At a Glance
- Tasks: Drive local marketing initiatives and engage communities for a leading consumer brand.
- Company: Join a nationally recognised brand focused on experience-led marketing.
- Benefits: Competitive salary, creative environment, and opportunities for professional growth.
- Why this job: Make a real impact by connecting national campaigns with local communities.
- Qualifications: 2+ years in local marketing, social media, or PR; strong communication skills.
- Other info: Fast-paced role with diverse responsibilities and excellent career development potential.
The predicted salary is between 30000 - 40000 ÂŁ per year.
We’re partnering with a nationally recognised, experience‑led consumer brand who are looking for a hands‑on Local Marketing Executive to drive awareness, engagement and footfall across a portfolio of UK locations. This is a practical, execution‑focused marketing role where you’ll translate national campaigns into meaningful local activity. Working across social media, PR, partnerships and on‑site activation, you’ll ensure each location feels relevant, visible and well connected within its community.
The Role
As part of a wider marketing team, you’ll take ownership of day‑to‑day local marketing activity for a group of sites. You’ll work closely with central brand and campaign teams while partnering with on‑site and operational colleagues to deliver consistent, high‑quality marketing execution at a local level. This role would suit someone who enjoys being close to the detail, balancing creativity with organisation, and making things happen on the ground.
Key Responsibilities
- Local Social Media & Content
- Manage social media channels for allocated locations, including content creation, scheduling and community management
- Collaborate with central brand and social teams to ensure alignment with national campaigns and brand guidelines
- Identify local stories, trends and seasonal moments to drive relevant content
- Monitor performance and engagement, using insights to refine and improve activity
- Local Marketing Planning & Activation
- Develop and deliver structured local marketing plans aligned to national strategy and trading priorities
- Execute local activations including partnerships, signage, events and grassroots marketing initiatives
- Work closely with site and operations teams to maximise visibility and local presence
- Ensure campaigns are delivered on time, within budget and to a high standard
- PR, Partnerships & Community Engagement
- Build relationships with local media, community groups and influencers
- Support local PR activity and outreach to generate coverage
- Identify and develop partnerships that drive awareness and visits
- Act as a brand ambassador within the local community
- Customer Engagement & Advocacy
- Support local referral and loyalty initiatives
- Encourage word‑of‑mouth and community advocacy
- Share insights and feedback to help optimise future marketing activity
- Reporting & Insight
- Track and report on performance across social media, PR and local activations
- Maintain clear records of activity, budgets and outcomes
- Provide actionable insight to inform ongoing planning and improvement
Essential Experience
- At least 2 years’ experience in local marketing, social media, PR or community engagement
- Strong understanding of social media platforms and content best practice
- Experience delivering marketing activity across both digital and physical channels
- Excellent organisational skills with the ability to manage multiple sites or projects simultaneously
- Confident communicator, comfortable building relationships with internal teams and external partners
Desirable Experience
- Experience within leisure, hospitality, retail or other multi‑location businesses
- Exposure to grassroots marketing, events or experiential activity
- Experience working closely with operational or on‑site teams
This Role Will Suit You If You…
- Enjoy hands‑on marketing execution rather than purely strategic work
- Thrive in fast‑paced, multi‑site environments
- Care about brand storytelling and community connection
- Are proactive, practical and solutions‑focused
- Like collaborating across teams while managing your own workload
This is a varied and visible role where you’ll play a key part in bringing national marketing strategy to life locally, driving measurable awareness, engagement and visits across multiple locations.
We would love to respond to every application however due to the volume of applications we receive this isn’t always possible. If you have not heard within 2 weeks of applying, please assume on this occasion that your application has not been shortlisted. We may retain your CV to contact you about future employment opportunities that are being managed by The Growth Foundation Talent. The Growth Foundation Talent is deeply committed to building a diverse & inclusive workplace and welcomes applications from all sections of the community.
Marketing Executive in Cambridge employer: The Growth Foundation
Contact Detail:
The Growth Foundation Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Marketing Executive in Cambridge
✨Tip Number 1
Get your networking game on! Reach out to people in the industry, attend local events, and connect with potential colleagues on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Show off your skills! Create a portfolio showcasing your best marketing campaigns, social media content, or community engagement projects. This will give potential employers a taste of what you can bring to the table.
✨Tip Number 3
Be proactive! Don’t just wait for job postings to pop up. Reach out directly to companies you admire, like the one we’re partnering with, and express your interest in working with them. A little initiative can go a long way!
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re serious about joining the team and ready to dive into that hands-on marketing role.
We think you need these skills to ace Marketing Executive in Cambridge
Some tips for your application 🫡
Tailor Your CV: Make sure your CV speaks directly to the role of Local Marketing Executive. Highlight your experience in local marketing, social media, and community engagement. We want to see how your skills align with what we're looking for!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to tell us why you're passionate about this role and how you can bring our national campaigns to life locally. Be genuine and let your personality come through.
Showcase Your Creativity: Since this role is all about execution-focused marketing, don’t shy away from sharing examples of past campaigns or projects you've worked on. We love seeing creative ideas that have made an impact in local communities!
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for this exciting opportunity. Plus, it’s super easy!
How to prepare for a job interview at The Growth Foundation
✨Know Your Local Market
Before the interview, research the specific locations you'll be working with. Understand their demographics, local trends, and community needs. This will show your potential employer that you’re not just familiar with marketing but also genuinely interested in making a local impact.
✨Showcase Your Creativity
Prepare examples of past marketing campaigns you've executed, especially those that involved local engagement. Be ready to discuss how you balanced creativity with practical execution. This role is all about translating national strategies into local activities, so demonstrate your ability to think outside the box!
✨Familiarise Yourself with Social Media Trends
Since social media management is a key part of this role, brush up on the latest trends and best practices for each platform. Bring ideas for content that could resonate with local audiences, and be prepared to discuss how you would manage community engagement effectively.
✨Prepare Questions About Collaboration
This position involves working closely with various teams. Think of insightful questions to ask about how they collaborate across departments. This shows you’re proactive and understand the importance of teamwork in executing successful marketing strategies.