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- Tasks: Lead innovative influencer marketing campaigns and build strong client relationships.
- Company: Join Goat, a pioneer in influencer marketing under WPP Media.
- Benefits: Enjoy hybrid working, health perks, and 25+ days holiday.
- Why this job: Make an impact in the exciting world of social media marketing.
- Qualifications: 5+ years in client-facing roles with expertise in performance marketing.
- Other info: Dynamic culture with regular social events and growth opportunities.
The predicted salary is between 36000 - 60000 £ per year.
Location: London (Southbank)
Working Model: Hybrid
Goat is part of WPP Media (formerly GroupM), the world’s leading media investment company. Since 2015, we’ve been pioneers in influencer marketing, helping brands leverage the power of social media to achieve real, measurable results. As part of our team, you’ll collaborate with 500+ social natives worldwide, driving cutting-edge influencer campaigns for some of the most exciting brands. Whether it’s short-term activations or long-term ambassador programs, we treat influencer marketing as a full-funnel channel that drives awareness, engagement, and conversions.
Our data-driven approach is built on insights from tracking over 100,000 influencers and campaign performance. We combine this with expert relationship management, social-first creative strategy, paid media, and advanced tracking, measurement, and optimisation to deliver results that matter.
We’re also proud to be recognised as a recipient of the ‘Top Employer Europe 2024’ certification, underscoring our commitment to fostering a dynamic and supportive work environment.
As an Account Director, you will lead client relationships, ensuring the successful delivery of innovative influencer marketing campaigns. You will collaborate with internal teams to develop and execute strategies that meet client objectives, while identifying opportunities for growth and maintaining long-term partnerships. This role is ideal for someone with a passion for social media marketing, strong leadership skills, and a proven track record in performance marketing.
- Act as the primary point of contact for assigned clients, building and maintaining strong relationships.
- Develop and execute data-driven influencer marketing strategies that align with client objectives.
- Optimise campaign performance using performance marketing insights and metrics.
- Lead and inspire a team of account managers and coordinators, fostering collaboration and growth.
- Identify opportunities to expand client accounts and drive new business growth.
Minimum of 5 years of experience in a client-facing role within an advertising or digital marketing agency.
Proven expertise in performance marketing and social media analytics.
Strong understanding of influencer marketing strategies and campaign management.
Experience leading teams and managing multiple projects in a fast-paced environment.
Company Culture and Benefits:
- Regular social events and ongoing clubs.
- Hybrid working.
- £200 grant to make your working from home set-up comfortable once you’ve passed probation.
- Health and wellbeing allowance once you’ve passed probation.
- Health insurance after probation.
- Life insurance policy.
- 25 days holiday plus bank holidays, accruing up to 30 days based on length of service.
- Birthday & work anniversary days off.
- Length of service gifts.
- In-office benefits such as beauty treatments & yoga.
- Flexible bank holidays.
Director, Account Executive in England employer: The Goat Agency
Contact Detail:
The Goat Agency Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Director, Account Executive in England
✨Network Like a Pro
Get out there and connect with people in the industry! Attend events, join online forums, and don’t be shy about reaching out to folks on LinkedIn. Building relationships can open doors that a CV just can’t.
✨Show Off Your Skills
When you get the chance to chat with potential employers, make sure to highlight your achievements and how they relate to the role. Use specific examples from your past work to demonstrate your expertise in influencer marketing and performance metrics.
✨Be Ready for the Interview
Prepare for common interview questions but also think about how you can showcase your knowledge of the company and its campaigns. Research Goat’s recent projects and come armed with ideas on how you could contribute to their success.
✨Apply Through Our Website
Don’t forget to apply directly through our website! It shows you’re genuinely interested and gives us a better chance to see your application in the right context. Plus, it’s the best way to stay updated on new opportunities!
We think you need these skills to ace Director, Account Executive in England
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the Account Director role. Highlight your experience in influencer marketing and performance marketing, as well as any leadership roles you've held. We want to see how your skills align with what we're looking for!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to tell us why you're passionate about social media marketing and how you can contribute to our team. Be sure to mention specific campaigns or projects that showcase your expertise.
Showcase Your Achievements: When detailing your experience, focus on your achievements rather than just responsibilities. Use metrics and data to demonstrate how you've driven results in previous roles. We love numbers that tell a story!
Apply Through Our Website: We encourage you to apply through our website for a smoother application process. It helps us keep track of your application and ensures you don’t miss out on any important updates. Plus, it’s super easy!
How to prepare for a job interview at The Goat Agency
✨Know Your Influencer Marketing Inside Out
Make sure you brush up on the latest trends and strategies in influencer marketing. Be ready to discuss how you can leverage data-driven insights to optimise campaigns, as this is crucial for the role. Show them you’re not just familiar with the basics but can also bring innovative ideas to the table.
✨Demonstrate Leadership Skills
As an Account Director, you'll be leading a team, so it's essential to showcase your leadership experience. Prepare examples of how you've inspired teams in the past, managed multiple projects, and fostered collaboration. This will help them see you as a strong candidate who can drive results.
✨Build Rapport with Your Interviewers
Remember, interviews are a two-way street! Take the time to connect with your interviewers. Ask them about their experiences at the company and share your enthusiasm for the role. A good rapport can make a lasting impression and show that you’re a great fit for their culture.
✨Prepare Questions That Matter
Have a list of thoughtful questions ready to ask at the end of the interview. Inquire about their approach to campaign optimisation or how they measure success in influencer marketing. This shows your genuine interest in the role and helps you assess if the company aligns with your career goals.
