At a Glance
- Tasks: Lead digital marketing efforts and create engaging content across various channels.
- Company: Join a vibrant hotel brand that values creativity and innovation.
- Benefits: Attractive salary, flexible working options, and opportunities for professional growth.
- Other info: Dynamic role with a focus on creativity and strategic thinking.
- Why this job: Be the voice of a brand and make a real impact in the hospitality industry.
- Qualifications: Degree in Marketing or related field with 6+ years of experience.
The predicted salary is between 45000 - 60000 £ per year.
Senior Marketing Communications Manager / Marketing Communications Manager Responsibilities Focus on digital marketing including but not limited to website, SEO/SEM, e‑mail marketing, display and social media.
Content creation for all communications channels, including but not limited to press releases, website, social media, e‑mail campaigns and collaterals.
Develop and execute promotion campaigns for rooms, F&B, catering and wellness through relevant digital and social media channels.
Grow database and be responsible for proactive online reputation management by monitoring relevant guest comments on travel sites and social media channels.
Maintain a comprehensive contact list and build good relationships with local, regional and international media, KOLs and online influencers.
Support and manage public relations activities such as media interviews, shootings and events.
Manage the development of visual assets, i. e. photography and videography.
Develop and update hotel collaterals and giveaways as per brand standards and guidelines, monitor inventory and ensure timely replenishment.
Liaise with external parties for joint promotions and partnerships.
Explore and liaise with NGOs to implement CSR campaigns.
Track and evaluate the performance of marketing channels and campaigns.
Monitor marketing budget to optimise ROI.
Qualifications Bachelor's degree in Marketing, Communications, Digital, Advertising or any related discipline.
Minimum 6 years’ experience in marketing, digital or related professional area.
Hospitality marketing or digital agency experience highly preferred.
Exceptional verbal and written communication skills in English, Cantonese and Mandarin.
Presentable, outgoing and sincere personality to act as the “brand ambassador” for the hotel.
Creative and strategic thinking with excellent problem‑solving skills.
Efficient, resilient with a positive working attitude.
Equal Opportunity Statement Equal opportunities are extended to all candidates and the information provided will be treated in strict confidence and used for recruitment purposes only. #J-18808-Ljbffr
Senior Marketing Communications Manager / Marketing Communications Manager in Aberdeen employer: The Fullerton Ocean Park Hotel Hong Kong
As a Senior Marketing Communications Manager at our esteemed hotel, you will thrive in a dynamic and supportive work environment that values creativity and innovation. We offer competitive benefits, opportunities for professional growth, and a culture that encourages collaboration and community engagement, making it an ideal place for passionate marketers to make a meaningful impact in the hospitality industry.
Contact Details:
The Fullerton Ocean Park Hotel Hong Kong Recruitment Team
StudySmarter Expert Advice🤫
We think this is how you could land Senior Marketing Communications Manager / Marketing Communications Manager in Aberdeen
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for The Fullerton Ocean Park Hotel Hong Kong and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like The Fullerton Ocean Park Hotel Hong Kong are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with The Fullerton Ocean Park Hotel Hong Kong on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at The Fullerton Ocean Park Hotel Hong Kong. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Senior Marketing Communications Manager / Marketing Communications Manager in Aberdeen
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit The Fullerton Ocean Park Hotel Hong Kong. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of The Fullerton Ocean Park Hotel Hong Kong:Show us that you’ve done your homework! In your application, briefly mention what you admire about The Fullerton Ocean Park Hotel Hong Kong’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at The Fullerton Ocean Park Hotel Hong Kong
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at The Fullerton Ocean Park Hotel Hong Kong will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At The Fullerton Ocean Park Hotel Hong Kong, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
