At a Glance
- Tasks: Lead influencer strategies and create impactful campaigns that resonate with culture.
- Company: Dynamic agency focused on cultural insights and innovative marketing.
- Benefits: Competitive salary, hybrid work model, and opportunities for professional growth.
- Other info: Join a values-driven team passionate about pop culture and creativity.
- Why this job: Shape the future of brands through authentic influencer partnerships and creative storytelling.
- Qualifications: Experience in influencer marketing and strong relationship management skills.
The predicted salary is between 38000 - 38000 £ per year.
ABOUT US
Hype, Demand, and Legacy Ⓡ is what we create. We’re an agency driven by having a deep understanding of sub-cultures that go on to shape behaviours. We believe culture comes first and it’s at the heart of everything we do. An agency built to launch, position, and transform businesses in a fast-paced, demanding, and people-powered world. We work on the belief of valuegraphics, over stereotypical demographics. Truly delving into the wants of humans influenced by culture, data, and insights. Our network spans across the globe from tastemakers, brands, creators, celebrities, and the people you just need to know to make what seems like an unachievable ambition happen.
LOCATION: London
HYBRID: 5 days per week (3 days in the office)
SALARY: Up to £38,000
TYPE: Permanent
WHY THIS ROLE EXISTS
This role exists to lead the development and delivery of creator and influencer strategies that are culturally relevant, commercially impactful and authentically aligned to our client’s brand. As Influencer Marketing Manager, you will identify the right creators, build meaningful relationships, negotiate partnerships and deliver integrated creator-led campaigns, that enhance storytelling across PR, social, content and experiential channels.
KEY RESPONSIBILITIES
- Strategy + Creative Development
- Develop culturally relevant influencer strategies rooted in your client’s objectives, audience insight and platform behaviour
- Define KPIs and success measures to ensure clear outcomes and accountability
- Craft creative campaign approaches that integrate seamlessly with PR, Social, Content and Experiential work
- Lead all stages of influencer activity from sourcing and outreach, to contracting, briefing, approvals and delivery
- Ensure creator content aligns with brand guidelines, campaign goals and cultural sensitivity
- Manage timelines, workflows and communication across creators, clients and internal teams
- Build and maintain strong relationships with creators, agents and talent managers
- Evaluate creator-brand fit with strategic and cultural discernment
- Negotiate fees, deliverables, usage rights and contracts confidently and commercially
- Manage campaign budgets, ensuring clear tracking, accuracy and cost control
- Review creator deliverables, payment processes and billing consistency
- Analyse performance results, preparing insightful reports demonstrating ROI and learning
- Recommend optimisation strategies for future campaigns
SKILLS, EXPERIENCE & MINDSET
You’ll thrive here if you bring:
- Proven influencer/ creator marketing experience gained within Hospitality, QSR, or Food and Drink categories
- Strong knowledge of the creator economy, agent landscape and platform behaviours
- Experience defining KPIs, managing budgets and reporting against performance
- Strong negotiation, contracting and relationship-management skills
- Ability to evaluate creator-brand fit with cultural and commercial sensitivity
- Experience delivering influencer work as part of integrated marketing campaigns (PR, Social, Experiential)
- Excellent communication and planning skills with high attention to detail and ability to manage end-to-end delivery across multiple campaigns
- A proactive, culturally aware mindset with strong analytical capability
- Comfortable working at pace with professionalism and maturity
- A collaborative, values-driven approach
- A team-first, values-driven approach
The Fitting Room started with less than £20 and a vision to build something different. That idea-to-execution mindset still defines us and is central to how we hire. We look for individuals with proven experience, strong drive and values that align with our culture. If you care deeply about your craft, live and breathe pop culture, and want to help shape an ambitious independent agency, get in touch.
Influencer Marketing Manager in City of London employer: The Fitting Room
Contact Detail:
The Fitting Room Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Influencer Marketing Manager in City of London
✨Tip Number 1
Network like a pro! Get out there and connect with people in the industry. Attend events, join online forums, and don’t be shy to slide into DMs of influencers or professionals you admire. Building relationships can open doors that applications alone can't.
✨Tip Number 2
Show off your creativity! When you get the chance to chat with potential employers, come prepared with ideas on how you’d tackle influencer strategies for their brand. This shows you’re not just interested in the job, but you’re ready to hit the ground running.
✨Tip Number 3
Be authentic in your approach. Whether it’s in interviews or networking, let your personality shine through. Brands want to see the real you, especially in a role that revolves around culture and connection.
✨Tip Number 4
Don’t forget to apply through our website! We love seeing candidates who are genuinely interested in joining us. Plus, it gives you a chance to showcase your understanding of our values and culture right from the start.
We think you need these skills to ace Influencer Marketing Manager in City of London
Some tips for your application 🫡
Show Your Passion for Culture: When you're writing your application, let your love for culture shine through! We want to see how you connect with sub-cultures and how that influences your approach to influencer marketing. Make it personal and relatable!
Be Specific About Your Experience: Don’t just list your previous roles; tell us about the specific campaigns you've worked on. Highlight your achievements in influencer marketing, especially in the Hospitality, QSR, or Food and Drink sectors. Numbers and results speak volumes!
Tailor Your Application: Make sure your application is tailored to us! Reference our values and how your skills align with the role of Influencer Marketing Manager. Show us that you understand what we do and how you can contribute to our mission.
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows you’re serious about joining our team!
How to prepare for a job interview at The Fitting Room
✨Know Your Influencers
Before the interview, research the influencers and creators that resonate with the agency's values. Understand their work, audience, and how they align with cultural trends. This will show your genuine interest and help you discuss potential strategies.
✨Showcase Your Campaign Successes
Prepare to share specific examples of past influencer campaigns you've managed. Highlight your role in developing strategies, managing budgets, and achieving KPIs. Use metrics to demonstrate the impact of your work and how it aligns with the agency's focus on culturally relevant strategies.
✨Master the Art of Negotiation
Brush up on your negotiation skills before the interview. Be ready to discuss how you've successfully negotiated partnerships and fees in the past. This is crucial for the role, so showcasing your confidence and experience in this area will set you apart.
✨Cultural Awareness is Key
Demonstrate your understanding of cultural trends and how they influence consumer behaviour. Be prepared to discuss how you would approach creating campaigns that are not only commercially impactful but also culturally sensitive and relevant to the target audience.