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For Companies At a Glance
- Tasks: Lead B2B growth strategy and manage global P&L for a premium brand.
- Company: Join a prestigious British heritage brand with global ambitions.
- Benefits: High autonomy, impactful role, and collaboration with senior leadership.
- Why this job: Shape the future of a premium brand and drive significant growth.
- Qualifications: Senior B2B leader with experience in premium consumer sectors.
- Other info: Diverse and inclusive workplace committed to community engagement.
The predicted salary is between 43200 - 72000 £ per year.
Location: London (Hybrid)
Sector: Premium Consumer / Beauty & Wellness / British Heritage Brand
About the role
We are partnering with a well-established premium consumer brand entering a new phase of B2B growth. This is a senior commercial leadership role with full ownership of the global B2B P&L across wholesale, amenity (hospitality), and corporate gifting. This is a build-and-scale mandate, not an account management role. The Director of B2B will define strategy, secure high-value partners, and put in place the systems, team, and operating cadence required to deliver profitable, premium-led growth in the UK, with future international expansion in scope.
Key Responsibilities
- Own and grow the global B2B P&L across wholesale, amenity, and gifting.
- Develop and execute a 2–3 year B2B growth strategy and annual commercial plans.
- Secure new premium wholesale and amenity partners and rationalise underperforming accounts.
- Build and manage a structured business development pipeline with accurate forecasting.
- Own commercial negotiations, trading terms, margins, and promotional investment.
- Build the corporate gifting channel end-to-end, creating a scalable and repeatable model.
- Establish B2B operating systems covering forecasting, margin governance, and performance reporting.
- Build and lead a high-performing B2B commercial team.
- Partner closely with DTC, Brand, Product, and Supply Chain teams.
What Success Looks Like (12–18 Months)
- Strong growth in amenity revenue through expanded and new premium partnerships.
- 2–4 new high-quality wholesale partners secured with clear launch plans.
- Wholesale channel rationalised to improve profitability and brand alignment.
- Corporate gifting established as a meaningful, repeatable revenue stream.
- A robust B2B commercial engine in place with clear pipeline cadence and forecasting discipline.
About You
- Senior B2B commercial leader from premium consumer, beauty, wellness, lifestyle, or hospitality brands.
- Proven track record of delivering revenue and margin growth.
- Experience winning, scaling, or restructuring wholesale or amenity accounts.
- Demonstrated ability to build commercial processes, forecasting, and teams from scratch.
- Commercially sharp, action‑oriented, and comfortable operating in ambiguity.
- Strong stakeholder management skills with a bias for ownership and execution.
Why Join
- Lead and shape B2B growth for a premium British heritage brand with global ambition.
- Own a high‑impact commercial P&L and long‑term channel strategy.
- Work closely with senior leadership in a high‑autonomy environment.
- Play a key role in the brand’s next phase of growth and value creation.
We would love to respond to every application however due to the volume of applications we receive this isn’t always possible. If you have not heard within 2 weeks of applying, please assume on this occasion that your application has not been shortlisted. We may retain your CV to contact you about future employment opportunities that are being managed by The Growth Foundation Talent. The Growth Foundation Talent is deeply committed to building a diverse & inclusive workplace and welcomes applications from all sections of the community.
B2B Director - British Heritage Brand in London employer: The Growth Foundation
Contact Detail:
The Growth Foundation Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land B2B Director - British Heritage Brand in London
✨Network Like a Pro
Get out there and connect with people in the industry! Attend events, join relevant groups on LinkedIn, and don’t be shy about reaching out to potential contacts. You never know who might help you land that B2B Director role!
✨Showcase Your Achievements
When you get the chance to chat with hiring managers or during interviews, make sure to highlight your past successes. Talk about how you've driven revenue growth or secured high-value partnerships. Numbers speak volumes, so bring those stats along!
✨Research the Brand
Before any interview, do your homework on the brand. Understand their values, products, and market position. This will not only impress them but also help you tailor your answers to show how you can contribute to their B2B growth strategy.
✨Apply Through Our Website
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re genuinely interested in being part of our team and contributing to the brand’s exciting journey.
We think you need these skills to ace B2B Director - British Heritage Brand in London
Some tips for your application 🫡
Tailor Your CV: Make sure your CV speaks directly to the role of B2B Director. Highlight your experience in premium consumer brands and any relevant achievements in revenue growth or partnership development. We want to see how you can bring value to our team!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to tell us why you're passionate about this role and how your background aligns with our vision for B2B growth. Be specific about your strategies and successes in similar positions.
Showcase Your Leadership Skills: As a senior role, we’re looking for strong leadership qualities. Share examples of how you've built and led teams, managed stakeholders, and driven commercial success. We want to know how you can inspire and lead our B2B team!
Apply Through Our Website: We encourage you to apply through our website for a smoother application process. It helps us keep track of your application and ensures you don’t miss out on any updates. Plus, it shows you’re keen on joining our team!
How to prepare for a job interview at The Growth Foundation
✨Know Your Numbers
As a B2B Director, you'll need to demonstrate your understanding of P&L management. Brush up on your financial metrics and be ready to discuss how you've driven revenue and margin growth in previous roles. Bring specific examples that showcase your ability to manage budgets and forecast accurately.
✨Showcase Your Strategic Mindset
This role is all about building and scaling, so come prepared with a 2-3 year growth strategy in mind. Think about how you would approach securing new premium partners and rationalising underperforming accounts. Be ready to share your vision and how you plan to execute it.
✨Demonstrate Stakeholder Management Skills
You'll be working closely with various teams, so highlight your experience in managing relationships across departments. Prepare examples of how you've collaborated with marketing, product, and supply chain teams to achieve common goals. This will show your ability to navigate complex organisational structures.
✨Be Ready for Commercial Negotiations
Expect questions around your negotiation tactics and how you've secured favourable trading terms in the past. Prepare to discuss specific deals you've closed and the strategies you used to ensure profitability. This will illustrate your commercial acumen and readiness for the challenges of this role.
