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- Tasks: Drive strategic client partnerships and lead high-impact influencer marketing campaigns.
- Company: Join Goat Agency, a pioneer in influencer marketing and part of WPP Media.
- Benefits: Enjoy flexi-hours, health benefits, and 25+ days holiday plus more perks.
- Why this job: Shape the future of influencer marketing with a dynamic and supportive team.
- Qualifications: 6+ years in digital marketing, strong performance marketing expertise, and leadership skills.
- Other info: Be part of a top employer with excellent career growth opportunities.
The predicted salary is between 60000 - 65000 £ per year.
Location: London (Southbank)
Working Model: Hybrid
Salary: £60,000.00 - £65,000.00 + commission
About The Goat Agency:
Goat is part of WPP Media (formerly GroupM), the world's leading media investment company. Since 2015, we have been pioneers in influencer marketing, helping brands leverage the power of social media to achieve real, measurable results. Today, we stand as the global leader in the space, delivering award-winning campaigns across 70+ countries.
As part of our team, you will collaborate with 500+ social natives worldwide, driving cutting-edge influencer campaigns for some of the most exciting brands. Whether it's short-term activations or long-term ambassador programs, we treat influencer marketing as a full-funnel channel that drives awareness, engagement, and conversions.
Our data-driven approach is built on insights from tracking over 100,000 influencers and campaign performance. We combine this with expert relationship management, social-first creative strategy, paid media, and advanced tracking, measurement, and optimisation to deliver results that matter.
We are also proud to be recognised as a recipient of the 'Top Employer Europe 2024' certification, underscoring our commitment to fostering a dynamic and supportive work environment. If you are ready to be part of the team shaping the industry, we would love to hear from you.
About the Opportunity:
As a Senior Account Director, you will drive strategic client partnerships, taking ownership of the successful delivery of complex, high-impact influencer marketing campaigns. Your role will involve shaping innovative strategies, mentoring your team, and ensuring delivery exceeds expectations. Beyond campaign execution, you will proactively identify opportunities for client growth, advising at a strategic level and championing long-term partnerships. This opportunity suits a senior leader with a deep expertise in performance marketing, outstanding client management skills, and a strong ability to lead teams in a competitive, data-driven environment.
Key Responsibilities:
- Serve as a trusted strategic advisor to key clients, building and maintaining executive-level relationships.
- Lead the development and execution of advanced, data-driven influencer marketing strategies that surpass client objectives.
- Oversee the delivery of high-value campaigns, managing cross-functional teams, influencers, and external stakeholders with efficiency and precision.
- Shape and refine performance marketing strategies by leveraging analytics and insights to continuously optimise results and inform future recommendations.
- Provide leadership, mentorship, and direction to account teams, driving professional development and ensuring alignment to client visions.
- Partner with key stakeholders to identify both organic and new business opportunities, contributing directly to agency growth and profitability.
- Maintain a strong understanding of market trends and innovations to offer proactive, forward-thinking solutions aligned with industry advancements.
Role Requirements:
- 6+ years of experience in a senior client-facing role within a digital marketing or advertising agency.
- Significant expertise in performance marketing, with a proven ability to deliver measurable results using data and analytics.
- Comprehensive understanding of influencer marketing strategies, platforms, and best practices.
- Exceptional communication, negotiation, and presentation skills, with experience engaging with senior stakeholders.
- Demonstrated success leading high-performing teams, providing direction, and fostering growth in a high-pressure environment.
- A highly strategic mindset, combined with the ability to balance big-picture thinking with detailed execution.
- Proven ability to identify and capitalise on business opportunities that expand revenue and deepen client relationships.
Company Culture and Benefits:
- Regular social events and ongoing clubs.
- Provided MacBook laptop to work from.
- Flexi-hours.
- Hybrid working.
- £200 grant to make your working from home set-up comfortable once you have passed probation.
- Health and wellbeing allowance once you have passed probation.
- Health insurance after probation.
- Life insurance policy.
- 25 days holiday plus bank holidays, accruing up to 30 days based on length of service.
- Birthday & work anniversary days off.
- Length of service gifts.
- In-office benefits such as beauty treatments & yoga.
- Flexible bank holidays.
- Volunteering days.
- Free flu jabs.
- Plus many more!
Senior Account Director in Slough employer: The Goat Agency
Contact Detail:
The Goat Agency Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Account Director in Slough
✨Tip Number 1
Network like a pro! Get out there and connect with industry folks on LinkedIn or at events. The more people you know, the better your chances of landing that Senior Account Director role.
✨Tip Number 2
Showcase your expertise! Prepare a portfolio or case studies that highlight your success in performance marketing and influencer campaigns. This will help you stand out when chatting with potential employers.
✨Tip Number 3
Practice your pitch! Be ready to discuss how you can drive client partnerships and deliver high-impact campaigns. Confidence is key, so rehearse your talking points until they feel natural.
✨Tip Number 4
Apply through our website! We love seeing candidates who are genuinely interested in joining our team. Plus, it’s a great way to ensure your application gets the attention it deserves.
We think you need these skills to ace Senior Account Director in Slough
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the Senior Account Director role. Highlight your experience in performance marketing and client management, and don’t forget to showcase any successful campaigns you've led!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to tell us why you're passionate about influencer marketing and how your strategic mindset can drive results for our clients. Keep it engaging and personal.
Showcase Your Achievements: When detailing your experience, focus on measurable achievements. We love numbers! Whether it's increased revenue or successful campaign metrics, let us know how you've made an impact in your previous roles.
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way to ensure your application gets into the right hands. Plus, it shows us you’re keen on joining our team at Goat!
How to prepare for a job interview at The Goat Agency
✨Know Your Influencer Marketing Inside Out
Make sure you brush up on the latest trends and best practices in influencer marketing. Be ready to discuss how you've successfully implemented data-driven strategies in past roles, as this will show your expertise and alignment with the company's focus.
✨Showcase Your Client Management Skills
Prepare examples of how you've built and maintained strong relationships with clients. Highlight specific instances where you've exceeded client expectations or identified growth opportunities, as this is crucial for a Senior Account Director role.
✨Demonstrate Leadership and Team Development
Think about times when you've led teams to success. Be ready to share your approach to mentoring and developing talent, as well as how you've fostered a high-performing environment. This will resonate well with their emphasis on team leadership.
✨Be Ready to Discuss Data and Performance Metrics
Since the role requires a strong understanding of performance marketing, come prepared to talk about how you've used analytics to drive campaign success. Bring specific metrics or results from previous campaigns to back up your claims and demonstrate your data-driven mindset.
