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- Tasks: Lead and strategise influencer marketing campaigns for exciting brands.
- Company: Join Goat, a global leader in influencer marketing under WPP Media.
- Benefits: Enjoy flexi-hours, health perks, and 25+ days holiday.
- Why this job: Shape the future of influencer marketing with a dynamic team.
- Qualifications: 4+ years in influencer campaigns and strong communication skills.
- Other info: Work in a supportive environment with great career growth opportunities.
The predicted salary is between 43000 - 60000 £ per year.
Salary Up to £43,000.00 (depending on experience)
About Goat
Goat is part of WPP Media (formerly GroupM), the world’s leading media investment company. Since 2015, we’ve been pioneers in influencer marketing, helping brands leverage the power of social to achieve real, measurable results. Today, we stand as the global leader in the space, delivering award‑winning campaigns across 70+ countries. As part of our team, you’ll collaborate with 500+ social natives worldwide, driving cutting‑edge influencer campaigns for some of the most exciting brands. Whether it’s short‑term activations or long‑term ambassador programs, we treat influencer marketing as a full‑funnel channel that drives awareness, engagement, and conversions. Our data‑driven approach is built on insights from tracking over 100,000 influencers and campaign performance. We combine this with expert relationship management, social‑first creative strategy, paid media, and advanced tracking, measurement, and optimisation to deliver results that matter. We’re also proud to be recognised as a recipient of the ‘Top Employer Europe 2024’ certification, underscoring our commitment to fostering a dynamic and supportive work environment. If you’re ready to be part of the team shaping the industry, we’d love to hear from you.
Responsibilities
- Lead and strategise the day‑to‑day management of influencer and social marketing campaigns, ensuring excellence in execution.
- Develop compelling proposals for prospective clients, showcasing your expertise in mechanics, influencers, and creative strategies.
- Play a key role in client pitches, collaborating closely with the Account Management team in client communications.
- Take ownership of campaign success, overseeing KPIs, managing budgets across multiple campaigns, and delivering exceptional results.
- Provide strategic insights through comprehensive reports on campaign performance and maintain strong client relationships.
Required experience to apply
- Minimum of 4 years of relevant experience planning and executing Influencer campaigns.
- Demonstrable experience delegating and prioritising an ever‑changing workload.
- Competent writing and communication skills.
- Able to work effectively and calmly under pressure.
- Understanding of Influencer Marketing and Social Metrics (Impressions / Reach / Engagements).
Company Culture and Benefits
- Regular social events and ongoing clubs
- Provided MacBook laptop to work from
- Flexi‑hours
- Hybrid Working
- £200 grant to make your working from home set up comfortable once you’ve passed probation
- Health and wellbeing allowance once you’ve passed probation
- Health Insurance after you’ve passed probation
- Life Insurance Policy
- 25 Days Holiday plus bank holidays, accruing up to 30 days based on length of service
- Birthday & Work Anniversary Days Off
- Length of Service Gifts
- In‑Office Benefits such as beauty treatments & yoga
- Flexible Bank Holidays
- Free Flu Jabs
Location
London, England, United Kingdom
Seniority level
Mid‑Senior level
Employment type
Full‑time
Job function
Marketing
Industries
Advertising Services
Senior Campaign Manager employer: The Goat Agency
Contact Detail:
The Goat Agency Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Campaign Manager
✨Tip Number 1
Network like a pro! Get out there and connect with people in the industry. Attend events, join online forums, and don’t be shy to reach out on LinkedIn. You never know who might have the inside scoop on job openings!
✨Tip Number 2
Show off your skills! Create a portfolio or a personal website showcasing your past campaigns and successes. This is your chance to shine and demonstrate how you can bring value to potential employers.
✨Tip Number 3
Prepare for interviews by researching the company and its recent campaigns. Be ready to discuss how your experience aligns with their goals. We want to see your passion for influencer marketing and how you can contribute to our success!
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets seen. Plus, it shows you’re genuinely interested in joining our team at Goat. Don’t miss out on this opportunity!
We think you need these skills to ace Senior Campaign Manager
Some tips for your application 🫡
Show Off Your Experience: Make sure to highlight your relevant experience in influencer marketing. We want to see how you've led campaigns and achieved results, so don’t hold back on the details!
Tailor Your Proposal: When crafting your application, tailor it to reflect our company culture and values. Show us how your skills align with what we do at Goat, especially in terms of creativity and strategy.
Keep It Clear and Concise: We appreciate clarity! Make your writing straightforward and to the point. Use bullet points if needed to make your achievements stand out – we love a good list!
Apply Through Our Website: Don’t forget to apply through our website! It’s the best way for us to receive your application and ensures you’re considered for the role. We can’t wait to hear from you!
How to prepare for a job interview at The Goat Agency
✨Know Your Influencer Marketing Inside Out
Make sure you brush up on the latest trends and metrics in influencer marketing. Be ready to discuss how you've successfully managed campaigns in the past, focusing on KPIs and results. This will show that you’re not just familiar with the industry but are also a proactive thinker.
✨Showcase Your Strategic Thinking
Prepare to talk about your approach to developing compelling proposals and strategies for clients. Think of specific examples where your strategic insights led to successful campaigns. This will demonstrate your ability to think critically and creatively under pressure.
✨Communicate Clearly and Confidently
Since communication is key in this role, practice articulating your thoughts clearly. Use examples from your experience to illustrate your points, especially when discussing client pitches or managing relationships. This will help convey your competence and confidence.
✨Be Ready for Scenario Questions
Expect questions that put you in hypothetical situations related to campaign management or client interactions. Prepare by thinking through how you would handle challenges, delegate tasks, or prioritise workloads. This will showcase your problem-solving skills and adaptability.
