At a Glance
- Tasks: Lead social and advocacy strategies for top-tier clients, creating impactful content and workshops.
- Company: Join Wiser, an award-winning agency transforming employer brands globally.
- Benefits: Collaborative culture, career growth, and the chance to shape the future of social media.
- Other info: Dynamic environment where your passion for social can thrive and influence others.
- Why this job: Be at the forefront of social innovation and make a real impact in employer branding.
- Qualifications: 8-10 years in social media with proven success in client management and creative strategy.
The predicted salary is between 60000 - 80000 £ per year.
We are Wiser, a global, award-winning Employer Brand agency. We build employer brands to guide the best in the biz into their dream career with our clients. We transform a company’s employer brand internally and externally and change cultures from the ground up. Our clients have a single partnership with Wiser and we deliver end-to-end campaigns helping them to attract and retain the best talent globally.
Wiser’s social team is evolving. Social and advocacy are no longer separate disciplines. The most effective employer brands are built through a connected ecosystem where brands create stories, and employees tell them in their own voices.
As a Social and Advocacy Lead, you’ll own and deliver social and advocacy across Wiser’s highest-value and most complex accounts. This is a senior, client-facing role where you’ll set the direction, lead from the front, and be hands-on where it adds value, while retaining accountability for outcomes and quality. You’ll operate as both a strategist and a creator. From shaping social strategies and content calendars to delivering advocacy workshops and building employee confidence on social media, you’ll be directly involved in the work that drives impact.
This role is for someone who lives and breathes social, with a clear point of view on where it’s going, and the drive to push the quality of work higher every time. You’ll set the standard for what great looks like across social and employee-led content, helping define how Wiser leads in this space.
What You'll Be Doing- Owning social and advocacy delivery across Wiser’s highest-value and most complex client accounts, setting the direction and leading execution end-to-end.
- Building and shaping social strategies, audits, and content calendars, while actively contributing to the work on key accounts.
- Leading and delivering advocacy programmes, including facilitating workshops, training employees, and building confidence in content creation.
- Tracking advocacy programme health (e.g. engagement, content output, participation) and intervening where performance is off-track.
- Owning performance across social and advocacy programmes, monitoring results and proactively adjusting strategy, content, or delivery to improve outcomes.
- Acting as the senior client lead, driving relationships, guiding stakeholders, and setting the standard for what great looks like.
- Briefing and collaborating with research, brand strategy, creative, film, and design teams to produce standout, social-first content.
- Directing day-to-day delivery across accounts, ensuring work is clear, focused, and consistently strong.
- Flexing between social and advocacy, depending on client need, connecting both into one cohesive approach to employer brand storytelling.
- Playing a key role in pitches, renewals and growth opportunities, identifying ways to expand social and advocacy programmes.
- Bringing energy and momentum into both client work and advocacy communities, making social feel accessible, exciting, and worth participating in.
- 8-10 years’ experience in social media, with a track record of delivering best-in-class, award-winning work for brands, ideally in an agency setting.
- Proven experience leading high-value client accounts, with confidence owning relationships and direction.
- A deep, up-to-date understanding of social platforms, trends, formats, and how content performs.
- Someone who lives and breathes social, with an infectious passion that influences both clients and teams.
- Strong strategic and creative thinking, with the ability to turn ideas into clear, effective output.
- A relentless drive to create standout, category-defining work, with the mindset that every brief is an opportunity to do the best work of your career.
- Highly organised and reliable, able to manage multiple workstreams without losing quality.
- A natural presence with clients, able to guide, challenge, and build trust quickly.
- Experience delivering workshops, training, or coaching others on content or social media.
- Commercial awareness, with experience supporting pitches, renewals.
Social and Advocacy Lead in London employer: The Elites
Contact Detail:
The Elites Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Social and Advocacy Lead in London
✨Tip Number 1
Network like a pro! Get out there and connect with people in the industry. Attend events, join online forums, and don’t be shy to reach out on LinkedIn. You never know who might have the inside scoop on job openings!
✨Tip Number 2
Show off your social skills! Create a personal brand on social media that reflects your passion for social advocacy. Share your insights, engage with others, and showcase your expertise. This can catch the eye of potential employers like Wiser.
✨Tip Number 3
Prepare for interviews by knowing the company inside out. Research Wiser’s projects, values, and culture. Tailor your responses to show how you can contribute to their mission of building standout employer brands.
✨Tip Number 4
Don’t just apply anywhere; apply through our website! It shows you’re genuinely interested in being part of the Wiser team. Plus, it gives you a better chance of standing out in the application process.
We think you need these skills to ace Social and Advocacy Lead in London
Some tips for your application 🫡
Show Your Passion for Social: When you're writing your application, let your love for social media shine through! Share specific examples of how you've used social platforms to create impactful campaigns or connect with audiences. We want to see that you live and breathe social just like we do!
Tailor Your Application: Make sure to customise your application for the Social and Advocacy Lead role. Highlight your relevant experience and skills that align with what we're looking for. This shows us that you understand the role and are genuinely interested in joining our team at Wiser.
Be Authentic: We value authenticity, so don’t be afraid to let your personality come through in your writing. Share your unique perspective on social media trends and how you would approach the role. We want to know the real you and how you can contribute to our culture!
Apply Through Our Website: To make sure your application gets to us, apply directly through our website. It’s the best way to ensure we see your application and gives you a chance to showcase your enthusiasm for being part of Wiser. We can't wait to hear from you!
How to prepare for a job interview at The Elites
✨Know Your Social Media Inside Out
Make sure you’re up to date with the latest trends and features on social platforms. Wiser is looking for someone who lives and breathes social, so be prepared to discuss your favourite platforms and how you’ve used them effectively in past roles.
✨Showcase Your Strategic Thinking
Be ready to share examples of how you've developed social strategies and content calendars. Highlight specific campaigns you've led, focusing on the outcomes and how you adjusted strategies based on performance metrics.
✨Demonstrate Your Advocacy Skills
Since this role involves leading advocacy programmes, think of instances where you've trained or coached others. Prepare to discuss how you built confidence in employees for content creation and how you measured the success of those initiatives.
✨Engage with Wiser's Culture
Familiarise yourself with Wiser’s values and culture. Show that you understand their approach to employer branding and how you can contribute to creating a space where everyone can thrive. Bring your passion for social media to the forefront!