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- Tasks: Drive ticket sales and revenue through innovative digital marketing strategies.
- Company: Join a vibrant team at iconic music venues and hospitality institutions.
- Benefits: Enjoy free event access, 50% off food & drink, and a fun team culture.
- Why this job: Make an impact in the music scene while honing your marketing skills.
- Qualifications: Experience with paid media and a passion for music and nightlife.
- Other info: Collaborative environment with exciting career growth opportunities.
The predicted salary is between 36000 - 60000 £ per year.
We are looking for an experienced & driven Performance Marketing Manager to join our team working across iconic music venues and hospitality institutions The Blues Kitchen (Camden, Shoreditch, Manchester & Brixton), The Old Queens Head and The Parakeet. The Performance Marketing Manager will drive ticket sales, reservations and revenue through paid digital marketing. This is a digital-first, results-driven role focused on delivering measurable growth for both events and ongoing weekly trade. The successful candidate will work closely with the Event Marketing Manager and Brand Marketing Manager, owning paid media channels including Meta, TikTok and Google while supporting the wider marketing strategy across the portfolio. The role will also contribute to organic and generative search visibility and website optimisation (SEO and GEO).
What You'll Do
- Plan, execute and optimise paid campaigns across Meta, TikTok and Google Search/Display.
- Drive event ticket sales for headliner-led shows, recurring weekend events, and reservations through paid activity.
- Manage campaign budgets, targeting strategy, testing frameworks and performance reporting.
- Collaborate with creative, social and brand teams to improve ad creative effectiveness and conversion.
- Stay up to date with paid platforms updates, advising on best practice and paid strategy in a fast-evolving paid marketing landscape.
- Deliver data-driven insights and recommendations to inform campaign planning and marketing strategy.
- Support SEO and GEO initiatives in collaboration with the Brand Marketing Manager.
What We're Looking For
- Demonstrable experience driving ticket sales, bookings or conversions through paid media - ideally in an agency and/or live music setting.
- Strong hands-on experience with Meta Ads Manager, TikTok Ads and Google Ads.
- Highly analytical and data-driven, with a strong understanding of performance metrics, attribution and optimisation.
- Experienced working closely with creative teams to develop high-performing yet strictly on-brand ad content.
- Comfortable managing budgets, testing creative and scaling successful campaigns.
- Highly organised, with the ability to manage multiple campaigns across venues and events simultaneously.
- Confident collaborating and sharing insights with brand, social and event marketing teams.
- A passion for music, nightlife and live events.
- Relishes the opportunity to work for an ambitious company with extremely high standards.
This role is based in our Camden office above The Blues Kitchen Camden. The standard working hours for this role are 10am - 6pm.
Why You'll Love Working With Us
- A creative and collaborative team culture.
- Free guest list to all our events and festivals.
- 50% discount on all food & drink across all The Columbo Group venues.
- Regular team socials including our renowned End of Year celebration party at Jazz Cafe.
- Pension Plan
Performance Marketing Manager employer: The Columbo Group
Contact Detail:
The Columbo Group Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Performance Marketing Manager
✨Tip Number 1
Network like a pro! Get out there and connect with people in the industry. Attend events, join online forums, and don’t be shy to reach out on LinkedIn. You never know who might have the inside scoop on job openings!
✨Tip Number 2
Show off your skills! Create a portfolio or case studies showcasing your past campaigns and results. This is your chance to demonstrate how you’ve driven ticket sales and bookings through paid media. Make it visual and engaging!
✨Tip Number 3
Prepare for interviews by researching the company and its marketing strategies. Be ready to discuss how you can contribute to their goals, especially around driving revenue through platforms like Meta, TikTok, and Google. Tailor your answers to show you’re the perfect fit!
✨Tip Number 4
Apply directly through our website! It’s the best way to ensure your application gets seen. Plus, it shows you’re genuinely interested in joining our team. Don’t forget to follow up after applying – a little persistence goes a long way!
We think you need these skills to ace Performance Marketing Manager
Some tips for your application 🫡
Show Your Passion for Music: When you're writing your application, let your love for music and live events shine through. We want to see that you’re not just looking for a job, but that you genuinely care about the industry and the experiences we create.
Be Data-Driven: Since this role is all about driving ticket sales and reservations, make sure to highlight your analytical skills. Share specific examples of how you've used data to optimise campaigns in the past. We love numbers, so don’t hold back!
Tailor Your Application: Don’t send a generic application! Take the time to tailor your CV and cover letter to reflect the skills and experiences mentioned in the job description. Show us why you’re the perfect fit for our team and how you can contribute to our goals.
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way to ensure your application gets into the right hands. Plus, it shows us that you’re proactive and really interested in joining our team!
How to prepare for a job interview at The Columbo Group
✨Know Your Platforms
Make sure you’re well-versed in Meta, TikTok, and Google Ads. Familiarise yourself with the latest updates and best practices for each platform. This will show that you’re proactive and ready to hit the ground running.
✨Showcase Your Analytical Skills
Be prepared to discuss how you've used data to drive ticket sales or bookings in the past. Bring examples of performance metrics you've tracked and how you've optimised campaigns based on those insights. This will demonstrate your analytical mindset.
✨Collaborate Like a Pro
Highlight your experience working with creative teams. Share specific instances where your collaboration led to high-performing ad content. This will illustrate your ability to work within a team and contribute to the overall marketing strategy.
✨Passion for Music and Events
Let your enthusiasm for music and live events shine through. Share personal experiences or insights about the industry that connect with the role. This passion can set you apart and show that you’re a great cultural fit for the company.