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- Tasks: Create and execute engaging online content for Clinique's digital platforms.
- Company: Join the iconic Estée Lauder Companies and be part of Clinique's innovative team.
- Benefits: Enjoy hybrid working, generous leave, bonuses, and exclusive staff discounts.
- Why this job: Make a real impact in the beauty industry while enhancing customer experiences online.
- Qualifications: Experience in online content management and e-commerce platforms is essential.
- Other info: Collaborative environment with opportunities for personal and professional growth.
The predicted salary is between 28800 - 43200 £ per year.
CLINIQUE
In 1968, a savvy beauty editor asked a leading dermatologist \”Can great skin be created?\” Clinique was born. Clinique\’s mission has always been to provide the safest, most effective formulas in simple routines that bring remarkable results. A custom-fit philosophy extends to Clinique Colour, which opens all skin types and tones to the joy of possibilities. Proudly allergy-tested and 100% fragrance-free, Clinique\’s skin care authority is truly global. Clinique is always different. And always will be.
Overview
The Online Content Coordinator will be passionate about digital content with experience in planning and executing creative, yet commercial, online activations and campaigns across the brand site and retailer & pure play portfolio. This is a key role in driving the brand\’s online strategic pillars forward while ensuring a best-in‑class consumer experience. The Online Content Coordinator will collaborate closely with cross‑functional teams including marketing, trading, and global e‑commerce to deliver compelling content that drives sales and enhances the online customer journey.
What this role does:
Content creation & Execution
- Support the content strategy across the brand site and retailer.coms for both BAU & new product campaigns, whilst supporting in broader digital projects to enhance our virtual services offering
- Maintain and support the development of the content calendar and content creation for new product launches, seasonal campaigns, and site updates, across all digital touchpoints to align the narrative for each campaign to deliver an exciting, streamlined content plan that delivers high engagement and successful trade
- Collaborate with global e‑commerce teams to execute content rollouts and ensure consistency across digital platforms.
- Be fully aware of emerging trends, news stories and be reactive to variables i.e. changes in weather, to drive site content, consumer journey and messaging accordingly to drive conversion.
Cross‑functional collaboration:
- Work closely with marketing teams to integrate global and local messaging across all digital channels.
- Collaborate with the trading team to ensure content is optimised for performance, supporting key sales targets. Work with the Online Trading Team to analysis content and suggestion optimization amends
- Build strong relationships with internal stakeholders (e.g., product, digital, creative teams) and external partners to ensure effective execution of the content strategy.
Content optimization & reporting:
- Use data‑driven insights to optimise content placement, track engagement metrics, and improve user experience across digital platforms.
- Provide insights from data analytics to refine content strategies and improve future performance.
- Conduct regular performance analysis of content to identify areas for improvement and drive high‑impact initiatives.
- Ensure content is SEO‑optimised, aligned with UX best practices, and structured for maximum conversion.
What you will need to be successful in this role:
- Strong online content management experience with experience in e‑commerce platforms.
- Proven ability to plan and execute content strategies that drive consumer engagement and conversion.
- Excellent communication skills, with the ability to work effectively with cross‑functional teams.
- Strong analytical skills to assess content performance for continuous improvement, with a results driven mentality
- Ability to prioritise and manage multiple projects simultaneously in a fast paced environment
- Proficient in Outlook, Excel and PowerPoint
- Strong understanding of ecommerce best practise, website metrics, data analysis, and reporting tools
- Strong understanding of digital marketing
- Ability to influence and build collaborative relationships
- Excellent communicator
Compensation and benefits:
- Hybrid Working (2 days WFH, 3 days office based)
- 25 Days Annual Leave (exc. Bank Holidays)
- 1 day Annual Leave to celebrate your birthday
- Holiday Purchase opportunity
- Bonus Opportunity
- Ability to work remotely/Abroad up to two weeks per calendar year
- Summer Fridays
- Generous Staff Discount
- Mental Health Wellbeing Initiatives
- Benefits platform with exclusive discounts and offers
- Employee resource groups
- LinkedIn learning
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The Estée Lauder Companies Clinique | Online Content Coordinator - Clinique + Skincare - 12 month Fi employer: The Estee Lauder Companies
Contact Detail:
The Estee Lauder Companies Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land The Estée Lauder Companies Clinique | Online Content Coordinator - Clinique + Skincare - 12 month Fi
✨Tip Number 1
Get your networking game on! Reach out to people in the beauty and skincare industry, especially those connected to Clinique. A friendly chat can open doors and give you insider info that could help you stand out.
✨Tip Number 2
Show off your digital skills! Create a portfolio showcasing your best online content projects. Make sure it highlights your creativity and ability to drive engagement – this is what Clinique is all about!
✨Tip Number 3
Stay on top of trends! Keep an eye on the latest in skincare and digital marketing. Being able to discuss current trends during interviews will show you're passionate and knowledgeable about the industry.
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets seen. Plus, we love seeing candidates who take the initiative to connect directly with us.
We think you need these skills to ace The Estée Lauder Companies Clinique | Online Content Coordinator - Clinique + Skincare - 12 month Fi
Some tips for your application 🫡
Show Your Passion for Digital Content: When you're writing your application, let your enthusiasm for digital content shine through! We want to see how your experience aligns with our mission at Clinique and how you can contribute to creating engaging online experiences.
Tailor Your Application: Make sure to customise your CV and cover letter for the Online Content Coordinator role. Highlight relevant experiences that showcase your skills in content creation, e-commerce, and collaboration with cross-functional teams. We love seeing how you fit into our world!
Be Data-Driven: Since this role involves optimising content based on performance metrics, don’t forget to mention any analytical skills or tools you’ve used in past roles. Show us how you’ve used data to drive decisions and improve content strategies!
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows you’re keen on joining our team at Clinique!
How to prepare for a job interview at The Estee Lauder Companies
✨Know Your Content
Before the interview, dive deep into Clinique's online presence. Familiarise yourself with their content strategy, recent campaigns, and how they engage with their audience. This will not only show your passion for the brand but also help you discuss how you can contribute to their goals.
✨Showcase Your Analytical Skills
Be prepared to discuss how you've used data to drive content decisions in the past. Bring examples of how you've optimised content based on performance metrics. This role requires a strong analytical mindset, so demonstrating your ability to assess and improve content will set you apart.
✨Collaboration is Key
Since this role involves working closely with various teams, think of examples where you've successfully collaborated with others. Highlight your communication skills and how you've built relationships to achieve common goals. This will illustrate that you're a team player who can thrive in a cross-functional environment.
✨Stay Ahead of Trends
Clinique values innovation and responsiveness to trends. Be ready to discuss current beauty and skincare trends, and how you would incorporate them into content strategies. Showing that you're proactive and aware of industry shifts will demonstrate your fit for the role.
