At a Glance
- Tasks: Manage key sponsor accounts and deliver top-notch service while driving revenue growth.
- Company: Join a global sports tour that thrives on innovation and collaboration.
- Benefits: Enjoy a dynamic work environment with opportunities for personal and professional growth.
- Why this job: Be part of a high-profile partnership, making a real impact in the sports industry.
- Qualifications: Experience in account management and sports marketing is essential; strong relationship-building skills are a must.
- Other info: This role offers a chance to work with major international brands and enhance your career in sports.
The predicted salary is between 36000 - 60000 £ per year.
Job Description
Creative Partnerships Manager
London
We’re supporting a leading London-based sports marketing agency on an exciting new opportunity. This is an exciting agency with a world-class portfolio of partners helping shape the future of sport and entertainment.
The Role
This isn't a typical partnerships role.
It’s a creative, experiential led partnerships role, rather than a traditional sponsorship or rights-delivery position.
The focus is on experiential events, live activations and sports event experiences, particularly working with strategic partners across English Football, Formula 1, and American Football.
Ultimately, it’s about owning these partnerships end-to-end, coming up with creative ideas, working with the right people to deliver them, and making sure the activations land properly.
You’ll spend a lot of time collaborating with partners, being hands-on with live events and experiences, and keeping everything on track from a delivery and budget point of view.
Some of the key responsibilities are:
- Lead day-to-day management of key strategic partner relationships, ensuring long-term value and best-in-class delivery.
- Develop and deliver year-round partnership activation plans across major sports properties and international markets.
- Drive creative, audience-first activations across content, live events, experiential, talent and influencer campaigns.
- Manage cross-functional stakeholders and external agencies to deliver projects on time, on budget, and to a high standard.
- Own commercial and operational oversight including rights delivery, budget management, reporting and partner performance.
The Candidate
The ideal candidate is someone entrepreneurial and creative, someone who brings fresh ideas and is confident pushing those ideas forward to genuinely bring partnerships to life.
Ideally, this person will come from a sport, lifestyle or consumer brand background – either agency-side or in-house and understands how to engage global and multi-generational audiences.
We’re also keen on someone comfortable with relationship-building and outreach, where results aren’t always immediate – they’re happy to play the long game rather than chase quick wins.
If this sounds like you – hit apply!
Partnerships Manager employer: The Executives in Sport Group
Contact Detail:
The Executives in Sport Group Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Partnerships Manager
✨Tip Number 1
Network within the sports industry to connect with professionals who have experience in partnerships and sponsorships. Attend industry events, webinars, or local meetups to build relationships that could lead to referrals or insider information about the role.
✨Tip Number 2
Research the global sports tour and its key partners thoroughly. Understanding their values, mission, and recent initiatives will help you engage in meaningful conversations during interviews and demonstrate your genuine interest in the role.
✨Tip Number 3
Prepare to discuss specific examples of how you've successfully managed partnerships or sponsorships in the past. Highlight your ability to deliver results against KPIs and how you've built strong relationships with stakeholders.
✨Tip Number 4
Familiarise yourself with the latest trends in sports marketing and sponsorship visibility monitoring. Being knowledgeable about current practices will show that you're proactive and ready to contribute to the team's success from day one.
We think you need these skills to ace Partnerships Manager
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in account management, sponsorship, and sports marketing. Use specific examples that demonstrate your ability to build relationships and deliver against KPIs.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for sports and partnerships. Mention your understanding of the role and how your background aligns with the responsibilities outlined in the job description.
Highlight Relevant Skills: Emphasise skills such as project management, communication, and reporting. Provide examples of how you've successfully managed events or activations in previous roles.
Showcase Results-Driven Mindset: In your application, include metrics or achievements that demonstrate your results-driven approach. This could be in terms of revenue growth, successful campaigns, or effective stakeholder management.
How to prepare for a job interview at The Executives in Sport Group
✨Know Your Partnerships
Familiarise yourself with the company's current partnerships and sponsorships. Understand their significance in the sports industry and be ready to discuss how you can enhance these relationships.
✨Showcase Your Event Management Skills
Prepare examples of past events or activations you've managed. Highlight your role in planning, execution, and any challenges you overcame to demonstrate your capability in delivering successful sponsor activations.
✨Build Rapport with Interviewers
Since relationship-building is key in this role, practice engaging with your interviewers. Show enthusiasm and confidence, and be prepared to discuss how you would foster strong relationships with sponsors and internal teams.
✨Demonstrate Commercial Awareness
Be ready to discuss the commercial aspects of partnerships. Understand KPIs and performance metrics relevant to sponsorships, and think about how you can contribute to achieving revenue targets for the company.