Brand Architecture & Activation VIE
Brand Architecture & Activation VIE

Brand Architecture & Activation VIE

Entry level 30000 - 40000 £ / year (est.) No home office possible
The Glenturret Distillery

At a Glance

  • Tasks: Support global gin brand initiatives and manage product information for market engagement.
  • Company: Join a leading spirits company known for its innovative brand strategies.
  • Benefits: Gain valuable experience, work in a dynamic team, and enjoy a supportive culture.
  • Other info: Diverse and inclusive workplace with opportunities for personal and professional growth.
  • Why this job: Be part of exciting projects that shape the future of iconic gin brands.
  • Qualifications: Degree in marketing or business, strong communication skills, and a positive mindset.

The predicted salary is between 30000 - 40000 £ per year.

Your mission is to support the global gins brand architecture and activation team with the delivery and implementation of the gin portfolio’s integrated business plans and initiatives to markets, driving engagement and execution of the brand portfolio in line with group and brand guidelines.

Your key responsibilities:

  • Gin Portfolio Product Management: Team guardian and manager of product cloud ensuring latest packaging and specifications are up to date. Responsible for updates and product information on brand websites and market sales sheets. Ensure all product shots are up to date with correct artworks available to markets. Lead and develop bespoke labelling requirements for markets, coordinating with operations and legal teams. Support IP reviews, legal and regulatory checks for each product ensuring all nutritional information is correct and available in required channels and communications.
  • Project Management & Support: Management of Tier 4 Brand Architecture and Activation projects. Support team with Tier 3 and above projects e.g. packaging projects – labelling and packaging checks, artworking and product imagery and content. Support regulatory and legal checks (Responsible Marketing Panel RMP).
  • Content and Presentation Development: Review and update induction and training materials for market inductions and customer onboarding. Development of sales sheets for each brand and product ensuring all data is up to date. Ensure all hygiene and evergreen assets are updated with latest product information and compliant to brand and group guidelines. Deliver brand inductions to markets with brand ambassadors. Development and production of sell-in videos for key initiatives, IBP content and brand rights to win.
  • Reporting and Analytics: Support team with key analytics for brand projects and brand planning e.g. product performance analysis and market insights.

Qualifications:

  • You have a bachelor or master’s degree in marketing, business or any related field.
  • Excellent interpersonal skills are critical.
  • Self-motivated and result-oriented, ability to work with tight deadlines.
  • Strong verbal and written communication skills.
  • You have experience working in a multi-project and multi-team environment.
  • Positive mindset, entrepreneurial spirit, and ability to adapt.
  • You ideally have a first professional experience.
  • You are fluent in English.

Key core skills:

  • Brand Management
  • Business Acumen and Analytics
  • Budget & Organizational Management
  • Collaboration & Networking
  • Content Creation

Pernod Ricard values diversity and solidarity within its organization and in its relations with stakeholders. Our recruitment methods focus on skills, and we welcome all types of talents.

Brand Architecture & Activation VIE employer: The Glenturret Distillery

Pernod Ricard is an exceptional employer that fosters a dynamic and inclusive work culture, where creativity and collaboration thrive. Located in a vibrant market, employees benefit from comprehensive training and development opportunities, ensuring personal and professional growth while contributing to innovative brand strategies. With a commitment to diversity and a supportive environment, Pernod Ricard empowers its team members to make a meaningful impact in the world of spirits.
The Glenturret Distillery

Contact Detail:

The Glenturret Distillery Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Brand Architecture & Activation VIE

✨Tip Number 1

Network like a pro! Reach out to people in the industry, attend events, and connect on LinkedIn. We all know that sometimes it’s not just what you know, but who you know that can help you land that dream job.

✨Tip Number 2

Prepare for interviews by researching the company and its brand portfolio. We want you to show your passion for their products and how you can contribute to their success. Tailor your responses to highlight your relevant skills and experiences.

✨Tip Number 3

Practice makes perfect! Conduct mock interviews with friends or family to build your confidence. We suggest focusing on common questions related to brand management and project support to get you ready for the real deal.

✨Tip Number 4

Don’t forget to follow up after interviews! A simple thank-you email can go a long way in showing your enthusiasm for the role. And remember, apply through our website for the best chance at landing that position!

We think you need these skills to ace Brand Architecture & Activation VIE

Brand Management
Product Management
Project Management
Content Creation
Analytical Skills
Interpersonal Skills
Communication Skills
Collaboration
Organisational Management
Attention to Detail
Regulatory Compliance
Adaptability
Time Management
Market Insights

Some tips for your application 🫡

Tailor Your CV: Make sure your CV reflects the skills and experiences that align with the Brand Architecture & Activation role. Highlight any relevant projects or experiences that showcase your brand management and project management skills.

Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to tell us why you're passionate about the gin portfolio and how your background makes you a perfect fit for our team. Be sure to mention specific projects or experiences that relate to the job description.

Show Off Your Communication Skills: Since strong verbal and written communication skills are key, make sure your application is clear, concise, and free of errors. This is your opportunity to demonstrate your attention to detail and professionalism.

Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows you’re keen on joining our team!

How to prepare for a job interview at The Glenturret Distillery

✨Know Your Gin Portfolio

Before the interview, dive deep into the company's gin portfolio. Familiarise yourself with the different brands, their unique selling points, and any recent marketing campaigns. This will not only show your enthusiasm but also help you answer questions about product management and brand activation confidently.

✨Showcase Your Project Management Skills

Be prepared to discuss your experience with managing multiple projects. Think of specific examples where you successfully coordinated tasks, met deadlines, or collaborated with teams. Highlighting your organisational skills will resonate well with the role's focus on project management.

✨Prepare for Content Creation Questions

Since content development is a key responsibility, think about your past experiences in creating training materials or sales sheets. Bring examples if possible, and be ready to discuss how you ensure compliance with brand guidelines while making content engaging.

✨Demonstrate Analytical Thinking

The role involves reporting and analytics, so brush up on your ability to interpret data. Be ready to discuss how you've used analytics in previous roles to drive decisions or improve brand performance. Showing that you can back your ideas with data will impress the interviewers.

Brand Architecture & Activation VIE
The Glenturret Distillery

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