At a Glance
- Tasks: Support marketing campaigns, create content, and conduct audience research for FT Academy.
- Company: Join the Financial Times, a leading news organisation known for integrity and quality.
- Benefits: Gain hands-on experience, flexible working, and opportunities for personal growth.
- Other info: No prior experience needed; we value curiosity and a willingness to learn.
- Why this job: Kickstart your marketing career with real impact in a collaborative environment.
- Qualifications: Enthusiasm for marketing, strong communication skills, and a proactive attitude.
The predicted salary is between 33750 - 41250 £ per year.
About us
The Financial Times is one of the world’s leading news organisations, globally recognised for its authority, integrity and accuracy, with a mission to deliver quality information and services worldwide. At the FT, curiosity thrives and ambitious thinking is rewarded. Here, you’re given the chance to reach millions, create work that matters and deliver impartial journalism in a polarised world. In our warm, collaborative culture, you’ll connect with a diverse community of experts who support your growth, career aspirations and wellbeing. Your future at the FT will be filled with opportunities that challenge and inspire you. With no fixed path, you’ll discover new skills and forge a career that can take you anywhere. Build a newsworthy career at the FT.
Our commitment to inclusion and fairness
We believe everyone should have a fair opportunity to contribute, succeed, and reach their full potential. That means ensuring everyone is heard, respected, and valued, while identifying and removing barriers that may get in the way. Our commitment is to be an employer role model, grounded in inclusion and fairness for all. We want every application to receive fair and thoughtful consideration; therefore, all applications are reviewed by a member of our recruitment team, not by AI.
The role
FT Academy is the Financial Times' learning business, helping individuals and organisations develop the knowledge, skills and confidence to succeed through world-class professional learning experiences. Combining the FT's trusted journalism, expert faculty and practical learning design, FT Academy offers executive education, professional development courses, board education and educational resources for schools. As our business continues to grow, we're bringing our learning products together under a more connected offering, creating an exciting opportunity to support our marketing activity and help us reach new audiences.
We're looking for an organised, creative and enthusiastic Marketing Intern to join our team, reporting to the Head of Marketing, FT Academy UK. This is a varied, hands‑on opportunity to gain practical experience across different areas of marketing, including email campaigns, social media, content creation, digital marketing, audience research and events. You’ll help deliver marketing campaigns across the FT Academy portfolio, including the FT Board Director Programme and FT Executive Programmes, working closely with colleagues in Marketing, Commercial, Operations and Brand & Design. From writing social media posts and creating marketing emails to researching prospective customers and updating website content, you’ll play an active part in supporting our campaigns and commercial objectives.
We're looking for someone curious, proactive and eager to learn. You don't need extensive professional marketing experience – what matters most is your enthusiasm, attention to detail and willingness to develop new skills. You’ll have the opportunity to contribute ideas, take on increasing responsibility and build valuable marketing experience within a growing business at the Financial Times.
Key responsibilities
- Support the delivery of marketing campaigns across FT Academy's portfolio, including email, social media and other digital channels.
- Help create, build and schedule marketing emails using our email marketing platform.
- Coordinate campaign materials and activities to ensure deadlines are met.
- Support the promotion of programme launches, webinars, events and other marketing initiatives.
- Collaborate with colleagues across Marketing, Commercial and Operations to support campaign delivery.
Marketing operations and research
- Conduct online research to identify prospective customers and relevant contacts within target organisations.
- Help create, maintain and update marketing contact lists, ensuring information is accurate and well organised.
- Support database management, including contact enrichment and audience segmentation.
- Follow established data protection and GDPR procedures when handling customer information.
Content and digital marketing
- Draft and edit engaging content for emails, social media, websites and other promotional materials.
- Support the development of marketing and sales materials, including brochures, presentations and programme information.
- Help keep FT Academy's website content accurate and up to date.
- Work with the Brand & Design team to coordinate creative assets for campaigns.
- Support FT Academy's social media activity and presence at conferences, including promotional materials.
Reporting and optimisation
- Help supervise marketing performance across email campaigns, social media and lead generation.
- Maintain reports and spreadsheets to guide campaign activity and results.
- Contribute ideas for improving campaigns based on results and audience insights.
Required skills and experience
- Strong written and verbal communication skills, with an interest in creating engaging content.
- Good organisational and time-management skills, with the ability to handle multiple tasks in a timely manner.
- Excellent attention to detail and a commitment to accuracy.
- A solid understanding of Google Workspace and/or Microsoft Office, particularly Google Sheets or Excel.
- An interest in marketing, digital communications and social media.
- Confidence working with information, conducting online research and organising data.
- A creative, proactive approach and a passion for learning new skills.
- The ability to work independently on assigned tasks while collaborating effectively with colleagues.
We welcome applications from people at different stages of their early careers. Previous professional marketing experience or a specific degree is not required.
Desirable
- Some experience in marketing, communications or a related area, whether through internships, work placements, university projects or extracurricular activities.
- Familiarity with email marketing platforms, content management systems or CRM tools.
- An interest in business, professional learning or executive education.
- A degree or relevant qualification in marketing, business or equivalent field, although this is not essential.
We recognise that skills and experience can be developed in many different ways and encourage applications from people who are enthusiastic about marketing and keen to learn.
We currently operate a hybrid model which requires staff to work onsite 50% of the time, subject to role requirements & regular review. While flexible working requests will be considered, not all patterns are suitable for all roles. We believe this balanced approach supports flexibility and protects our culture, making collaboration and communication easier, building stronger relationships and team cohesion, and supporting peer learning.
Accessibility
We are a disability confident employer and Valuable 500 signatory. Please let us know if you require any reasonable adjustments/personalisation as part of the application process or to enable you to attend an interview. If you would like to discuss your requirements or have any questions, email talent@ft.com and a member of our team will be happy to help.
Further information
At the FT, we embrace innovation and the use of technology and appreciate that individuals may use AI tools as part of their job application process. Whilst we are happy for you to use AI to assist with your application, it is essential that all information provided is authentic and accurately represents your skills, experience, and qualifications. Candidates should be aware that the use of AI throughout the application process may be monitored to ensure a fair and transparent hiring process for all.
Marketing Intern (6-month fixed term contract) in City of London employer: The Financial Times
The Financial Times is an exceptional employer, offering a vibrant and inclusive work culture that prioritises employee growth and wellbeing. With generous benefits such as annual leave, medical cover, and opportunities for community engagement, employees are supported in their professional journeys while contributing to meaningful journalism. Located in a collaborative environment, the role of Senior IT Engineer allows you to connect with diverse experts and leverage cutting-edge technology, making a significant impact within the organisation.
StudySmarter Expert Advice🤫
We think this is how you could land Marketing Intern (6-month fixed term contract) in City of London
✨Join Marketing Meetups and Workshops
Keep an eye out for local marketing meetups and workshops. These events are a goldmine for meeting professionals in the marketing-communications field and getting your face known. Plus, while you're there, don’t hesitate to ask questions or share your insights—being active can make you unforgettable!
✨Get Involved in University Projects
Leverage any marketing projects or initiatives at your university. This is a fantastic way to build real-world experience and show potential employers you’ve got the chops. Plus, it gives you great content for discussions during your interviews and a chance to build contacts in the industry.
✨Show Off Your Skills Online
Consider creating a portfolio website showcasing your marketing-communications work. Whether it’s a blog, social media campaigns, or digital content, having a visual representation of your skills can be really impactful. Make sure to share this on platforms like LinkedIn—and don’t forget to tag The Financial Times when you apply!
✨Connect with Alumni in the Field
Reach out to alumni from your university who are in marketing-communications. They can provide insights into the industry and might even have tips about internship opportunities. Plus, they’ve been in your shoes, so they can offer advice on how to stand out in your applications, especially for positions like the one at The Financial Times.
We think you need these skills to ace Marketing Intern (6-month fixed term contract) in City of London
Some tips for your application 🫡
Show Off Your Creativity!:In marketing communications, creativity is key, so don’t hold back! Consider including a creative element in your CV or cover letter, maybe a unique design or a marketing campaign you’ve conceptualised. This showcases not just your skills, but also your personality!
Demonstrate Your Passion:Since this is an internship, employers like The Financial Times want to see your motivation to learn and grow in the field. In your cover letter, share what excites you about marketing and any related projects you’ve been part of. Highlight those experiences to showcase your enthusiasm for the role.
Engineered for Teamwork:Marketing is all about collaboration, so make sure to include examples in your application that demonstrate how you’ve successfully worked in a team. Talk about any group projects or campaigns you’ve worked on during your studies or previous roles; this will give a solid indication of your teamwork abilities to The Financial Times.
Research and Reference:Don't forget to do a bit of homework on The Financial Times! Mention something specific about their recent campaigns or values that resonate with you in your cover letter. Tailoring your application to reflect an understanding of their work shows your genuine interest and could really make your application stand out.
How to prepare for a job interview at The Financial Times
✨Show off Your Creativity
In marketing communications, creativity is key! Be prepared to showcase examples of your past work, whether that’s social media campaigns, copywriting pieces, or even graphic designs. We can also think about sharing how you’d approach a fictional campaign related to The Financial Times—this shows your innovative thinking and fits perfectly with the internship vibe.
✨Know Your Digital Tools
Familiarise yourself with the digital tools commonly used in marketing communications, like Google Analytics, Canva, or social media scheduling platforms. You might get some technical questions about how you would use these tools in a real-world situation, so let’s brush up on our knowledge and get comfortable discussing them!
✨Be Ready to Discuss Trends
Stay in the loop with the latest marketing trends and case studies. It might be beneficial to read up on recent successful campaigns relevant to The Financial Times’s industry. Having these insights ready can help us impress the interviewers and demonstrate our enthusiasm and proactive approach to this internship.
✨Highlight Your Willingness to Learn
Since this is an internship, showing your eagerness to learn and grow is crucial. Prepare to talk about how you’ve tackled new challenges in the past and what skills you’re excited to develop during your time at The Financial Times. Our mindset should be about building a relationship and showing that we’re enthusiastic team players!