Описание
Too Faced creates bold, playful makeup products celebrating individuality and self-expression. Bobbi Brown offers high-quality products designed to enhance natural beauty, guided by a philosophy of helping women look and feel like themselves.
Задачи
- Support the development and execution of integrated consumer engagement plans aligned with brand objectives, launch priorities, and campaign calendars
- Translate global campaign toolkits into locally relevant activations across earned, owned, and social channels
- Deliver launch campaigns, brand moments, and cultural activations to drive awareness, engagement, and conversion
- Ensure engagement activities align with brand positioning, visual identity, and communication guidelines
- Support PR and influencer activities, including talent partnerships, seeding programmes, launches, PRO visibility, events, and advocacy initiatives
- Coordinate influencer relationships, gifting programmes, and content approvals with agencies and internal stakeholders
- Assist in planning and delivering experiential activations and consumer events
- Support external agency management to ensure timely, high-quality execution
- Partner with Content, Paid Media, CRM, and Online teams on social-first storytelling and integrated campaign amplification
- Assist in creating and deploying content across social and owned platforms
- Monitor consumer, creator, and platform trends to identify opportunities for innovation and engagement
- Track campaign and content performance metrics and share insights and optimisation recommendations
- Collaborate with Retail Marketing, Trade Marketing, and Retail teams on aligned omnichannel campaign execution
- Partner with CRM, Paid Media, and Online teams to ensure consistency across the consumer journey
- Work with global brand teams, where relevant, to drive cohesive brand identity and storytelling
- Build working relationships with internal teams, the PRO team, agencies, retailers, and external partners
- Support adaptation of global strategies for local market relevance
- Manage timelines, approvals, and campaign processes across engagement activities
- Support budget tracking and invoice management across campaigns and activations
- Contribute to a collaborative, agile, high-performing team environment
- Maintain attention to detail and operational discipline across projects
- Manage and develop the Consumer Marketing and Content team
- Support integrated consumer engagement plans across earned, owned, and social channels
- Coordinate influencer partnerships, PR initiatives, launches, and events
- Partner with cross-functional teams to deliver platform-relevant content and integrated campaign amplification
- Use cultural trends, social behaviours, and consumer insights to inform brand activations
- Collaborate across Brand, Trade Marketing, Online, CRM, and Retail teams to support omnichannel execution
- Ensure campaigns, timelines, approvals, and stakeholder coordination are delivered efficiently and to a high standard
Требования
- Experience in consumer engagement, brand marketing, PR, influencer marketing, or integrated communications
- Strong understanding of social platforms, influencer ecosystems, and evolving consumer trends
- Experience supporting integrated marketing or consumer engagement campaigns
- Strong organisational and project management skills, including managing multiple priorities
- Excellent communication and stakeholder management skills
- Ability to collaborate across cross-functional teams and with external partners
- Commercial awareness and understanding of omnichannel consumer journeys
- Analytical mindset and ability to interpret campaign and engagement performance data
- Strong attention to detail and operational execution capability
- Будет плюсом: Luxury, beauty, fashion, or premium consumer brand experience
Условия
- 25 Days of annual leave, excluding bank holidays
- One additional day of annual leave to celebrate your birthday
- Holiday purchase opportunity
- Bonus opportunity
- Ability to work remotely or abroad for up to 18 days per calendar year
- Summer Fridays
- Generous staff discount
- Mental health wellbeing initiatives
- Benefits platform with exclusive discounts and offers
- Employee resource groups
- LinkedIn Learning
Consumer Marketing Manager, Too Faced и Bobbi Brown employer: The Estée Lauder Companies Inc.
The Estée Lauder Companies Inc. is an exceptional employer that fosters a vibrant and inclusive work culture, where creativity and passion for beauty thrive. With comprehensive training programs and opportunities for professional growth, employees are empowered to excel in their roles while enjoying competitive benefits. Working in-store allows you to connect with customers in a dynamic environment, making every day rewarding and impactful.
Contact Details:
The Estée Lauder Companies Inc. Recruitment Team