About the role
The Marketing Partnerships Manager plays a key role in developing and managing partnerships that generate income and increase engagement with the DofE. Combining elements of account management, business development, sales, and marketing, you'll be responsible for delivering successful partnership campaigns from initial brief through to evaluation and reporting.
- Develop and maintain strong working relationships with marketing partners and brand licensees, ensuring contractual commitments are delivered and income opportunities maximised.
- Provide excellent day-to-day account management, including responding to enquiries, resolving issues, supporting marketing activity, and ensuring brand compliance.
- Arrange and lead regular online and face-to-face partner meetings.
- Create and present compelling partnership proposals to both prospective and existing partners.
- Manage campaign delivery from approval through to implementation and invoicing, working closely with internal marketing teams.
- Review and approve partner use of DofE trademarks across products and marketing materials, ensuring brand guidelines are adhered to.
- Monitor, analyse and report on partner sales activity, ensuring commissions, marketing contributions, and milestone payments are accurately managed and invoiced.
- Conduct regular sales and marketing reviews to identify opportunities for growth and increased income.
- Represent the DofE at internal and partner events, showcasing partnership activities and supporting engagement opportunities.
- Coordinate internal communications to maximise awareness and promotion of partner initiatives.
- Work closely with the Senior Marketing Partnerships Manager to develop and deliver effective partner marketing plans.
- Collaborate with colleagues across Fundraising and Operations to strengthen and enhance the DofE partnership offering.
What we are looking for:
- Experience managing partnerships, client accounts, commercial relationships, or similar stakeholder-focused roles.
- Proven ability to identify opportunities to grow engagement, performance, and income.
- Strong relationship-building and stakeholder management skills, with the ability to influence and collaborate effectively at all levels.
- Commercially focused, with strong negotiation and influencing skills.
- Good understanding of marketing principles, campaign management, and digital communications.
- Excellent organisational and administrative skills, with the ability to manage competing priorities and meet deadlines.
- Strong analytical skills, with the ability to interpret data and make informed recommendations.
- Excellent written communication and proofreading skills with strong attention to detail.
- Confidence in leading meetings, delivering presentations, and facilitating training sessions both virtually and in person.
- Self-motivated and able to work independently while contributing positively to a team environment.
- Ability to balance commercial objectives with the needs of a charity focused on supporting young people.
- Resilient, proactive, and solutions-focused.
- Strong IT skills, including Microsoft Teams, Excel, Word, PowerPoint, and Outlook.
- Full UK driving licence and access to a vehicle.
- Ability to attend our Reading office once per week and travel regularly throughout the UK.
- Experience in account management, partnerships, marketing, fundraising, media, or a related field.
- Experience of contract management, tenders, or procurement processes.
- Experience working across both commercial and charity/public sector environments.
- Knowledge of, or affinity with, The Duke of Edinburgh's Award.
How to apply and interview dates
Benefits
The DofE are committed to safeguarding and promoting the welfare of young people. All successful applicants will be required to undergo an Enhanced Disclosure and Barring Service check. (e.g. DBS/PVG or similar), including references covering any gaps of employment/education, confirm eligibility to work in the UK and complete a health check.
**The geographical allowance is based on a member of staff having a home or office-based postcode within 30 miles (as the crow flies) from Charing Cross, WC2N 5HS. The allowance is 7% capped at Β£4,000 per annum.
Marketing Partnerships Manager in Reading employer: The Duke of Edinburgh's Award
Join a dynamic and supportive team as an Operations Officer in Wiltshire and Swindon, where your role will directly impact the lives of young people through the Duke of Edinburgh's Award. We pride ourselves on fostering a collaborative work culture that values relationship-building and personal growth, offering generous benefits such as a comprehensive pension scheme, healthcare cash plan, and ample holiday leave. With opportunities for professional development and a commitment to inclusion, this position not only provides meaningful work but also a chance to make a real difference in your community.
Contact Details:
The Duke of Edinburgh's Award Recruitment Team