At a Glance
- Tasks: Lead earned media strategies and partnerships to amplify brand experiences and advocacy.
- Company: Join a renowned consumer brand focused on innovative marketing and product growth.
- Benefits: Competitive salary, inclusive culture, and opportunities for professional development.
- Why this job: Make a real impact by shaping brand storytelling and driving commercial success.
- Qualifications: Experience in earned media, partnerships, and a passion for quality over quantity.
- Other info: Diverse and inclusive workplace with a commitment to career growth.
The predicted salary is between 28800 - 48000 £ per year.
We're partnering with a well-known, experience-led consumer brand to hire an Earned Media & Partnerships Manager as part of a growing product and marketing team. This role is about taking what people already love about the brand, the experiences, the advocacy, the word-of-mouth and turning that into something more deliberate, measurable and commercially meaningful.
The business already works with creators, affiliates and partners, but it's reached the point where earned activity needs clear ownership. Someone who can decide what's worth doing, what isn't, and how to scale what actually works.
You’ll be responsible for building and running the earned and partner engine across influencers, affiliates and brand partnerships with a focus on incremental demand, efficiency and quality, not noise.
Responsibilities Include:
- Building a sensible, tiered creator approach (from small, credible voices through to bigger reach)
- Activating creators around real experiences, seasonal moments and national campaigns
- Briefing properly, managing usage rights, and focusing on repeat relationships that perform
- Owning the affiliate programme (AWIN), improving partner mix and reducing low-value traffic
- Working closely with editorial publishers and tier-one partners to unlock better ROI
- Developing brand, B2B and community partnerships with a clear value exchange
- Making sure everything is measured properly - incrementality, contribution and quality
- Working closely with brand, paid, CRM, insight, local and sales teams
- Keeping brand safety, legal and operational standards tight
About You
- Has hands-on experience with earned media, influencers, affiliates or partnerships
- Understands the limits of attribution and still makes confident decisions
- Cares about quality of partners and creators over volume
- Enjoys sitting between brand storytelling and commercial performance
- Is comfortable owning outcomes, not just executing tasks
- Experience with affiliate platforms like AWIN and consumer or experience-led brands would be a big plus.
We would love to respond to every application however due to the volume of applications we receive this isn’t always possible. If you have not heard within 2 weeks of applying, please assume on this occasion that your application has not been shortlisted. We may retain your CV to contact you about future employment opportunities that are being managed by The Growth Foundation Talent.
The Growth Foundation Talent is deeply committed to building a diverse & inclusive workplace and welcomes applications from all sections of the community.
Earned Media in England employer: The Growth Foundation
Contact Detail:
The Growth Foundation Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Earned Media in England
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect with potential colleagues on LinkedIn. We all know that sometimes it’s not just what you know, but who you know that can help you land that Earned Media role.
✨Tip Number 2
Showcase your skills! Create a portfolio or case studies that highlight your experience with earned media, partnerships, and influencer campaigns. We want to see how you’ve made an impact before, so don’t be shy about sharing your successes!
✨Tip Number 3
Prepare for interviews by researching the brand and its current partnerships. We need someone who understands the brand's voice and can articulate how you’d enhance their earned media strategy. Be ready to discuss your ideas and how they align with the company’s goals.
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets seen. Plus, we love seeing candidates who take the initiative to engage directly with us. Let’s make this happen together!
We think you need these skills to ace Earned Media in England
Some tips for your application 🫡
Show Your Passion: When you're writing your application, let your enthusiasm for earned media and partnerships shine through. We want to see that you genuinely care about the brand and its mission, so share why this role excites you!
Tailor Your CV: Make sure your CV is tailored to highlight your relevant experience with influencers, affiliates, and partnerships. We’re looking for specific examples of how you've driven results in these areas, so don’t hold back!
Be Clear and Concise: Keep your application clear and to the point. We appreciate well-structured responses that get straight to the heart of your experience and skills. Remember, quality over quantity!
Apply Through Our Website: Don’t forget to apply through our website! It’s the best way for us to receive your application and ensures it gets into the right hands. Plus, it shows you’re serious about joining our team!
How to prepare for a job interview at The Growth Foundation
✨Know Your Earned Media Inside Out
Before the interview, make sure you brush up on your knowledge of earned media strategies. Understand how to measure success and be ready to discuss specific examples of campaigns you've worked on. This will show that you're not just familiar with the concepts but can also apply them effectively.
✨Showcase Your Partnership Skills
Be prepared to talk about your experience with influencers, affiliates, and brand partnerships. Think of specific instances where you’ve built successful relationships and how you managed those partnerships. Highlighting your ability to create value exchanges will resonate well with the interviewers.
✨Demonstrate Your Analytical Mindset
Since this role involves measuring incrementality and contribution, come equipped with examples of how you've used data to inform decisions in past roles. Discuss any tools or platforms you've used, like AWIN, and how they helped you optimise campaigns for better performance.
✨Align with Their Brand Values
Research the company’s brand and its values before the interview. Be ready to discuss how your personal values align with theirs and how you can contribute to their mission. This shows that you’re not just looking for a job, but are genuinely interested in being part of their team.