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- Tasks: Lead innovative influencer marketing campaigns and build strong client relationships.
- Company: Join Goat, a global leader in influencer marketing under WPP Media.
- Benefits: Competitive salary, flexible hours, health perks, and 25+ days holiday.
- Why this job: Shape the future of influencer marketing with a dynamic team and exciting brands.
- Qualifications: 5+ years in client-facing roles with expertise in performance marketing.
- Other info: Enjoy regular social events, hybrid working, and excellent career growth opportunities.
The predicted salary is between 43000 - 58000 £ per year.
Location: London (Southbank)
Working Model: Hybrid
Salary: £50,000.00 - £55,000.00 + commission
About The Goat Agency:
Goat is part of WPP Media, the world’s leading media investment company. Since 2015, we’ve been pioneers in influencer marketing, helping brands leverage the power of social media to achieve real, measurable results. Today, we stand as the global leader in the space, delivering award-winning campaigns across 70+ countries.
As part of our team, you’ll collaborate with 500+ social natives worldwide, driving cutting-edge influencer campaigns for some of the most exciting brands. Whether it’s short-term activations or long-term ambassador programs, we treat influencer marketing as a full-funnel channel that drives awareness, engagement, and conversions.
Our data-driven approach is built on insights from tracking over 100,000 influencers and campaign performance. We combine this with expert relationship management, social-first creative strategy, paid media, and advanced tracking, measurement, and optimisation to deliver results that matter.
We’re also proud to be recognised as a recipient of the ‘Top Employer Europe 2024’ certification, underscoring our commitment to fostering a dynamic and supportive work environment. If you’re ready to be part of the team shaping the industry, we’d love to hear from you.
About the Opportunity:
As an Account Director, you will lead client relationships, ensuring the successful delivery of innovative influencer marketing campaigns. You will collaborate with internal teams to develop and execute strategies that meet client objectives, while identifying opportunities for growth and maintaining long-term partnerships. This role is ideal for someone with a passion for social media marketing, strong leadership skills, and a proven track record in performance marketing.
Key Responsibilities:
- Act as the primary point of contact for assigned clients, building and maintaining strong relationships.
- Develop and execute data-driven influencer marketing strategies that align with client objectives.
- Oversee the seamless delivery of campaigns, managing internal teams, influencers, and external partners.
- Optimise campaign performance using performance marketing insights and metrics.
- Lead and inspire a team of account managers and coordinators, fostering collaboration and growth.
- Identify opportunities to expand client accounts and drive new business growth.
Role Requirements:
- Minimum of 5 years of experience in a client-facing role within an advertising or digital marketing agency.
- Proven expertise in performance marketing and social media analytics.
- Strong understanding of influencer marketing strategies and campaign management.
- Exceptional communication and presentation skills.
- Experience leading teams and managing multiple projects in a fast-paced environment.
- A client-focused mindset with a passion for delivering results.
Company Culture and Benefits:
- Regular social events and ongoing clubs.
- Provided MacBook laptop to work from.
- Flexi-hours.
- Hybrid working.
- £200 grant to make your working from home set-up comfortable once you’ve passed probation.
- Health and wellbeing allowance once you’ve passed probation.
- Health insurance after probation.
- Life insurance policy.
- 25 days holiday plus bank holidays, accruing up to 30 days based on length of service.
- Birthday & work anniversary days off.
- Length of service gifts.
- In-office benefits such as beauty treatments & yoga.
- Flexible bank holidays.
- Volunteering days.
- Free flu jabs.
- Plus many more!
Account Director in City of London employer: The Goat Agency
Contact Detail:
The Goat Agency Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Account Director in City of London
✨Network Like a Pro
Get out there and connect with people in the industry! Attend events, join online forums, and don’t be shy about reaching out to current employees at Goat Agency. Building relationships can open doors that a CV just can’t.
✨Show Off Your Skills
When you get the chance to chat with someone from the company, make sure to highlight your experience in performance marketing and influencer strategies. Share specific examples of campaigns you've led and the results you achieved – numbers speak volumes!
✨Be Ready for the Interview
Prepare for your interview by researching Goat Agency’s recent campaigns and their approach to influencer marketing. Think about how your skills align with their needs and be ready to discuss how you can contribute to their success.
✨Apply Through Our Website
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re genuinely interested in joining the team at Goat Agency.
We think you need these skills to ace Account Director in City of London
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the Account Director role. Highlight your experience in influencer marketing and performance marketing, as well as any leadership roles you've held. We want to see how your skills align with what we're looking for!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to tell us why you're passionate about social media marketing and how you can contribute to our team. Be sure to mention specific campaigns or projects that showcase your expertise.
Showcase Your Achievements: When detailing your past experiences, focus on your achievements rather than just responsibilities. Use metrics and data to demonstrate how you've driven results in previous roles. We love numbers that tell a story!
Apply Through Our Website: We encourage you to apply through our website for the best chance of getting noticed. It’s super easy, and you'll be able to submit all your materials in one go. Plus, we love seeing applications come directly from our site!
How to prepare for a job interview at The Goat Agency
✨Know Your Influencer Marketing
Make sure you brush up on the latest trends in influencer marketing. Understand how data-driven strategies can impact campaign performance, as this role is all about delivering measurable results for clients.
✨Showcase Your Leadership Skills
Be prepared to discuss your experience leading teams and managing multiple projects. Share specific examples of how you've inspired collaboration and driven growth in previous roles, as this will resonate well with the interviewers.
✨Prepare for Client Scenarios
Think about potential client scenarios you might face in this role. Prepare to discuss how you would build and maintain strong relationships, develop strategies, and optimise campaigns based on performance metrics.
✨Ask Insightful Questions
At the end of the interview, don’t forget to ask questions that show your interest in the company culture and their approach to influencer marketing. This not only demonstrates your enthusiasm but also helps you gauge if it's the right fit for you.
