At a Glance
- Tasks: Drive sales growth and build relationships in the vibrant craft beer scene.
- Company: Join Tallboy & Moose, a fun and dynamic independent brewery.
- Benefits: Competitive salary, vehicle provided, company phone, and generous F&B allowance.
- Why this job: Be part of a fast-growing team and make a real impact in the beverage industry.
- Qualifications: Sales experience and a passion for craft beverages are essential.
- Other info: Enjoy a supportive culture with opportunities for personal and professional growth.
The predicted salary is between 56000 - 72000 ÂŁ per year.
Tallboy & Moose produce a diverse range of colourfully-presented beers and host some of the most fun events going at their Preston brewpub. If you’d like to join the team, they’re hiring a Sales & Activation Manager.
We’re on the hunt for a high-energy, relationship-driven Sales & Activation Manager to lead the charge in driving growth across our retail and on-premise accounts. This isn’t a “desk job” — you’ll be out in the trade, building relationships, opening new accounts and making our beers impossible to ignore. You’ll work closely with the Tallboy leadership team to grow our footprint, increase visibility, and ensure our products are poured, stocked, and celebrated across your territory.
THE JOB
- Conduct a minimum of 40 impactful sales calls per week across on- and off-premise accounts
- Secure 1x new long-term tap (3+ months) per month
- Deliver 5–10% YOY growth across your customer base
- Run 2x engaging bottleshop tastings per month to activate off-premise demand
- Set up 2x off-premise displays per quarter to boost visibility and sales
- Use quarterly/monthly focuses (merch drives, POS pushes, new business incentives) to win the week
- Report weekly activity, wins and insights back to the team
- Process orders and invoicing
THE DEAL
- $70–$90K + Super + merchandise + >$5K F&B allowance (depending on experience)
- Maintained vehicle provided (with parking covered)
- Company phone and laptop
- Clear commercial structure and competitive market pricing
- Supportive team culture with room to grow
YOU
- Proven sales operator with a passion for independent liquor, beer, or craft beverages
- Strong network of on- and off-premise accounts (or the hustle to build one fast)
- A self-starter who thrives in the trade and owns their territory
- Able to manage your schedule, set goals, and get things done without handholding
- You know how to manage a pipeline from prospecting to nurturing with consistency
- You care about quality, brand representation, and building long-term customer value
- Flexible, coachable, and up for the challenge
- Have an RSA, a driver’s license and full Australian working rights
This is your chance to play a key role in a fast-growing, independent beverage business – with the support and autonomy to actually make an impact.
Apply via email to accounts@tallboyandmoose.com and please include a cover letter detailing why you believe you are the right person for the position!
Tallboy & Moose Are Hiring A Sales & Activation Manager employer: The Crafty Pint
Contact Detail:
The Crafty Pint Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Tallboy & Moose Are Hiring A Sales & Activation Manager
✨Tip Number 1
Get out there and network! Attend local events, trade shows, or even casual meet-ups in the beverage industry. Building relationships is key, so don’t be shy about introducing yourself and chatting with potential contacts.
✨Tip Number 2
Show your passion for the product! When you’re out meeting people, let your enthusiasm for Tallboy & Moose’s beers shine through. Share your favourite brews and why you love them – it’ll make you memorable!
✨Tip Number 3
Follow up after your meetings! A quick email or message thanking someone for their time can go a long way. It keeps you on their radar and shows you’re serious about building that relationship.
✨Tip Number 4
Don’t forget to leverage social media! Connect with industry professionals on platforms like LinkedIn. Share relevant content and engage with others to showcase your knowledge and passion for the craft beverage scene.
We think you need these skills to ace Tallboy & Moose Are Hiring A Sales & Activation Manager
Some tips for your application 🫡
Craft Your Cover Letter: Your cover letter is your chance to shine! Make sure to highlight why you're the perfect fit for the Sales & Activation Manager role. Use specific examples from your experience that show off your sales skills and passion for craft beverages.
Show Off Your Network: If you've got a strong network of on- and off-premise accounts, flaunt it! Mention any connections you have in the industry and how you plan to leverage them to drive growth for Tallboy & Moose.
Be Authentic: We want to see the real you! Don’t be afraid to let your personality shine through in your application. Show us your enthusiasm for the role and the brand – we love a bit of character!
Apply Through Our Website: Make sure to apply via our website for the best chance of getting noticed. We’re excited to see your application come through, so don’t miss out on this opportunity to join our fun team!
How to prepare for a job interview at The Crafty Pint
✨Know Your Product
Before the interview, make sure you know Tallboy & Moose's range of beers inside out. Familiarise yourself with their unique selling points and any recent events they've hosted. This will show your genuine interest and help you connect with the team.
✨Showcase Your Sales Skills
Prepare specific examples of your past sales successes, especially in the beverage industry. Be ready to discuss how you've built relationships and driven growth in previous roles. Use metrics to back up your achievements – numbers speak volumes!
✨Demonstrate Your Passion
This role is all about energy and enthusiasm. Be prepared to share why you're passionate about craft beverages and how that translates into your work. Your excitement can be contagious, and it’s a key trait they’re looking for.
✨Ask Insightful Questions
At the end of the interview, have a few thoughtful questions ready. Ask about their future plans for growth or how they measure success in this role. This shows that you’re not just interested in the job, but also in the company’s vision.
