At a Glance
- Tasks: Lead and optimise high-performing paid social campaigns for global brands.
- Company: Join The Goat Agency, a leader in influencer marketing and social content.
- Benefits: Enjoy flexible hours, health insurance, and 25+ days holiday.
- Other info: Dynamic culture with regular social events and career growth opportunities.
- Why this job: Make an impact with innovative campaigns and mentor a talented team.
- Qualifications: 4+ years in digital marketing with strong leadership and analytical skills.
The predicted salary is between 50000 - 60000 £ per year.
Location: London (Southbank)
Working Model: Hybrid
About The Goat Agency:
This role is within The Goat Agency, a leading brand within WPP Media, where you will be instrumental in helping global brands harness the power of social and creator-led content to deliver measurable impact. Recognised as a global leader in the space, we deliver award-winning campaigns in more than 70 countries. With over 650 social natives worldwide, we create ambitious influencer programmes from tactical activations to long-term partnerships, designed to drive awareness, engagement and conversions across the full marketing funnel.
About the Opportunity:
We’re looking for a Senior Paid Media Manager to lead the planning, activation, and optimisation of high-performing paid social campaigns across a range of clients. In this role, you’ll be responsible for shaping paid social strategy, managing campaign delivery end to end, and driving measurable results against client objectives.
Role Responsibilities:
- Provide strategic oversight and leadership for paid social campaigns, with a focus on influencer handles, to achieve client goals and drive results.
- Develop and implement comprehensive paid social strategies that align with the client's business objectives, target audience, and brand messaging.
- Lead and mentor a team of paid social specialists, providing guidance, feedback, and support to ensure their success and professional growth.
- Conduct ongoing analysis of campaign performance, identify areas for optimization, and provide strategic recommendations to clients.
- Stay up-to-date with industry trends, best practices, and platform updates to constantly improve our paid social strategies and tactics.
- Reporting into the Paid Social Directors, working with them to make resourcing decisions.
Role Requirements:
- Minimum of 4 years of experience in digital marketing with a focus on paid social campaigns, preferably in a leadership or managerial role.
- Proven track record of success in developing and executing effective paid social strategies that drive results for clients.
- Strong leadership skills with experience in managing and motivating a team of paid social specialists.
- In-depth knowledge of various social media platforms, including but not limited to Facebook, Instagram, Twitter, LinkedIn, and TikTok.
- Excellent analytical skills, with the ability to analyze campaign performance data and make data-driven decisions.
- Strong communication skills, both written and verbal, with the ability to effectively communicate with clients and team members.
Company Culture and Benefits:
- Regular social events and ongoing clubs
- Provided MacBook laptop to work from
- Flexi-hours
- Hybrid Working
- Health Insurance after you’ve passed probation
- Life Insurance Policy
- 25 Days Holiday plus bank holidays, accruing up to 30 days based on length of service
- Birthday & Work Anniversary Days Off
- Length of Service Gifts
- In-Office Benefits such as beauty treatments & yoga
Senior Paid Media Manager (12 Month FTC) in London employer: The Goat Agency
The Goat Agency is an exceptional employer located in the vibrant Southbank area of London, offering a dynamic hybrid working model that promotes flexibility and work-life balance. With a strong focus on employee growth, you will have the opportunity to lead and mentor a talented team while benefiting from a culture that values creativity and collaboration, alongside generous perks such as health insurance, additional holiday days, and regular social events.
StudySmarter Expert Advice🤫
We think this is how you could land Senior Paid Media Manager (12 Month FTC) in London
✨Network Like a Pro
Get out there and connect with people in the industry! Attend events, join online forums, and don’t be shy about reaching out to current employees at The Goat Agency. A friendly chat can sometimes lead to opportunities that aren’t even advertised.
✨Show Off Your Skills
When you get the chance to interview, make sure to showcase your past successes with paid social campaigns. Bring data and examples that highlight your strategic thinking and leadership skills. We love seeing how you’ve driven results for clients!
✨Stay Current
Keep yourself updated on the latest trends in paid media and social platforms. Share your insights during interviews or networking chats. It shows you’re passionate and proactive, which is exactly what we look for at The Goat Agency.
✨Apply Through Our Website
Don’t forget to apply directly through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re genuinely interested in joining our team at The Goat Agency.
We think you need these skills to ace Senior Paid Media Manager (12 Month FTC) in London
Some tips for your application 🫡
Tailor Your CV:Make sure your CV is tailored to the Senior Paid Media Manager role. Highlight your experience with paid social campaigns and any leadership roles you've held. We want to see how your skills align with what we're looking for!
Craft a Compelling Cover Letter:Your cover letter is your chance to shine! Use it to tell us why you're passionate about paid media and how you can contribute to our team. Be sure to mention specific achievements that demonstrate your expertise.
Showcase Your Analytical Skills:Since this role involves analysing campaign performance, make sure to include examples of how you've used data to drive decisions in past roles. We love seeing numbers that back up your success stories!
Apply Through Our Website:We encourage you to apply through our website for a smoother application process. It helps us keep everything organised and ensures your application gets the attention it deserves!
How to prepare for a job interview at The Goat Agency
✨Know Your Stuff
Make sure you’re well-versed in the latest trends and best practices in paid social media. Brush up on the platforms mentioned in the job description, like Facebook, Instagram, and TikTok. Being able to discuss recent campaigns or changes in algorithms will show that you're proactive and knowledgeable.
✨Showcase Your Leadership Skills
Since this role involves leading a team, be prepared to share examples of how you've successfully managed and motivated others in previous positions. Think about specific challenges you faced and how you helped your team overcome them. This will demonstrate your capability as a leader.
✨Data is Your Best Friend
Be ready to talk about how you analyse campaign performance data. Prepare some examples of how your data-driven decisions have led to successful outcomes in past campaigns. This will highlight your analytical skills and ability to drive results.
✨Ask Insightful Questions
Prepare thoughtful questions about the company culture, team dynamics, and expectations for the role. This not only shows your interest in the position but also helps you gauge if the company is the right fit for you. Plus, it’s a great way to engage with your interviewers!
