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- Tasks: Lead influencer strategies and manage creator partnerships for impactful campaigns.
- Company: Dynamic agency focused on culture-driven marketing in the QSR sector.
- Benefits: Competitive salary, hybrid work model, and opportunities for professional growth.
- Other info: Join a vibrant team dedicated to innovative marketing solutions.
- Why this job: Shape cultural narratives and connect brands with creators in a fast-paced environment.
- Qualifications: Experience in influencer marketing, strong negotiation skills, and a passion for culture.
The predicted salary is between 38000 - 38000 £ per year.
Hype, Demand, and Legacy Ⓡ is what we create. We’re an agency driven by having a deep understanding of sub-cultures that go on to shape behaviours. We believe culture comes first and it’s at the heart of everything we do. An agency built to launch, position, and transform businesses in a fast-paced, demanding, and people-powered world. We work on the belief of valuegraphics, over stereotypical demographics. Truly delving into the wants of humans influenced by culture, data, and insights. Our network spans across the globe from tastemakers, brands, creators, celebrities, and the people you just need to know to make what seems like an unachievable ambition happen.
START: ASAP
LOCATION: London
HYBRID: 5 days per week (3 days in the office)
SALARY: Up to £38,000
TYPE: Permanent
WHY THIS ROLE EXISTS: This role exists to lead the development and delivery of creator and influencer strategies that are culturally relevant, commercially impactful and authentically aligned to our QSR client’s brand. As Influencer Marketing Manager, you will identify the right creators, build meaningful relationships, negotiate partnerships and deliver integrated creator-led campaigns, that enhance storytelling across PR, social, content and experiential channels.
KEY RESPONSIBILITIES:
- Develop culturally relevant influencer strategies rooted in your client’s objectives, audience insight and platform behaviour
- Define KPIs and success measures to ensure clear outcomes and accountability
- Craft creative campaign approaches that integrate seamlessly with PR, Social, Content and Experiential work
- End-to-End Campaign Management
- Lead all stages of influencer activity from sourcing and outreach, to contracting, briefing, approvals and delivery
- Ensure creator content aligns with brand guidelines, campaign goals and cultural sensitivity
- Manage timelines, workflows and communication across creators, clients and internal teams
- Creator Management + Budgeting
- Build and maintain strong relationships with creators, agents and talent managers
- Evaluate creator-brand fit with strategic and cultural discernment
- Negotiate fees, deliverables, usage rights and contracts confidently and commercially
- Manage campaign budgets, ensuring clear tracking, accuracy and cost control
- Review creator deliverables, payment processes and billing consistency
- Insights + Reporting
- Analyse performance results, preparing insightful reports demonstrating ROI and learning
- Recommend optimisation strategies for future campaigns
SKILLS, EXPERIENCE & MINDSET: You’ll thrive here if you bring:
- Proven influencer/ creator marketing experience gained within Hospitality, QSR, or Food and Drink categories
- Strong knowledge of the creator economy, agent landscape and platform behaviours
- Experience defining KPIs, managing budgets and reporting against performance
- Strong negotiation, contracting and relationship-management skills
- Ability to evaluate creator-brand fit with cultural and commercial sensitivity
- Experience delivering influencer work as part of integrated marketing campaigns (PR, Social, Experiential)
- Excellent communication and planning skills with high attention to detail and ability to manage end-to-end delivery across multiple campaigns
- A proactive, culturally aware mindset with strong analytical capability
- Comfortable working at pace with professionalism and maturity
- A team-first, values-driven approach
Influencer Marketing Manager – QSR employer: The Fitting Room
Contact Detail:
The Fitting Room Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Influencer Marketing Manager – QSR
✨Tip Number 1
Network like a pro! Get out there and connect with people in the industry. Attend events, join online forums, and don’t be shy to slide into DMs of influencers or professionals you admire. Building relationships can open doors that applications alone can't.
✨Tip Number 2
Show off your skills! Create a portfolio or a personal website showcasing your past work and campaigns. This is your chance to demonstrate your creativity and strategic thinking. Make sure it’s easy to navigate and visually appealing!
✨Tip Number 3
Prepare for interviews by researching the company culture and their recent campaigns. Be ready to discuss how you can bring value to their team. Tailor your responses to show you understand their brand and the influencer landscape.
✨Tip Number 4
Don’t forget to apply through our website! We’re always on the lookout for passionate individuals who align with our values. Keep an eye on our job listings and make sure your application stands out by highlighting your unique experiences.
We think you need these skills to ace Influencer Marketing Manager – QSR
Some tips for your application 🫡
Show Your Passion for Culture: When writing your application, let your love for culture shine through! We want to see how you understand and connect with sub-cultures, so share examples of how you've engaged with them in your previous roles.
Be Specific About Your Experience: Make sure to highlight your proven influencer marketing experience, especially in the QSR or food and drink sectors. We’re looking for concrete examples of campaigns you've managed and the impact they had!
Demonstrate Your Negotiation Skills: Since negotiating partnerships is key in this role, include details about your past experiences where you successfully negotiated fees and contracts. Show us you can handle those conversations with confidence!
Tailor Your Application: Don’t just send a generic application! Tailor your CV and cover letter to reflect the specific skills and experiences mentioned in the job description. And remember, applying through our website is the best way to get noticed!
How to prepare for a job interview at The Fitting Room
✨Know Your Influencers
Before the interview, research the key influencers and creators in the QSR space. Understand their styles, audiences, and how they align with brand values. This will show your potential employer that you’re not just familiar with the industry but also passionate about it.
✨Showcase Your Campaign Successes
Prepare to discuss specific campaigns you've managed in the past. Highlight your role in developing strategies, managing budgets, and achieving KPIs. Use data and insights to back up your claims, demonstrating your analytical skills and ability to deliver results.
✨Cultural Relevance is Key
Be ready to talk about how you’ve integrated cultural insights into your influencer strategies. Share examples of how you’ve crafted campaigns that resonate with target audiences and reflect current trends. This will illustrate your understanding of the importance of culture in marketing.
✨Master the Art of Negotiation
Since negotiation is a big part of this role, prepare to discuss your approach to negotiating fees and contracts with creators. Share any challenges you’ve faced and how you overcame them. This will demonstrate your confidence and commercial acumen in managing partnerships.