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For Companies At a Glance
- Tasks: Lead creative strategy and production for a fast-growing beauty brand.
- Company: Join an award-winning beauty brand known for innovation and high-tech products.
- Benefits: Enjoy a dynamic work environment with opportunities for creativity and growth.
- Why this job: Be part of a team that shapes beauty trends and engages millions.
- Qualifications: Digital native with experience in social media and performance marketing.
- Other info: Diversity and inclusion are core values; all applicants are welcome.
The predicted salary is between 28800 - 48000 £ per year.
About the Company
We are working with an emerging, award-winning, beauty brand that is committed to innovation and disruption. Their clean, high-tech products power amazing results, with trending customer favourites in both Makeup and Skincare. They develop superhero formulas in their own lab, answer only to their customer, and LOVE the Beauty Industry. They have been featured in: Vogue, Allure, Marie Claire, Elle, Glamour, Grazia, Essence, Popsugar, Refinery29, The Independent, NY Post & dozens more.
About the Role
A rare and exciting opportunity to participate in the creative strategy and production that fuels the growth marketing funnels of a fast-moving brand. Working closely with the Head of Creative, Director of Growth and CEO to blueprint the assets that are seen by millions of people.
Roles & responsibilities:
- Own and execute our performance-driven content strategy, ensuring all creative is optimised for conversions.
- Take the lead on creative production, briefing and managing our team of designers, video editors and media buyers to bring creative strategies to life.
- Using data and insights to develop creative iterations and updates to continuously drive compounded improvement.
- Working with our Meta and TikTok reps to identify new trends, innovations and opportunities to incorporate into our strategy.
- Provide feedback to the wider marketing team as part of the creative process.
- Analyse top-performing ads in the beauty and skincare space to inform our creative.
About You
- You're a digital native with extensive knowledge in DR / Social / Digital first creative.
- You're a powerhouse who can generate multiple ad concepts quickly and enjoys testing innovative formats.
- You understand the principles of growth/performance marketing for Meta and TikTok ads, with an understanding of platform-specific nuances.
- You're research-oriented mindset - regularly analysing competitor activity, platform trends, and wellness category content.
- You're not afraid to go from concept to live creative/ad in less than 8 hours - if so required.
- You're a self-starter with a strong sense of ownership that takes pride in their work.
- You're able to manage competing priorities and workloads.
- You're high energy and results focused.
We would love to respond to every application however due to the volume of applications we receive this isn't always possible. If you have not heard within 2 weeks of applying, please assume on this occasion that your application has not been shortlisted. We may retain your CV to contact you about future employment opportunities that are being managed by The Growth Foundation Talent.
The Growth Foundation Talent is deeply committed to building a diverse & inclusive workplace and welcomes applications from all sections of the community.
Paid Creative Strategist employer: The Growth Foundation
Contact Detail:
The Growth Foundation Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Paid Creative Strategist
✨Tip Number 1
Familiarise yourself with the latest trends in beauty and skincare advertising. Follow industry leaders on social media and engage with their content to understand what resonates with audiences. This will help you speak the same language as the team and show your passion for the industry.
✨Tip Number 2
Prepare to discuss specific examples of successful campaigns you've worked on, particularly those that involved performance-driven content strategies. Highlight how you used data to inform your creative decisions and the results achieved, as this aligns closely with the role's responsibilities.
✨Tip Number 3
Showcase your ability to work under tight deadlines by sharing experiences where you successfully produced creative content quickly. Emphasise your adaptability and willingness to pivot based on real-time feedback or changing trends, which is crucial for this fast-paced environment.
✨Tip Number 4
Network with professionals in the beauty and digital marketing sectors. Attend relevant events or webinars to connect with potential colleagues or mentors. This can provide valuable insights into the company culture and may even lead to referrals, increasing your chances of landing the job.
We think you need these skills to ace Paid Creative Strategist
Some tips for your application 🫡
Understand the Brand: Before applying, take time to understand the beauty brand's ethos and products. Familiarise yourself with their recent campaigns and how they position themselves in the market. This knowledge will help you tailor your application.
Tailor Your CV: Highlight relevant experience in digital marketing, particularly in performance-driven content strategies. Showcase any previous work with Meta and TikTok ads, as well as your ability to generate creative concepts quickly.
Craft a Compelling Cover Letter: In your cover letter, express your passion for the beauty industry and your understanding of growth marketing principles. Mention specific examples of how you've successfully executed creative strategies in the past.
Showcase Your Creativity: If possible, include a portfolio or links to previous campaigns you've worked on. Highlight your ability to analyse data and iterate on creative concepts, demonstrating your results-focused mindset.
How to prepare for a job interview at The Growth Foundation
✨Showcase Your Creative Portfolio
Bring along examples of your previous work that highlight your creative strategies and successful campaigns. This will demonstrate your ability to generate innovative ad concepts and your understanding of performance-driven content.
✨Understand the Brand's Voice
Research the beauty brand thoroughly before the interview. Familiarise yourself with their products, values, and recent marketing campaigns. This knowledge will help you align your ideas with their vision and show your genuine interest in the company.
✨Be Data-Driven
Prepare to discuss how you've used data and insights in your previous roles to inform creative decisions. Highlight specific examples where your analysis led to improved performance in campaigns, especially on platforms like Meta and TikTok.
✨Demonstrate Agility and Speed
Since the role requires quick turnarounds, be ready to discuss how you manage tight deadlines and competing priorities. Share examples of how you've successfully gone from concept to live creative in a short timeframe, showcasing your ability to thrive in a fast-paced environment.
