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- Tasks: Lead SEO strategies for small business clients and drive measurable results.
- Company: Join a dynamic digital marketing agency focused on helping small businesses thrive.
- Benefits: Enjoy a competitive salary, bonuses, hybrid work options, and comprehensive benefits.
- Why this job: Make a real impact in the digital marketing world while growing your skills.
- Qualifications: 3-5 years of SEO experience with strong technical and client management skills.
- Other info: Be part of a supportive team culture that values creativity and collaboration.
The predicted salary is between 35000 - 40000 £ per year.
The Good Marketer is a small yet mighty, dynamic digital marketing agency dedicated to helping small businesses thrive. We believe that with the right strategy and expert execution, small businesses can achieve mighty results. Our team takes a data-driven, no-nonsense approach. No jargon, no guesswork, just smart decisions that drive success. Our clients range from food & drink retailers to home interior brands. Our core values drive us both internally and externally: Transparency, Flexibility, Being Value-Driven, and Proactiveness.
We are seeking a proactive and experienced SEO Account Manager to join our team. This role is ideal for someone who combines technical SEO knowledge with strong client management skills and a strategic mindset. You will lead SEO initiatives for a portfolio of small business clients, delivering measurable improvements in organic traffic, rankings and conversions while nurturing client relationships and mentoring junior team members.
Main Responsibilities- Lead end-to-end SEO strategy for multiple client accounts, including technical audits, on-page optimisation, content strategy and link-building plans.
- Act as the primary point of contact for assigned clients, providing regular updates, insights and strategic recommendations.
- Conduct comprehensive technical SEO audits and work with development teams to prioritise and implement fixes.
- Develop content briefs and collaborate with content creators to ensure content aligns with keyword strategy and user intent.
- Plan and manage outreach and link acquisition campaigns that adhere to best practice and deliver sustainable results.
- Use analytics and SEO tools to monitor performance, identify opportunities and produce clear, actionable reports.
- Provide training, mentorship and day-to-day support to junior SEO and account team members.
- Collaborate with Paid Media and Creative teams to ensure integrated campaign approaches that drive client KPIs.
- Prepare and present strategic reports and recommendations at client meetings, demonstrating ROI and next steps.
- Stay up to date with algorithm updates, industry trends and competitor activity to inform client strategies.
- 3-5 years' experience in SEO, ideally within an agency environment managing multiple client accounts.
- Proven record of improving organic traffic, rankings and conversions for clients.
- Strong technical SEO skills including site architecture, crawlability, indexation, schema and performance optimisation.
- Experience with keyword research, content strategy and on-page optimisation.
- Familiarity with major SEO and analytics tools (e.g., Google Search Console, Google Analytics, Ahrefs, SEMrush, Screaming Frog).
- Excellent communication skills with experience presenting to clients and stakeholders.
- Strong project management abilities with an aptitude for prioritising tasks across multiple accounts.
- Analytical, data-driven mindset with the ability to translate insights into clear actions.
- Experience working with e-commerce platforms (Shopify, WooCommerce, Magento).
- Knowledge of HTML, CSS and basic JavaScript as they relate to SEO.
- Experience running local SEO and Google Business Profile optimisation.
- Competitive salary range of £35,000 - £40,000 depending on experience.
- Competitive bonus structure based on individual and company performance, with the potential to earn up to 5% of your base salary annually.
- Innovative work environment at the cutting edge of digital marketing trends.
- Opportunities for professional growth and development through training and certifications.
- Supportive team culture that values creativity and collaborative efforts.
- Hybrid work options offering flexibility to balance your professional and personal life.
- Comprehensive benefits package, including private healthcare, wellness programmes, and team-building events.
- 25 days annual leave plus Bank Holidays and an extra half day on your birthday.
Our interview process is straightforward and designed to understand your fit within our team:
- Introductory Call (30 mins, virtual) – Initial conversation with our Recruitment Partners at Recrescere Group to discuss your background and interest in the role.
- Competency & Technical Interview (45 mins, virtual) – Deep dive with our SEO Lead into your experience, approach to technical and content SEO, plus a practical task.
- Technical Assessment - A chance to showcase your technical ability and experience life at The Good Marketer.
- Cultural Fit (30 mins, virtual or in-person) – Informal chat to assess alignment with our company values and team dynamics.
We welcome your application. Please submit your CV and a cover letter outlining why you are passionate about SEO and include examples of campaigns or projects you've led that demonstrate impact. Where possible, include measurable outcomes (traffic uplift, ranking improvements, conversion growth).
The Good Marketer is committed to fostering an inclusive and diverse workplace, encouraging applications from all qualified candidates regardless of gender, age, background, or disability.
SEO Account Manager in Stoke-on-Trent employer: The Good Marketer
Contact Detail:
The Good Marketer Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land SEO Account Manager in Stoke-on-Trent
✨Tip Number 1
Network like a pro! Reach out to your connections on LinkedIn or attend industry events. You never know who might have the inside scoop on job openings or can refer you directly to hiring managers.
✨Tip Number 2
Prepare for those interviews! Research The Good Marketer and understand their values and approach. Tailor your answers to show how your experience aligns with their mission of helping small businesses thrive.
✨Tip Number 3
Show off your skills! If you’ve got a portfolio of successful SEO projects, bring it along to interviews. Demonstrating your past successes can really set you apart from other candidates.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re genuinely interested in joining our team at The Good Marketer.
We think you need these skills to ace SEO Account Manager in Stoke-on-Trent
Some tips for your application 🫡
Be Yourself: When writing your CV and cover letter, let your personality shine through! We want to see the real you, so don’t be afraid to show your passion for SEO and how it aligns with our values.
Show Your Impact: Make sure to include specific examples of your past work that demonstrate measurable outcomes. Whether it's traffic uplift or ranking improvements, we love seeing the results of your hard work!
Tailor Your Application: Take a moment to customise your CV and cover letter for this role. Highlight your relevant experience in SEO and client management, and connect it back to what we do at The Good Marketer.
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way to ensure your application gets into the right hands and shows us you’re serious about joining our team!
How to prepare for a job interview at The Good Marketer
✨Know Your SEO Stuff
Brush up on your technical SEO knowledge before the interview. Be ready to discuss site architecture, crawlability, and indexation. Familiarity with tools like Google Search Console and SEMrush will definitely give you an edge.
✨Showcase Your Success Stories
Prepare specific examples of campaigns you've led that resulted in measurable improvements. Whether it's traffic uplift or ranking improvements, having concrete data to back up your claims will impress the interviewers.
✨Understand Their Clients
Research The Good Marketer's client base and think about how your skills can benefit them. Being able to discuss strategies tailored to their diverse clients, from food & drink to home interiors, will show you're proactive and aligned with their mission.
✨Emphasise Team Collaboration
Since this role involves mentoring junior team members and collaborating with other teams, be prepared to discuss your experience in teamwork. Highlight instances where you've successfully worked with others to achieve common goals.