Content & Communications Specialist

TDRC are excited to be working with a global leader in security evidence management software. Their systems play a crucial role in the private security sector as well as within healthcare, retail and sport. They are supplying and supporting cameras and software to clients in 40+ countries and have offices in the UK, USA and Hong Kong with their international activities growing rapidly. In this rapidly expanding market, they have sold equipment to the majority of Police Forces in the UK as well as many local authorities and private organisations. It’s an exciting time to be joining this firm as they continue to lead the world in the development and application of their technology, with their influence spanning over 40 countries. Their mission to make a positive impact continues to gain momentum.

Purpose of the Role

The Content & Communications Specialist is responsible for ensuring that the company marketing communications are strategically aligned with organisational objectives and the needs of external audiences across the sectors and geographies we serve. You will create targeted and effective integrated marketing campaigns in collaboration with the Marketing department and oversee content marketing and customer communications for the company to ensure thought leadership, our voice and messaging are valued by our audiences, as well as being insightful, original and on-brand. Ultimately, you will embody the voice of the organisation. This role plays an important part in supporting the company mission to deliver trusted, high-quality solutions that make the world safer.

Key Responsibilities

• Content Strategy & Customer Communications: Own and execute the company’s content marketing strategy, ensuring alignment with organisational objectives and the needs of external audiences across the sectors and geographies we serve. Ensure all content and communications support the company’s mission, brand positioning, and customer-focused objectives. Take ownership of customer-facing communications, ensuring relevance, clarity, and value across all stages of the customer lifecycle.
• Integrated Campaign Support: Support demand generation–led marketing campaigns by developing and delivering high-quality, on-brand content in collaboration with the Marketing team. Work closely with the Senior Demand Generation Manager and external agencies to produce original content that supports integrated marketing campaigns. Ensure campaign content is consistent in tone of voice, aligned to messaging frameworks, and effective in supporting campaign objectives.
• Brand Voice, Messaging & Governance: Embody and champion the company brand voice across all customer-facing marketing communications. Apply existing brand and tone-of-voice guidelines, while actively contributing to the ongoing development and evolution of messaging. Review and refine content produced internally and externally to ensure consistency, impact, and alignment with brand standards. Collaborate closely with the Graphic Designer to align messaging with creative execution. Take a hands-on role in creating and adapting a wide range of content formats, including long-form articles, short-form copy, video, infographics, event-related content, and campaign assets. Own editorial planning for prospect communications, ensuring a consistent and effective content cadence across channels. Localise and adapt existing content to ensure relevance across different markets, sectors, and audience needs.
• Customer Advocacy & Lifecycle Communication: Coordinate effective and consistent marketing-owned customer communications across the customer lifecycle, from prospect through onboarding, retention, and expansion. Collaborate closely with Customer Success, Support, and Account Managers to develop and deliver customer advocacy content, including case studies, testimonials, and customer stories. Ensure customer communications support long-term engagement, retention, and expansion objectives. Apply a strong understanding of digital performance to ensure content resonates and performs across channels including website, email, social media, and search (AEO/GEO/SEO). Work closely with the Digital and Marketing Operations Manager to plan, measure, and optimise content performance. Run content and campaign reporting, using relevant platforms and tools to analyse performance and inform continuous improvement.
• Thought Leadership & Market Engagement: Develop insightful, original, and valuable content that reinforces the company’s thought leadership across priority sectors and audiences. Deliver both proactive and reactive thought leadership content, including commentary, opinion-led pieces, and longer-form perspectives. Support executive visibility through content creation and ghost-writing where appropriate.

Qualifications, Skills and Experience

• 3+ years’ experience in marketing, content, or marketing communications roles.
• Proven experience developing and implementing a content marketing strategy aligned to organisational and campaign objectives.
• Demonstrable hands-on experience producing high-quality, customer-facing content through writing, editing, and adaptation across a range of formats and channels.
• Strong storytelling ability and a customer-centric mindset, with experience creating content that delivers insight, relevance, and value.
• Experience supporting integrated, demand generation–led marketing campaigns in collaboration with cross-functional teams and external agencies.
• Strong understanding of digital performance and optimisation, including website, email, social media, and search (AEO/GEO/SEO).
• Experience applying brand and tone-of-voice guidelines and reviewing content to ensure quality, consistency, and impact.
• Exceptional attention to detail, with strong copywriting and proofreading skills.
• Highly organised self-starter with strong project and time management skills, able to manage multiple priorities under time pressure.
• Adaptable and comfortable operating in a fast-paced, complex environment, with a growth mindset and commitment to continuous improvement.
• Excellent communicator with strong interpersonal and emotional intelligence skills, able to build effective working relationships and exercise sound judgement.
• Degree or professional qualification in marketing, communications, journalism, or a business-related field.
• Experience working with CRM, CMS, and marketing automation platforms.
• Experience creating customer advocacy content such as case studies, testimonials, or executive thought leadership.
• Experience supporting executive or senior stakeholder communications, including ghost-writing.

Benefits

• Lovely working environment – Great location and welcoming staff.
• Private Medical Insurance: Your health matters, and we’ve got you covered.
• Birthday Off: Celebrate your day your way – it’s on us.
• Purchase up to an additional 5 days of holiday.
• Employee Assistance Programme: Confidential 24/7 helpline and support for you and your immediate family.
• Time for You: We value your personal time. That’s why we aim to finish work at 2pm on Fridays.
• Better Working: We embrace hybrid working and, where it is operationally practicable, we support employees splitting their working time between the office and home.
• Pension: Plan for tomorrow with our pension scheme via NEST.

Why apply

This isn’t just about taking on a job—it’s about being part of a family that champions change. This company combine their passion for innovation with a genuine desire to make the world safer. Here, every challenge becomes an exciting project, every solution a collective win. Surrounded by a diverse, forward-thinking team, you’ll experience a culture where ideas flourish, growth is nurtured, and every day is an opportunity to make a real difference. And with an array of benefits tailored to your wellbeing and development, they ensure that while you’re taking care of our mission, they will be taking care of you.

Apply below and I will be in touch to discuss the company, the role and opportunity with you further.