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- Tasks: Manage influencer marketing campaigns from start to finish, ensuring top-notch execution and results.
- Company: Join Goat, a leading influencer marketing agency under WPP Media, shaping the future of social media.
- Benefits: Enjoy hybrid working, flexi-hours, health perks, and 25+ days holiday with exciting in-office benefits.
- Why this job: Be part of a dynamic team driving innovative campaigns for top brands in a supportive environment.
- Qualifications: 2+ years in influencer marketing, strong communication skills, and ability to thrive under pressure.
- Other info: Work with over 500 social natives globally and gain insights from tracking 100,000 influencers.
The predicted salary is between 30000 - 32000 £ per year.
Location: London (Southbank)
Working model: Hybrid
Salary: £30k-£32k (depending on experience)
About Goat:
Goat is part of WPP Media (formerly GroupM), the world’s leading media investment company. Since 2015, we’ve been pioneers in influencer marketing, helping brands leverage the power of social to achieve real, measurable results. Today, we stand as the global leader in the space, delivering award-winning campaigns across 70+ countries.
As part of our team, you’ll collaborate with 500+ social natives worldwide, driving cutting-edge influencer campaigns for some of the most exciting brands. Whether it’s short-term activations or long-term ambassador programs, we treat influencer marketing as a full-funnel channel that drives awareness, engagement, and conversions.
Our data-driven approach is built on insights from tracking over 100,000 influencers and campaign performance. We combine this with expert relationship management, social-first creative strategy, paid media, and advanced tracking, measurement, and optimisation to deliver results that matter.
We’re also proud to be recognised as a recipient of the ‘Top Employer Europe 2024’ certification, underscoring our commitment to fostering a dynamic and supportive work environment. If you’re ready to be part of the team shaping the industry, we’d love to hear from you.
Role Overview:
As a Senior Campaign Executive, you will play an important role in the success of our influencer marketing campaigns. You will assist in the end-to-end execution of campaigns, from concept through to delivery, ensuring that each project meets its objectives and delivers excellent results for our clients.
Your responsibilities will include:
- Manage the day-to-day operations of influencer marketing campaigns, ensuring seamless execution.
- Develop compelling proposals for prospective clients, leveraging expertise in influencers and creative strategies.
- Collaborate with Account Managers in client communications and play a key role in client presentations.
- Oversee campaign success by managing KPIs, budgets across multiple campaigns, and delivering exceptional results.
- Provide in-depth campaign reports and work with Account Managers to maintain strong client relationships.
- Supporting the delivery of influencer marketing campaigns.
Required experience to apply:
- Minimum of 2 years' relevant experience in planning and executing influencer campaigns.
- Demonstrable experience in delegating and prioritising a constantly changing workload.
- Competent writing and communication skills.
- Ability to work effectively and calmly under pressure.
- Understanding of influencer marketing and social metrics (impressions, reach, engagements).
- Reside within London or within a commutable distance to our London office.
Company Culture and Benefits:
- Regular social events and ongoing clubs
- Provided MacBook laptop to work from
- Flexi-hours
- Hybrid Working
- £200 grant to make your working from home set up comfortable once you’ve passed probation
- Health and wellbeing allowance once you’ve passed probation
- Health Insurance after you’ve passed probation
- Life Insurance Policy
- 25 Days Holiday plus bank holidays, accruing up to 30 days based on length of service
- Birthday & Work Anniversary Days Off
- Length of Service Gifts
- In-Office Benefits such as beauty treatments & yoga
- Flexible Bank Holidays
- Volunteering Days
- Free Flu Jabs
- Plus many more!
Senior Campaign Executive employer: The Goat Agency
Contact Detail:
The Goat Agency Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Campaign Executive
✨Tip Number 1
Familiarise yourself with the latest trends in influencer marketing. Follow industry leaders and engage with their content on social media to understand what makes successful campaigns tick. This knowledge will help you stand out during interviews.
✨Tip Number 2
Network with professionals in the influencer marketing space. Attend relevant events or webinars where you can meet people from Goat or similar companies. Building these connections can provide valuable insights and potentially lead to referrals.
✨Tip Number 3
Prepare to discuss specific campaigns you've worked on in detail. Be ready to explain your role, the strategies you implemented, and the results achieved. This will demonstrate your hands-on experience and understanding of campaign management.
✨Tip Number 4
Showcase your analytical skills by being prepared to discuss how you measure campaign success. Familiarise yourself with key performance indicators (KPIs) relevant to influencer marketing, as this will highlight your data-driven approach to potential employers.
We think you need these skills to ace Senior Campaign Executive
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in influencer marketing and campaign management. Use specific examples that demonstrate your ability to manage multiple campaigns and meet KPIs.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for influencer marketing and your understanding of the industry. Mention how your skills align with Goat's mission and values, and express your enthusiasm for the role.
Showcase Your Communication Skills: Since the role requires strong writing and communication skills, consider including a brief writing sample or a link to a portfolio that demonstrates your ability to create engaging content and proposals.
Highlight Relevant Metrics: In your application, mention any specific metrics or results from past campaigns you've worked on. This could include engagement rates, reach, or successful outcomes that illustrate your effectiveness in the role.
How to prepare for a job interview at The Goat Agency
✨Know Your Influencer Marketing
Make sure you have a solid understanding of influencer marketing and its metrics. Be prepared to discuss how you’ve successfully executed campaigns in the past, focusing on key performance indicators like impressions and engagement rates.
✨Showcase Your Creativity
As a Senior Campaign Executive, creativity is key. Bring examples of compelling proposals or campaigns you've developed. Highlight your ability to think outside the box and how your creative strategies have led to successful outcomes.
✨Demonstrate Strong Communication Skills
Effective communication is crucial in this role. Practice articulating your thoughts clearly and confidently. Be ready to discuss how you’ve collaborated with account managers and clients, showcasing your ability to maintain strong relationships.
✨Prepare for Pressure
This role requires managing multiple campaigns simultaneously. Be ready to share experiences where you successfully prioritised tasks under pressure. Discuss your strategies for staying organised and ensuring seamless execution of campaigns.
