Head of Restaurant Marketing in London

Head of Restaurant Marketing in London

London Full-Time 52000 - 78000 £ / year (est.) No home office possible
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At a Glance

  • Tasks: Lead innovative marketing strategies for iconic restaurants and create unforgettable experiences.
  • Company: Join The Evolv Collection, a premium hospitality group with a rich heritage.
  • Benefits: Enjoy a competitive salary, 50% restaurant discount, and exclusive perks.
  • Why this job: Make a real impact in the vibrant restaurant scene while growing your career.
  • Qualifications: 5+ years in restaurant marketing and strong leadership skills required.
  • Other info: Diverse and inclusive team culture with excellent training and development opportunities.

The predicted salary is between 52000 - 78000 £ per year.

The Location: Support Office, 16 Kirby Street, Farringdon, London, EC1N 8TS

The Salary: Up to £65,000

Why work for us: Our industry leading benefits have you covered!

  • Industry leading pay: We value your expertise and dedication.
  • Dine with style: Enjoy a lavish 50% discount at all our restaurants, all day, every day.
  • Exclusive perks: Our teams have access to some of the best discounts and cashback from a range of top retailers and cinema tickets at unbeatable prices through the Telus app.
  • Financial freedom: Take control of your finances with Stream (Formally Wagestream) – track your earnings in real time, access up to 40% of your pay instantly and save directly from your salary.
  • Wellness support: Your wellbeing matters to us! Benefit from a confidential Employee Assistance Program with a 24/7 helpline and 6 complimentary sessions with a trained counsellor.
  • Total Wellbeing Package: Embrace a holistic approach to health with WeCare – offering UK based online GP appointments, mental health counselling, fitness programs, legal and financial guidance and more!
  • Nourish your body: We offer healthy and nutritious meals whilst on shift.
  • Recognition and Reward for a job well done: Shine bright with our Employee of the Month scheme, Long Service Awards and numerous group incentives. You may even earn a place at our yearly employee awards night!
  • Grow with us: You will have access to some of the best training our industry has to offer. You will have access to our training platform, Evolv Edge which is packed with resources to nurture your skills and knowledge.
  • Get some rest: Your holiday allowance increases with length of service.
  • Make a difference: Give back to the community with an optional paid day each year for volunteering efforts.
  • Spread the love: Benefit from our recommend a friend scheme and share the joy of joining our team.

Who we are: The Evolv Collection is a pioneering, premium hospitality group, founded by Sir Terence Conran in 1991. Our portfolio includes some of the most iconic restaurants in modern history, located in London, Birmingham, Manchester, and New York. Each brand in our collection reflects a distinctive heritage, character, and ambience. By investing in our people and striving for excellence, we are passionate about delivering outstanding guest experiences.

A bit about what you will be doing: The Head of Restaurant Marketing plays a vital coordinating and leadership role within the marketing team, ensuring the smooth and effective delivery of activations, out of restaurant activity and business development across The Evolv Collection. You will support and guide the Marketing Managers day-to-day, ensuring consistency, high standards, and strong alignment with the marketing strategy set by the Head of Marketing. This role is hands-on and delivery-focused, helping to translate strategy into clear, actionable plans across the restaurants. You will ensure campaigns are rolled out effectively, support the development of team capability, and champion best practice across the portfolio. The Head of Restaurant Marketing acts as a key point of connection within the department—strengthening communication, maintaining workflow, and supporting excellence across all marketing activity and business development. You will act as a strategic partner to the group, ensuring brand integrity, exceptional campaign delivery, and alignment with The Evolv Collection’s 2028 Vision and Strategic Priorities.

Key Responsibilities:

  • Support the Head of Marketing in delivering group-wide marketing plans and priorities
  • Help to create and translate the overarching marketing strategy into clear actionable activations across the restaurants
  • Create a calendar of unique activations across each restaurant, demonstrating best in class events and activity across the estate as well as group-wide promotions such as the Evolv Restaurant Festival
  • Identify and nurture key third party and BID contacts for each restaurant to support the business development and local marketing needs of the restaurant
  • Seek out and develop key lifestyle partnerships for the group
  • Ensure we are aware of every local area event and activation for potential involvement
  • Work closely with the operations team in creating a full calendar of out of restaurant events, ensuring all events are on brand and of the highest standard
  • Support in the execution and marketing of all out of restaurant activity and external events
  • Along with the Head of Marketing, manage all third-party drinks partnerships, maximising all relationships and ensuring there is a correct alignment of activations with brands across the estate
  • Instruct and direct the Marketing Managers on all individual restaurant marketing and focuses
  • Provide support, guidance, and quality oversight during campaign planning and rollout
  • Ensure all restaurants maintain brand consistency in the creation assets including menus, POS materials, and collateral
  • Support the promotion and continued development of the Evolv loyalty app and Bluebird Membership Club

Key Requirements:

  • Minimum 5 years experience in restaurant marketing
  • Excellent organisation and communication skills
  • Previous team management experience is essential
  • A thorough understanding of the UK restaurant scene
  • A well connected and established individual within the industry
  • Experience dealing with senior team members such as C-suite and directors
  • Extensive experience in local marketing and business development
  • Comfortable working in a fast-paced environment with a keen eye for detail
  • A team player and a proactive problem solver
  • Ability to work evenings and weekends at events where required
  • Professional and presentable at all times

If you are interested in discussing the Head of Restaurant Marketing role further, please send us your CV without delay!

At The Evolv Collection, we are proud of the people that work with us and see the diversity within our teams as part of our DNA. We are committed to creating an inclusive environment for all our team members and value the similarities and differences they bring. Our people are a core part of our business. We welcome and embrace all, regardless of age, ability, ethnicity, gender, race, religion or belief or sexual orientation.

Head of Restaurant Marketing in London employer: The Evolv Collection Support Office

At The Evolv Collection, we pride ourselves on being an exceptional employer, offering industry-leading benefits and a vibrant work culture that prioritises employee wellbeing and growth. Located in the heart of London, our Support Office fosters collaboration and creativity, while our commitment to training and development ensures that you can thrive in your role as Head of Restaurant Marketing. With unique perks like generous discounts at our restaurants and opportunities for community engagement, we are dedicated to making your career both meaningful and rewarding.
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Contact Detail:

The Evolv Collection Support Office Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Head of Restaurant Marketing in London

✨Tip Number 1

Network like a pro! Get out there and connect with industry folks at events or on social media. You never know who might have the inside scoop on job openings or can put in a good word for you.

✨Tip Number 2

Show off your personality! When you get that interview, let your passion for restaurant marketing shine through. Share your ideas and experiences that align with our vision at The Evolv Collection.

✨Tip Number 3

Research is key! Know our brands and what makes them unique. This will help you tailor your conversations and show us that you're genuinely interested in being part of our team.

✨Tip Number 4

Apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows us you’re serious about joining The Evolv Collection family.

We think you need these skills to ace Head of Restaurant Marketing in London

Restaurant Marketing
Team Management
Communication Skills
Organisational Skills
Business Development
Local Marketing
Event Planning
Strategic Planning
Brand Consistency
Partnership Development
Problem-Solving Skills
Attention to Detail
Stakeholder Engagement
Fast-Paced Environment Adaptability

Some tips for your application 🫡

Tailor Your CV: Make sure your CV is tailored to the Head of Restaurant Marketing role. Highlight your relevant experience in restaurant marketing and any leadership roles you've held. We want to see how your skills align with our needs!

Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to tell us why you're passionate about this role and how you can contribute to The Evolv Collection. Be genuine and let your personality come through.

Showcase Your Achievements: Don’t just list your responsibilities; showcase your achievements! Use specific examples of successful campaigns or projects you've led in the past. We love seeing how you've made an impact in previous roles.

Apply Through Our Website: We encourage you to apply through our website for a smoother application process. It helps us keep everything organised and ensures your application gets the attention it deserves. Don’t miss out!

How to prepare for a job interview at The Evolv Collection Support Office

✨Know Your Stuff

Before the interview, dive deep into The Evolv Collection's history and values. Familiarise yourself with their restaurants and recent marketing campaigns. This will not only show your genuine interest but also help you align your experience with their vision.

✨Showcase Your Leadership Skills

As the Head of Restaurant Marketing, you'll be leading a team. Prepare examples of how you've successfully managed teams in the past, focusing on your communication and organisational skills. Be ready to discuss how you can inspire and guide others to achieve marketing excellence.

✨Bring Ideas to the Table

Think about unique marketing activations or partnerships that could benefit The Evolv Collection. Presenting fresh ideas during your interview will demonstrate your proactive approach and understanding of the restaurant scene, making you stand out as a candidate.

✨Be Ready for Scenario Questions

Expect questions that assess your problem-solving abilities in fast-paced environments. Prepare scenarios where you've successfully navigated challenges in marketing or business development, highlighting your strategic thinking and adaptability.

Head of Restaurant Marketing in London
The Evolv Collection Support Office
Location: London
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