Performance Marketing Manager in London

Condé Nast is a global media company producing the highest quality content with a footprint of more than 1 billion consumers in 32 territories through print, digital, video and social platforms. The company’s portfolio includes many of the world’s most respected and influential media properties including Vogue, Vanity Fair, Glamour, GQ, The New Yorker, Condé Nast Traveler/Traveller, Allure, AD, Bon Appétit and Wired, among others.

Location: London, GB

Condé Nast thrives on collaboration, and our teams come together in the office four days a week (Monday - Thursday).

What you'll do:

• You will help create and develop our digital marketing strategy across paid channels as well as owned and earned media, to drive growth for all consumer business areas, strategically planning full-funnel campaigns with a focus on delivering customer acquisition targets.
• You will serve as the team’s digital media specialist, responsible for defining best-in-class digital media strategies, managing channel performance and using data to optimise performance to maximise ROI, CPA and LTV.

Key Duties & Responsibilities:

• With the support of the European Performance & Growth Director, you will drive consumer revenue growth through acquisition, retention and engagement marketing campaigns that align to our strategy.
• You will plan and deliver full-funnel strategies across digital channels and will work with the CRM and Partnerships Marketing Managers to plan and deliver cross-channel campaigns.
• The Performance Marketing Manager is responsible for leading the digital marketing strategy and execution across magazine subscriptions, memberships and ecommerce products across all of our brands.
• With a strong focus on digital growth, you will define and deliver integrated marketing plans that drive acquisition, retention and lifetime value KPIs.
• You will build strong cross-functional relationships to develop creative, high-performing campaigns, collaborating closely with commercial, legal and brand teams to maximise opportunities.
• You will analyse and optimise activity through data-driven insights to deliver sustained growth.
• You will proactively identify new growth opportunities including emerging channels and strategies, partnerships and testing roadmaps.
• You will manage marketing budgets to deliver set revenue and performance targets, reporting to stakeholders on marketing impact, learnings and opportunities.

Who you are:

• A performance-driven digital media expert with a minimum of 7 years experience of running and optimising campaigns on paid media platforms including Meta, Google & TikTok.
• Client side consumer marketing professional with relevant experience working on DTC or B2C within fast paced consumer sectors (such as fashion, beauty, tech or media).
• Experience of successfully managing affiliate programmes, such as AWIN or Impact.
• Proven experience managing vendors and external partners, overseeing agency relationships end-to-end.
• Proven track record of driving business impact and devising fully integrated marketing strategies to deliver both acquisition & retention objectives and KPIs such as CPA and LTV.
• Solid understanding of the full marketing mix, with experience integrating digital activity with CRM, partnerships, print media and events to maximise impact.
• Driven, enthusiastic with strong commercial acumen and excellent organisational skills.
• Ability to work collaboratively with excellent people skills; confident working with and aligning cross-functional teams.
• Highly analytical, utilising data to uncover insights and opportunities, testing new approaches and continually improving marketing effectiveness.

What benefits do we offer?

• 25 days holiday (plus bank holidays) and extra days of annual leave if you move house or want to volunteer.
• Access to a competitive pension scheme, Bupa Private Healthcare, Season ticket loans and eye tests.
• A range of tools to support your wellbeing, including core hours, 10 remote days, access to our Employee Assistance Programme, corporate gym membership and cycle to work scheme.
• Dog-friendly office, plus discounts and magazine subscriptions.
• Encouragement of personal and professional growth through the Condé Nast Learning Hub.
• Employee Resource Groups provide a platform for employees to identify shared objectives and work on community priorities.

Condé Nast is an equal opportunity employer. We evaluate qualified applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, veteran status, age, familial status and other legally protected characteristics.