At a Glance
- Tasks: Drive partner marketing strategy and execute joint go-to-market plans with top partners.
- Company: Join OpenAI, a leader in AI research and deployment, committed to responsible technology.
- Benefits: Hybrid work model, competitive salary, and opportunities for professional growth.
- Other info: Dynamic role with travel opportunities and a focus on collaboration across diverse teams.
- Why this job: Shape the future of AI partnerships and make a real impact across EMEA.
- Qualifications: 12+ years in partner marketing with strong executive presence and strategic execution skills.
The predicted salary is between 80000 - 100000 £ per year.
About the Team
The EMEA B2B Marketing team is responsible for translating global priorities into regionally relevant programs that drive awareness, pipeline, and customer adoption across the region. Partner marketing sits at the center of how we scale through the ecosystem, in close partnership with the Partnerships org, GTM, regional leadership, Product Marketing, Customer Marketing, and technical teams.
About the Role
As a member of the EMEA B2B Marketing team focused on partner marketing, you will build how OpenAI goes to market with our most strategic partners across the region. This role sits at the intersection of ecosystem strategy, senior executive engagement, and hands‑on GTM execution. You will shape joint marketing strategy and build the operating model for partner marketing across EMEA, working with priority partners including AWS, Accenture, BCG, McKinsey, and a broader set of technical deployment partners across cloud, data, and implementation ecosystems.
This is a highly strategic builder role for a true T‑shaped leader: someone who can set direction, create tiered partner plans, build playbooks and rhythms from scratch, and also execute directly. You should be equally comfortable leading a joint business‑planning conversation with a senior partner executive, building a regional partner campaign plan, shaping a co‑hosted executive moment, drafting the narrative yourself, and unblocking day‑to‑day execution. This role is based in London. We use a hybrid work model of 3 days in the office per week.
Responsibilities
- Own and build the EMEA B2B partner marketing strategy in close partnership with regional and global stakeholders.
- Develop joint go‑to‑market plans with priority partners across hyperscalers, global consultancies, GSIs, regional systems integrators, specialist boutiques, and technical deployment partners.
- Translate partner strategy, regional GTM priorities, and market opportunities into focused plans with measurable business outcomes.
- Build the operating model for partner marketing across EMEA, including planning rhythms, playbooks, governance, and measurement.
- Partner with alliance, sales, and marketing leaders to create executive‑ready narratives, events, campaigns, content, and enablement moments with partners.
- Manage and prioritise partner marketing investment and co‑marketing resources based on partner commitment, pipeline potential, customer impact, and measurable return.
- Help OpenAI show up consistently across different partner types while adapting the motion to local market conditions and partner‑specific goals.
- Use AI‑native tools and workflows to improve output, speed, and quality.
Qualifications
- Have 12+ years of experience in partner marketing, alliances marketing, ecosystem GTM, strategic partnerships, or closely related roles in enterprise technology, cloud, AI, or SaaS.
- Have proven experience building partner marketing or ecosystem programs with major strategic partners.
- Have strong executive presence and experience working with senior partner stakeholders, alliance leaders, and internal GTM executives.
- Can build systems, planning cadences, and repeatable playbooks from scratch.
- Are both strategic and hands‑on, with a track record of personally driving plans from idea to execution.
- Understand how partner marketing influences awareness, pipeline creation, deal acceleration, customer adoption, and long‑term ecosystem value.
- Have experience working across EMEA markets and navigating different partner motions, sales structures, and local nuances.
- Are comfortable operating cross‑functionally with Partnerships, Sales, Product Marketing, Customer Marketing, Comms, technical teams, and regional leadership.
- Are comfortable spending meaningful time with partners, customers, and OpenAI field teams across EMEA, including regular regional travel.
- French or German proficiency is a big bonus.
About OpenAI
OpenAI is an AI research and deployment company dedicated to ensuring that general‑purpose artificial intelligence benefits all of humanity. We push the boundaries of the capabilities of AI systems and seek to safely deploy them to the world through our products. AI is an extremely powerful tool that must be created with safety and human needs at its core, and to achieve our mission, we must encompass and value the many different perspectives, voices, and experiences that form the full spectrum of humanity.
We are an equal opportunity employer, and we do not discriminate on the basis of race, religion, color, national origin, sex, sexual orientation, age, veteran status, disability, genetic information, or other applicable legally protected characteristic.
B2B Partner Marketer, EMEA employer: The Consulting Solutions
OpenAI is an exceptional employer, offering a dynamic work environment in London that fosters innovation and collaboration. With a strong commitment to employee growth, we provide opportunities for strategic thinkers to shape the future of AI through meaningful partnerships. Our hybrid work model promotes flexibility while our inclusive culture ensures every voice is valued, making it an ideal place for professionals eager to make a significant impact in the tech landscape.
StudySmarter Expert Advice🤫
We think this is how you could land B2B Partner Marketer, EMEA
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for The Consulting Solutions and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like The Consulting Solutions are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with The Consulting Solutions on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at The Consulting Solutions. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace B2B Partner Marketer, EMEA
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit The Consulting Solutions. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of The Consulting Solutions:Show us that you’ve done your homework! In your application, briefly mention what you admire about The Consulting Solutions’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at The Consulting Solutions
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at The Consulting Solutions will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At The Consulting Solutions, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
