At a Glance
- Tasks: Lead paid social campaigns and collaborate with creatives in a dynamic fashion brand.
- Company: Join a high-growth DTC luxury fashion brand based in Norfolk, making waves in British heritage fashion.
- Benefits: Enjoy opportunities for growth, career development, and a vibrant work culture.
- Why this job: Make a significant impact in a fast-paced environment while working with a fashion-conscious audience.
- Qualifications: Experience or strong interest in fashion ecommerce and familiarity with ad platforms required.
- Other info: Diversity and inclusion are core values; all applications are welcomed.
The predicted salary is between 28800 - 48000 Β£ per year.
We are working with a high-growth DTC luxury fashion brand based in Norfolk hiring a Digital Marketing Manager to join the team and lead on Paid Social Campaigns. This is a newly created role in a brand quickly becoming iconic in British heritage fashion, where you'll have plenty of opportunity for growth and career development, and make a significant impact on the brand going forward. Perfect for candidates looking for their first client-side role, or looking to move to a higher-growth, faster moving and more dynamic brand with opportunity for impact and progression.
Key Responsibilities include:
- Supporting paid social campaigns across platforms including Meta, Google, TikTok and Pinterest.
- Collaborating with creatives to bring campaign assets to life and ensure they resonate with a fashion-conscious audience.
- Tracking and analysing performance data to support smart decision-making.
- Helping to build targeting strategies and audience segments to maximise return on ad spend.
Key Requirements:
- Experience or strong interest in fashion ecommerce and paid media.
- Familiarity with ad platforms such as Meta Ads Manager and Google Ads.
- Confident using Excel/Google Sheets for campaign tracking.
- Comfortable working at pace in a dynamic retail environment.
If the idea of joining a luxury heritage fashion brand going through significant growth that values and invests in marketing excites you β and you have (most of) the required skills β we'd love to hear from you.
We would love to respond to every application however due to the volume of applications we receive this isnβt always possible. If you have not heard within 2 weeks of applying, please assume on this occasion that your application has not been shortlisted. We may retain your CV to contact you about future employment opportunities that are being managed by The Growth Foundation Talent. The Growth Foundation Talent is deeply committed to building a diverse & inclusive workplace and welcomes applications from all sections of the community.
Digital Marketing Manager employer: The Growth Foundation
Contact Detail:
The Growth Foundation Recruiting Team
StudySmarter Expert Advice π€«
We think this is how you could land Digital Marketing Manager
β¨Tip Number 1
Familiarise yourself with the luxury fashion market and current trends. This will not only help you understand the brand's positioning but also allow you to speak confidently about how your skills can contribute to their growth.
β¨Tip Number 2
Engage with the brand on social media platforms. Commenting on their posts or sharing your thoughts on their campaigns can help you get noticed and show your genuine interest in their work.
β¨Tip Number 3
Prepare to discuss specific examples of successful paid social campaigns you've managed or studied. Being able to articulate your thought process and results will demonstrate your capability and enthusiasm for the role.
β¨Tip Number 4
Network with professionals in the fashion and digital marketing industries. Attend relevant events or join online forums to connect with others who may provide insights or referrals that could help you land the job.
We think you need these skills to ace Digital Marketing Manager
Some tips for your application π«‘
Understand the Brand: Familiarise yourself with the luxury fashion brand's ethos, values, and target audience. This will help you tailor your application to reflect your understanding of their market and how you can contribute.
Highlight Relevant Experience: Emphasise any experience you have with paid social campaigns, especially on platforms like Meta, Google, TikTok, and Pinterest. If you have worked in fashion ecommerce or have a strong interest in it, make sure to mention that too.
Showcase Analytical Skills: Since tracking and analysing performance data is crucial for this role, include examples of how you've used data to inform decisions in past roles or projects. Mention your proficiency with Excel or Google Sheets.
Craft a Compelling Cover Letter: Write a cover letter that not only outlines your skills but also expresses your passion for the fashion industry and your excitement about the opportunity to work with a growing brand. Make it personal and engaging.
How to prepare for a job interview at The Growth Foundation
β¨Show Your Passion for Fashion
Make sure to express your enthusiasm for the fashion industry during the interview. Share any personal experiences or insights you have about luxury fashion brands, as this will demonstrate your genuine interest and alignment with the company's values.
β¨Familiarise Yourself with Ad Platforms
Since the role involves managing paid social campaigns, be prepared to discuss your experience with platforms like Meta Ads Manager and Google Ads. If you lack direct experience, research these tools and be ready to talk about how you would approach using them effectively.
β¨Prepare Data-Driven Examples
The company values data-driven decision-making, so come equipped with examples of how you've used performance data in past roles or projects. Discuss specific metrics you tracked and how they influenced your marketing strategies.
β¨Demonstrate Adaptability
This role is in a fast-paced environment, so highlight your ability to adapt quickly to changes. Share examples of situations where you've successfully navigated challenges or shifts in priorities, showcasing your resilience and flexibility.