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- Tasks: Lead marketing strategies and campaigns to boost brand visibility and customer loyalty.
- Company: Join a vibrant, founder-led company on an exciting growth journey.
- Benefits: Enjoy hybrid working, yearly bonuses, personal development funds, and extra holiday days.
- Why this job: Make a significant impact in a fast-paced environment with diverse B2B and B2C brands.
- Qualifications: 3+ years in retail marketing with strong project management and communication skills.
- Other info: Collaborative culture with opportunities for career growth and fun team events.
The predicted salary is between 36000 - 60000 £ per year.
The GelBottle Inc. is on an exciting growth journey, and we are looking for a Retail Marketing Manager to be part of our vibrant, founder-led company. If you are passionate about working in a fast-paced environment and eager to contribute to a diverse portfolio of B2B and B2C brands, this is your chance to make a significant impact!
We are looking for a dynamic Retail Marketing Manager to lead the strategy, execution and optimization of our marketing initiatives across TGB. You will work closely with both commercial and brand teams and be the driving force behind in-store campaigns and omni-channel activations that elevate brand visibility, drive footfall and convert browsers into loyal customers.
Partnering with our existing customers (Distributors/Retailers/Wholesalers) to drive category growth. Supporting the commercial team as we continue to expand TGB deeper and wider in existing markets and new territories.
Partner with our CustomersPartner with our commercial team and work directly with our customers: a mix of wholesalers, retailers and distributors. You will be expected to create and deliver compelling presentations, and work with buyers to help design and grow their nail category.
Marketing Strategy DevelopmentDevelop a robust trade marketing strategy to drive revenue and brand awareness across all channels. Analyse market trends, pop culture moments, and competitor activities to identify opportunities for growth and acquisition.
Go to Market Roll OutDevelop marketing toolkits, POS, and sales materials to support B2B partners and the field sales team.
Collaboration and Cross-Functional CoordinationCollaborate with the commercial teams to optimise promotions, sales, and online merchandising. Work in conjunction with the Brand and Social teams to create compelling trade-driving content and communication to drive traffic, engagement, and sales across channels. Partner with the Senior Brand Manager to align trade marketing efforts with overall brand and departmental goals.
Data-Driven Decision MakingWork in conjunction with our insights team to review and interpret data to inform trade marketing decisions that resonate with our target audience.
Campaign ExecutionExecute an effective trade marketing plan, including promotions and acquisition campaigns. Lead all trade marketing activity for new product launches, including developing launch plans and coordinating with sales and brand teams.
About youWe are looking for a collaborative professional with proven experience in retail marketing within a B2B or B2C environment. Excellent project management and communication skills. Solid stakeholder management and leadership skills. A creative thinker with a commercial mindset, able to interpret and present analytics. Beauty experience is preferred but not essential.
Minimum of 3 years of experience in trade marketing, with a proven track record of developing and executing successful strategies. Experience working in a consumer products business. Strong understanding of B2B marketing dynamics and experience working with wholesalers and key accounts. Experience of omnichannel activation. Excellent leadership and team management skills. Exceptional communication and interpersonal skills, with the ability to build and maintain strong relationships.
Why TGB?At TGB, we are driven by passion and dedication to become a leader in our industry. What sets us apart is our founder-led approach, fostering a close-knit and supportive culture where teamwork and fun go hand in hand. We truly value every team member's contributions and offer a range of rewards and recognition to celebrate your achievements.
What we can offer you- Hybrid working
- Yearly company bonus
- £1,000 yearly personal development fund
- 5 'study days' a year
- 25 days holiday + bank holidays
- 'Daisy days' (extra 2 days off throughout the year)
- Holiday purchase scheme (+5 days)
- Birthday bonus (after one year's service)
- Enhanced maternity leave
- Long service award (additional holiday allowance)
- 3 months sabbatical offered upon 3 years' service
- Healthcare cash plan (via Health Shield)
- Electric car lease scheme (via salary sacrifice)
- Discount on spa treatments and consumer products
- Life assurance + pension scheme
- Regular funded company events
- Season ticket loan
What happens next? Apply! Screening call with our Talent team (30min), Interview with hiring manager (1hr), Practical interview (Brighton HQ 1.5 hr), Meet & Greet with team (1hr). Please note: We may close this role early if we find the right person sooner than expected - so if you are interested, we want to hear from you soon.
Retail Marketing Manager in Brighton employer: The GelBottle Inc.
Contact Detail:
The GelBottle Inc. Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Retail Marketing Manager in Brighton
✨Tip Number 1
Get to know the company inside out! Research The GelBottle Inc. and their products, values, and culture. This will help you tailor your conversations and show that you're genuinely interested in being part of their vibrant team.
✨Tip Number 2
Network like a pro! Connect with current employees on LinkedIn or attend industry events. Building relationships can give you insider info and might even lead to a referral, which is always a bonus!
✨Tip Number 3
Prepare for interviews by practising common questions and crafting your own compelling stories. Focus on your past experiences in retail marketing and how they align with the role's requirements. Confidence is key!
✨Tip Number 4
Don’t forget to follow up after your interview! A quick thank-you email can leave a lasting impression and shows your enthusiasm for the role. Plus, it keeps you on their radar as they make their decision.
We think you need these skills to ace Retail Marketing Manager in Brighton
Some tips for your application 🫡
Tailor Your Application: Make sure to customise your CV and cover letter for the Retail Marketing Manager role. Highlight your relevant experience in retail marketing, especially in B2B and B2C environments, to show us you’re the perfect fit!
Showcase Your Creativity: We love creative thinkers! Use your application to demonstrate how you've developed innovative marketing strategies in the past. Share specific examples that showcase your ability to drive brand visibility and customer engagement.
Be Data-Driven: Since we value data-driven decision making, include any experience you have with analysing market trends or interpreting analytics. This will help us see how you can contribute to our trade marketing efforts effectively.
Apply Through Our Website: Don’t forget to apply through our website! It’s the best way for us to receive your application and ensures you’re considered for this exciting opportunity at TGB. We can’t wait to hear from you!
How to prepare for a job interview at The GelBottle Inc.
✨Know Your Brands
Before the interview, dive deep into The GelBottle Inc.'s portfolio. Familiarise yourself with their B2B and B2C brands, and think about how you can elevate their visibility. This will show your genuine interest and help you discuss relevant strategies during the interview.
✨Showcase Your Data Skills
Since data-driven decision making is key for this role, prepare to discuss how you've used analytics in past marketing campaigns. Bring examples of how you've interpreted data to inform trade marketing decisions that resonated with your target audience.
✨Prepare Compelling Presentations
As a Retail Marketing Manager, you'll need to create and deliver presentations. Practice presenting your ideas clearly and confidently. Consider using visuals or mock-ups to demonstrate your concepts, especially if they relate to in-store campaigns or omni-channel activations.
✨Emphasise Collaboration
This role requires working closely with various teams. Be ready to share examples of how you've successfully collaborated with commercial teams, brand managers, and other stakeholders in previous roles. Highlight your communication skills and ability to build strong relationships.
