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- Tasks: Lead customer insights and analytics to drive growth in a fast-paced beauty brand.
- Company: Join a high-growth, digitally native beauty brand in London.
- Benefits: Enjoy flexible working, employee discounts, and career development opportunities.
- Why this job: Make a real impact by embedding AI-driven insights into everyday business decisions.
- Qualifications: Experience in commercial insight roles with strong analytical skills required.
- Other info: Diverse and inclusive workplace with excellent career progression.
The predicted salary is between 48000 - 72000 £ per year.
Location: London (Hybrid)
Sector: Consumer / Beauty & Wellness
We are recruiting a Senior Commercial and Customer Insight Manager for a high-growth, digitally native beauty brand in London to support its next phase of scale. Reporting to the Head of Growth, this role owns customer insight, CRM analytics, lifecycle performance, and commercial decision support, translating data into clear actions across growth, brand, and product teams. Ideal for a Senior Customer Insight Manager / Commercial Insight Lead looking for real ownership, senior visibility, and the chance to embed data-driven and AI-enabled insight into a fast-moving beauty business. Critically, this role is also an AI evangelist and will lead adoption, education, and practical application of AI across demand functions, ensuring AI becomes embedded into everyday ways of working.
Key Responsibilities
- Customer & Commercial Insight: Own customer and commercial insight across acquisition, retention, and lifetime value. Act as the source of truth on customer behaviour, demand drivers, and performance. Translate data into clear, actionable insight that drives growth decisions.
- CRM & Lifecycle Analytics: Lead CRM, segmentation, cohort, and lifecycle analysis. Identify opportunities to improve retention, repeat purchase, and customer contribution. Partner with Growth and CRM teams to turn insight into action.
- Commercial Decision Support: Support planning, forecasting, scenario modelling, and investment decisions. Enable teams with insight that informs channel mix, budgets, and prioritisation.
- AI-Enabled Insight: Champion practical adoption of AI across insight, CRM, and growth teams. Embed AI tools into everyday analysis and decision-making.
- Measurement & Reporting: Own insight frameworks and performance reporting. Establish a trusted single source of truth and shared metrics across teams.
Essential Experience & Skills
- Proven experience in a commercial, insight or strategy role within a DTC, retail or fast‑moving consumer business.
- Strong analytical skills with experience using Google Analytics, BI tools (Looker, Tableau, Power BI or similar) and SQL or advanced Excel for segmentation and modelling.
- Experience building customer segments, cohorts and lifecycle strategies that drive retention and CLTV improvements.
- Comfortable building forecasts, running scenario analysis and presenting commercial recommendations to senior stakeholders.
- Experience working with CRM and e‑commerce platforms (e.g. Klaviyo, Shopify) and familiarity with paid and organic acquisition channels.
- Strong project management skills and the ability to prioritise multiple initiatives in a fast‑moving environment.
Desirable
- Experience in beauty, personal care or lifestyle brands.
- Hands‑on experience with user research, VOC tools and survey design.
- Familiarity with advanced analytics techniques (attribution, propensity modelling).
What We Offer
- 4 days on site, home working each Friday
- Pension contributions on total earnings.
- Employee discounts and wellbeing support.
- Learning and development opportunities and career progression.
Equal Opportunities
We are committed to building a diverse and inclusive workplace and welcome applications from people of all backgrounds and identities. Reasonable adjustments can be made for candidates with accessibility needs throughout the recruitment process. Please note: we aim to respond to all applicants where possible. If you have not heard from us within two weeks, please assume your application has not been shortlisted. With your permission, we may retain your details for future opportunities.
Senior Commercial & Customer Insight Manager employer: The Growth Foundation
Contact Detail:
The Growth Foundation Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Commercial & Customer Insight Manager
✨Tip Number 1
Network like a pro! Reach out to people in the beauty and wellness sector, especially those who work at companies you're interested in. A friendly chat can open doors that a CV just can't.
✨Tip Number 2
Show off your skills! Prepare a portfolio or case studies that highlight your analytical prowess and how you've turned insights into action. This is your chance to shine and demonstrate your value.
✨Tip Number 3
Get social! Engage with the brand's content on social media and share your thoughts on industry trends. This not only shows your passion but also gets you noticed by the right people.
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets seen. Plus, we love seeing candidates who take the initiative to connect directly with us.
We think you need these skills to ace Senior Commercial & Customer Insight Manager
Some tips for your application 🫡
Tailor Your CV: Make sure your CV speaks directly to the role of Senior Commercial & Customer Insight Manager. Highlight your experience in customer insight, CRM analytics, and any AI-related projects you've worked on. We want to see how your skills align with our needs!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to tell us why you're passionate about the beauty and wellness sector and how you can drive growth through data-driven insights. Keep it engaging and personal – we love a bit of personality!
Showcase Your Analytical Skills: Since this role is all about translating data into actionable insights, make sure to highlight your analytical prowess. Mention specific tools like Google Analytics or BI tools you've used, and share examples of how you've turned data into decisions that drove results.
Apply Through Our Website: We encourage you to apply directly through our website for a smoother application process. It helps us keep track of your application and ensures you don’t miss out on any important updates. Plus, it shows you're keen to join our team!
How to prepare for a job interview at The Growth Foundation
✨Know Your Numbers
As a Senior Commercial & Customer Insight Manager, you'll need to demonstrate your analytical prowess. Brush up on key metrics related to customer behaviour, retention rates, and lifetime value. Be ready to discuss how you've used data to drive decisions in previous roles.
✨Showcase Your AI Knowledge
Since this role involves championing AI adoption, make sure you can talk about your experience with AI tools and how they've impacted your work. Prepare examples of how you've integrated AI into insights or decision-making processes in the past.
✨Prepare for Scenario Questions
Expect questions that ask you to model scenarios or forecast outcomes based on given data. Practice articulating your thought process clearly, as this will showcase your strategic thinking and ability to support commercial decisions.
✨Engage with the Brand
Familiarise yourself with the beauty brand's products, values, and market position. Show genuine enthusiasm for the brand and be prepared to discuss how your insights can help them grow. This will demonstrate your commitment and fit for the company culture.
