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- Tasks: Lead and execute innovative marketing strategies for a sports recruitment agency.
- Company: Join a dynamic recruitment agency dedicated to transforming the sports industry since 2012.
- Benefits: Enjoy a full-time role with opportunities for creativity and growth in a vibrant environment.
- Why this job: Be part of a pioneering internal marketing team and make a real impact in sports recruitment.
- Qualifications: Experience in marketing, digital channels, and a passion for sports are essential.
- Other info: This is a unique chance to shape brand strategies and engage with top talent.
The predicted salary is between 36000 - 60000 £ per year.
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Sports Recruitment Expert – Helping sports organisations make their best ever hires.
About Us:
We are a recruitment agency dedicated to the sports industry. Since 2012, we have been helping sports organisations discover global, game-changing talent.
As sports business and high-performance experts, we know what it takes to build winning teams. Together, we’re re-imagining talent solutions for modern, diverse sports organisations.
With exciting growth plans, we are now looking to bring on a forward-thinking Marketing Manager who can help drive and deliver our growth ambitions.
Job Summary:
We are seeking an innovative and results-driven Marketing & Communications Lead to lead and execute marketing strategies for our recruitment agency.
This is our first time hiring an internal marketing team and we are excited by the opportunity this presents both the business and also the person coming into the role.
The Marketing & Communications Lead will be responsible for driving brand awareness, lead generation, and client engagement through digital marketing, email marketing, content, social media, and traditional marketing efforts.
This role will also collaborate with recruitment teams to ensure our marketing campaigns effectively align with business objectives and attract top talent for our clients.
Key Responsibilities:
- Develop and Implement Marketing Strategies: Create and execute comprehensive marketing strategies to enhance brand visibility and attract potential clients and candidates.
- Content Creation: Oversee the creation of high-quality content, including blog posts, website content, case studies, client success stories, social media posts, and email campaigns to drive engagement and conversions.
- Lead Generation and Nurturing: Use various marketing tactics, such as SEO, PPC, and social media, to generate high-quality leads. Implement lead nurturing strategies to ensure continued engagement.
- Social Media and Digital Marketing: Manage and optimise the company’s presence across social media platforms. Develop campaigns to increase followers, interactions, and website traffic.
- Brand Management: Ensure consistent branding across all marketing materials and campaigns, maintaining a strong, professional online and offline presence.
- Marketing Collateral: Develop marketing collateral that supports client acquisition and candidate engagement.
- Market Research & Analytics: Monitor trends in the recruitment and staffing industry, competitor activities, and customer needs. Use analytics tools (Google Analytics, CRM, etc.) to track the performance of marketing efforts and optimise strategies accordingly.
- Client & Candidate Engagement: Collaborate with the recruitment team to develop campaigns targeted toward both clients and candidates, creating engagement strategies that promote our agency as a trusted recruitment partner.
- Event Planning & Promotion: Plan and execute recruitment-related events, webinars, and networking opportunities to boost brand recognition and foster relationships with potential clients and candidates.
Skills, Knowledge and Experience required:
- Proven experience in a marketing role. We are open to what type of industry candidates have worked in.
- Strong knowledge of digital marketing channels (SEO, PPC, social media, email marketing).
- A love of sport
- Proven experience in content creation and managing marketing campaigns from concept to execution.
- Familiarity with marketing automation tools and CRM systems.
- Creative thinking, with a passion for staying on top of industry trends and innovations.
- Strong organisational skills with the ability to manage multiple projects simultaneously.
- Ability to work effectively both independently and as part of a team.
- Knowledge of graphic design tools (Adobe Creative Suite, Canva, etc.).
- Understanding of employer branding and recruitment marketing strategies.
- Experience with event planning and promotion.
To apply, please press the apply button and attach a copy of your CV.
Seniority level
-
Seniority level
Mid-Senior level
Employment type
-
Employment type
Full-time
Job function
-
Job function
Marketing
-
Industries
Staffing and Recruiting and Spectator Sports
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Senior Marketing Communications Manager employer: The Executives in Sport Group
Contact Detail:
The Executives in Sport Group Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Marketing Communications Manager
✨Tip Number 1
Familiarise yourself with the latest trends in digital marketing, especially in the sports industry. This will not only help you understand the market better but also allow you to speak confidently about innovative strategies during interviews.
✨Tip Number 2
Engage with the company's social media platforms and participate in discussions related to their content. This shows your genuine interest in their brand and can help you make a positive impression before even stepping into an interview.
✨Tip Number 3
Network with professionals in the sports recruitment field. Attend relevant events or webinars to connect with industry insiders, which could lead to valuable insights and potential referrals for the position.
✨Tip Number 4
Prepare specific examples of successful marketing campaigns you've led in the past. Be ready to discuss how these experiences can translate into success for the role at The Executives in Sport Group.
We think you need these skills to ace Senior Marketing Communications Manager
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in marketing, especially in digital channels like SEO, PPC, and social media. Emphasise any previous roles where you developed marketing strategies or content creation.
Craft a Compelling Cover Letter: In your cover letter, express your passion for sports and how it aligns with the company's mission. Discuss specific marketing campaigns you've led and the results achieved, showcasing your innovative approach.
Showcase Your Skills: Highlight your familiarity with marketing automation tools and CRM systems. Mention any graphic design skills you possess, as well as your ability to manage multiple projects simultaneously.
Research the Company: Familiarise yourself with The Executives in Sport Group and their role in the sports recruitment industry. Understanding their values and goals will help you tailor your application and demonstrate your fit for the position.
How to prepare for a job interview at The Executives in Sport Group
✨Show Your Passion for Sports
Since the role is within a sports recruitment agency, it's crucial to demonstrate your love for sports. Share personal experiences or insights that highlight your enthusiasm and understanding of the industry.
✨Prepare Marketing Strategy Examples
Be ready to discuss specific marketing strategies you've developed or executed in the past. Tailor your examples to showcase your experience with digital marketing channels, content creation, and lead generation, as these are key responsibilities of the role.
✨Familiarise Yourself with Their Brand
Research The Executives in Sport Group thoroughly. Understand their brand voice, recent campaigns, and market position. This knowledge will help you align your answers with their objectives and show that you're genuinely interested in the company.
✨Highlight Your Team Collaboration Skills
The role involves working closely with recruitment teams. Be prepared to discuss how you've successfully collaborated with others in previous roles, particularly in developing marketing campaigns that meet business objectives.
