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- Tasks: Create engaging content that supports patients and strengthens our brand across various channels.
- Company: Join TFP Fertility, a leading IVF clinic with a compassionate approach to care.
- Benefits: Enjoy a competitive salary, hybrid working, and generous annual leave.
- Why this job: Make a real difference in people's lives through thoughtful storytelling and clear communication.
- Qualifications: Strong writing skills, SEO knowledge, and experience in content creation are essential.
- Other info: Collaborative environment with opportunities for personal and professional growth.
The predicted salary is between 28800 - 43200 £ per year.
At TFP Fertility, we support thousands of people each year as they take steps towards starting or growing their families. With eight clinics across the UK and a wider European presence, we combine leading fertility science with compassionate, personalised care. Every message we share, whether on our website, social media, or in clinic, plays a role in helping patients feel informed, supported, and confident during an important and often emotional time. We are proud of our science-led approach, our collaborative culture, and our commitment to clear, honest communication.
This is a hands-on content and communications role for a thoughtful and creative writer who understands how words shape trust. Working closely with the Senior Digital Marketing Manager and wider marketing team, you’ll help plan, create, and deliver content that supports patients, strengthens our brand, and ensures consistency across digital and print channels. This role blends structured content creation with empathetic storytelling and clear, accurate communication. Position is a full-time Hybrid role working 37.5 hours per week. A minimum of 1 day will be onsite at TFP Oxford Fertility. Opportunity is available as a 12 month fixed term contract.
Oxford Fertility was established in 1992 and is one of the UK’s longest standing and largest IVF clinics. Due to the passion, expertise and reputation of our team, the clinic has grown into a leading fertility clinic and offers a full suite of treatment and diagnostic services, including PGT and IVM. Conveniently located in a business park setting on the outskirts of Oxford, close to junction 8a of the M40, there is ample free parking for staff and patients around the building.
Key Responsibilities:- Plan and manage content across channels, contributing to an SEO-informed content calendar that supports patient journeys and improves discoverability.
- Write clear, engaging copy for the website, social media, paid ads, printed materials, and internal communications.
- Capture and develop meaningful patient stories, working sensitively with clinic teams and patients.
- Build and update web pages in our CMS with attention to structure, accessibility, tone, and SEO best practice.
- Proofread and edit content to ensure accuracy, clarity, and alignment with our warm, expert brand voice.
- Support PR activity by reviewing press releases, coordinating content, and sharing coverage internally.
- Prepare thoughtful written responses to patient reviews and support clinics with follow-up communications.
- Respond to local clinic marketing needs, including posters, leaflets, event materials, and business cards.
- Monitor competitor and industry activity to inform content ideas and improvements.
- Maintain content quality, version control, and naming conventions across assets.
We’re looking for someone confident delivering end-to-end content creation, with strong writing skills and an eye for presentation.
Must-haves:- Excellent writing, editing, and storytelling skills.
- Strong understanding of SEO and how content supports visibility and trust.
- Experience writing for multiple channels, including web and social.
- High attention to detail and accuracy.
- Ability to manage multiple priorities and deadlines.
- Confidence working collaboratively with marketing, clinical, and PR teams.
- Experience working in healthcare or patient-facing sectors.
- Familiarity with web CMS platforms.
- A good visual eye and understanding of brand consistency.
We want someone who is:
- Empathetic and thoughtful, with a strong sense of responsibility around sensitive topics.
- Clear and structured in your writing, without losing warmth.
- Organised and proactive, able to manage your own workload.
- Curious and adaptable, always looking to improve content quality.
- Collaborative, but comfortable taking ownership of your work.
Location: Oxford
Full Time: 37.5 hours
Hybrid working with regular on-site collaboration
Salary: Competitive (Depending on Experience)
Pension: Dual contribution pension scheme
Annual Leave: 27 days +
Content Marketing Specialist - 12 Month FTC in Oxford employer: The Fertility Partnership
Contact Detail:
The Fertility Partnership Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Content Marketing Specialist - 12 Month FTC in Oxford
✨Tip Number 1
Get to know the company inside out! Research TFP Fertility's values, mission, and recent projects. This way, when you get that interview, you can show them you’re not just another candidate but someone who genuinely cares about their work.
✨Tip Number 2
Network like a pro! Connect with current or former employees on LinkedIn. A friendly chat can give you insider info and might even lead to a referral. Plus, it shows you’re proactive and really interested in joining the team.
✨Tip Number 3
Prepare for your interview by practising common questions, especially around content creation and storytelling. Think of examples from your past work that highlight your skills and how they align with TFP’s mission. Confidence is key!
✨Tip Number 4
Don’t forget to follow up after your interview! A simple thank-you email reiterating your enthusiasm for the role can leave a lasting impression. And remember, apply through our website for the best chance at landing that dream job!
We think you need these skills to ace Content Marketing Specialist - 12 Month FTC in Oxford
Some tips for your application 🫡
Show Your Personality: When you're writing your application, let your personality shine through! We want to see the real you, so don’t be afraid to inject a bit of warmth and creativity into your writing. Remember, this role is all about empathetic storytelling, so show us how you can connect with our audience.
Tailor Your Content: Make sure to tailor your application to the specific role at TFP Fertility. Highlight your relevant experience in content creation and SEO, and how it aligns with our mission of supporting patients. A personalised application shows us that you’re genuinely interested in the position and understand what we do.
Proofread Like a Pro: Attention to detail is key in this role, so make sure to proofread your application thoroughly. Typos and grammatical errors can distract from your message, so take the time to ensure everything is clear and polished. It’s a great way to demonstrate your commitment to quality!
Apply Through Our Website: We encourage you to apply through our website for a smooth application process. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, you’ll get to explore more about our values and culture while you’re there!
How to prepare for a job interview at The Fertility Partnership
✨Know Your Audience
Before the interview, take some time to understand TFP Fertility's mission and values. Familiarise yourself with their approach to patient care and how they communicate. This will help you tailor your responses and show that you're genuinely interested in contributing to their compassionate, personalised care.
✨Showcase Your Writing Skills
Prepare a portfolio of your best writing samples that demonstrate your storytelling ability and attention to detail. Be ready to discuss how you've used these skills in previous roles, especially in creating content for various channels like social media and websites. Highlight any experience you have in healthcare or patient-facing sectors.
✨Emphasise Collaboration
TFP Fertility values teamwork, so be prepared to discuss how you've successfully collaborated with different teams in the past. Share specific examples of how you’ve worked with marketing, clinical, or PR teams to create impactful content. This will show that you can thrive in their collaborative culture.
✨Ask Thoughtful Questions
At the end of the interview, don’t forget to ask insightful questions about the role and the company. Inquire about their content strategy, how they measure success, or what challenges they face in communicating with patients. This demonstrates your curiosity and genuine interest in the position.
