.
About the Role
They are now looking for a creative, commercially minded TikTok Manager to fully own and scale their TikTok presence end-to-end. This role is perfect for someone who gets TikTok culture, understands the TikTok Shop ecosystem, and knows how to turn content, creators, and LIVE shopping into results. You’ll be responsible for shaping and executing the TikTok strategy across organic content, TikTok Shop, and TikTok LIVE - driving awareness, engagement, and conversion.
What you’ll be doing:
- Owning the TikTok channel strategy, content calendar, and day-to-day execution
- Concepting, creating, and publishing high-performing TikTok content (organic + paid-ready)
- Managing the TikTok Shop backend: product listings, pricing, stock alignment, affiliates, promos, and order flow
- Planning and running TikTok LIVE sessions (calendars, run-of-show, hosts, creators, products)
- Optimising LIVE formats for both engagement and sales
- Staying ahead of TikTok trends, sounds, formats, and commerce features
- Briefing, sourcing, and managing creators and UGC across organic, Shop, and LIVE
- Collaborating closely with creative, performance, and e-commerce teams to hit revenue goals
- Tracking and analysing performance across TikTok, TikTok Shop, and LIVE
- Managing community engagement, comments, and LIVE interactions
- Supporting product launches and campaigns through TikTok storytelling and LIVE drops
About You
You’re equal parts creative and commercial - you love making content, but you also care about performance and results.
- 2+ years’ experience managing TikTok for a brand or creator-led business
- Hands-on experience with TikTok Shop Seller Center and affiliate tools
- Experience planning or hosting TikTok LIVE shopping sessions
- A proven track record of driving engagement and revenue through TikTok
- Strong understanding of TikTok algorithms, trends, and creator culture
- Confidence filming, editing, and directing short-form video
- Comfort briefing creators and appearing on camera when needed
- A commercial mindset with solid analytical skills
We would love to respond to every application however due to the volume of applications we receive this isn’t always possible. If you have not heard within 2 weeks of applying, please assume on this occasion that your application has not been shortlisted. We may retain your CV to contact you about future employment opportunities that are being managed by The Growth Foundation Talent. The Growth Foundation Talent is deeply committed to building a diverse & inclusive workplace and welcomes applications from all sections of the community.
TikTok Manager employer: The Growth Foundation
Contact Detail:
The Growth Foundation Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land TikTok Manager
✨Tip Number 1
Get to know the brand inside out! Dive into their TikTok content, understand their audience, and see what makes them tick. This will help you tailor your approach and show them you’re the perfect fit.
✨Tip Number 2
Network like a pro! Connect with current employees on LinkedIn or engage with their TikTok content. Building relationships can give you insider info and make your application stand out.
✨Tip Number 3
Show off your TikTok skills! Create a mini portfolio of your best TikTok content or even a mock campaign for them. This hands-on approach demonstrates your creativity and understanding of the platform.
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets seen. Plus, we love seeing candidates who take that extra step to connect directly with us.
We think you need these skills to ace TikTok Manager
Some tips for your application 🫡
Show Your TikTok Passion: When you're applying, let your love for TikTok shine through! Share examples of your favourite content you've created or engaged with. We want to see that you really get the platform and its culture.
Be Creative in Your Approach: Don’t just stick to the usual application format. Use your creativity to stand out! Maybe include a short video introduction or a TikTok-style pitch about why you’d be perfect for the role. We appreciate fresh ideas!
Highlight Your Results: We’re all about performance, so make sure to showcase your achievements. Include metrics or examples of how your TikTok strategies have driven engagement or sales in previous roles. Numbers speak volumes!
Apply Through Our Website: Make it easy for us to find your application by applying directly through our website. It helps us keep everything organised and ensures your application gets the attention it deserves!
How to prepare for a job interview at The Growth Foundation
✨Know Your TikTok Inside Out
Make sure you’re up to speed with the latest TikTok trends, sounds, and formats. Familiarise yourself with the TikTok Shop ecosystem and be ready to discuss how you can leverage these elements to drive engagement and sales.
✨Showcase Your Creative Side
Prepare a portfolio of your best TikTok content that highlights your creativity and understanding of the platform. Be ready to discuss your thought process behind each piece and how it contributed to engagement or revenue.
✨Demonstrate Your Analytical Skills
Be prepared to talk about how you track and analyse performance metrics on TikTok. Share specific examples of how you've used data to optimise content or campaigns in the past, showing that you can balance creativity with commercial results.
✨Engage with the Interviewers
Remember, interviews are a two-way street! Ask insightful questions about their TikTok strategy and community engagement. This shows your genuine interest in the role and helps you gauge if the company culture aligns with your values.