At a Glance
- Tasks: Drive growth by strategising and executing direct-mail campaigns for top brands.
- Company: Fast-growing MarTech (SaaS) business with a founder-led, innovative culture.
- Benefits: Competitive salary, performance bonus, private healthcare, and 25 days annual leave.
- Other info: Join a dynamic team in Central London with potential for remote work.
- Why this job: Make a real impact by shaping the future of direct-mail marketing.
- Qualifications: Strong data analysis skills and understanding of e-commerce marketing.
The predicted salary is between 63000 - 77000 £ per year.
We're working with a fast-growing, founder-led MarTech (SaaS) business that's ready to scale its customer acquisition. With strong product-market fit and a proven sales model already in place, they're looking for an analytically minded Growth Marketing Strategist to drive the next stage of growth.
They partner with some of the world’s best brands to turn “unreachable customers” into opportunities. You’ll join their Customer Success team to help brands adopt, test and scale their direct-mail channel.
The Opportunity
Reporting into the Head of Growth, you will work closely with their brand clients to identify opportunities within the direct-mail channel, execute on those opportunities, analyse results and scale what works. You’ll act as the bridge between their platform, data/experiment teams and customers, helping them test, optimise and derive strategy from physical-mail campaigns.
Key Responsibilities
- Work with the world best brands to map opportunities for direct-mail within their lifecycle & e-commerce funnel.
- Design, launch and monitor direct-mail experiments in collaboration with our internal team and the client.
- Use data to identify segments, KPIs, incremental lift, and insight-driven recommendations for optimisation.
- Pull together actionable insights and make strategic recommendations for both customers and their engineer teams - that will inform future product direction.
- Own the execution timeline, campaign coordination, communication with clients, and internal stakeholders to drive on-time delivery and quality.
- Maintain strong client-facing relationships: clearly communicate performance, set expectations, solicit feedback and drive continuous improvement.
- Build repeatable processes and templates for testing, optimisation and scaling direct-mail campaigns across clients.
- Monitor and report on campaign performance (e.g., response rates, ROAS, incremental revenue) and collaborate with internal analytics to feed learnings back into product and strategy.
Required Skills & Qualifications
- Proficiency in data analysis and experimentation.
- Good understanding of the e-commerce ecosystem.
- Solid grasp of lifecycle marketing.
- Excellent interpersonal and communication skills.
- Strong organisational skills, responsible and dependable.
- Ownership mindset.
Why Join them?
You’ll be working with some of the best brands in the world, helping them adopt a cutting-edge channel that many have overlooked. Hands-on role where you’ll craft strategy, run experiments, see results and scale what you launch. Opportunity to shape the growth of the direct-mail channel within an innovative company that is bridging digital + physical marketing.
What's on Offer
- £70,000-£85,000 basic salary.
- Performance-related bonus.
- 25 days' annual leave.
- Private healthcare.
- Pension.
- Direct access to the founders.
This role is based in Central London, with the team working together in the office five days a week. Fully remote working may be considered for an exceptional candidate based outside London.
If you're looking for a role where you can build something meaningful, move quickly and have a genuine impact on a growing business, we'd love to hear from you.
Please note: Due to the high volume of applications we receive, only candidates selected for interview will be contacted. If you have not heard from us within two weeks of submitting your application, please assume your application has been unsuccessful on this occasion.
Our client is proud to be an equal opportunities employer and is committed to building an inclusive workplace. We welcome applications from all suitably qualified candidates regardless of age, disability, gender reassignment, marriage or civil partnership, pregnancy or maternity, race, religion or belief, sex or sexual orientation.
Growth Marketing Strategist employer: The Growth Foundation
The Growth Foundation is an exceptional employer, offering a vibrant work culture that fosters innovation and collaboration. With a focus on employee development, we provide ample opportunities for growth within one of the UK's most exciting consumer brands, all while being located in a dynamic environment that encourages creativity and forward-thinking. Join us to make a meaningful impact in the ecommerce space and thrive in a role that values your expertise and passion.