At a Glance
- Tasks: Drive ecommerce growth and optimise paid media campaigns for a leading tech brand.
- Company: Globally recognised technology brand with a focus on innovation.
- Benefits: Competitive salary, benefits package, and opportunities for professional development.
- Other info: Full-time office-based role in a dynamic and collaborative environment.
- Why this job: Lead impactful marketing strategies and make a difference in the ecommerce landscape.
- Qualifications: Experience in performance marketing and a passion for driving results.
The predicted salary is between 35000 - 45000 £ per year.
Drive ecommerce growth, scale performance, and take ownership of paid media strategy for a globally recognised technology brand. We are looking for a commercially driven Ecommerce Performance Marketing Manager to lead high-performing Google Ads campaigns, optimise customer acquisition, and drive D2C revenue growth across the UK market.
The Role
In this role you will own and optimise paid media campaigns across Google Ads, Bing Ads and emerging AI advertising platforms, scaling campaigns across Search, Shopping, Performance Max, Demand Gen and Remarketing. In addition, you will have the following responsibilities:
- Working closely with external agencies to improve campaign performance and deliver growth targets.
- Managing and optimising Google Merchant Centre and product feed performance.
- Testing audiences, creatives, bidding strategies and landing pages to maximise ROAS and conversion performance.
- Managing paid media budgets and identifying new growth opportunities.
- Collaborating with SEO, Content and Paid Social teams to support a joined-up acquisition strategy.
- Analysing campaign performance and providing clear, actionable insights.
- Monitoring key KPIs including ROAS, CPA, conversion rate and revenue growth.
Ecommerce Performance Marketing Manager employer: The Channel Recruiter
As an Ecommerce Performance Marketing Manager at our globally recognised technology brand in Reading, you will thrive in a dynamic work culture that prioritises innovation and collaboration. We offer competitive salaries, comprehensive benefits, and ample opportunities for professional growth, ensuring you can develop your skills while driving impactful results in the fast-paced ecommerce landscape.
StudySmarter Expert Advice🤫
We think this is how you could land Ecommerce Performance Marketing Manager
✨Tip Number 1
Network like a pro! Reach out to people in the ecommerce and marketing space on LinkedIn. Join relevant groups and engage in discussions to get your name out there and show off your expertise.
✨Tip Number 2
Prepare for interviews by practising common questions related to performance marketing. Think about how you can showcase your experience with Google Ads and campaign optimisation. We want you to shine!
✨Tip Number 3
Don’t just apply anywhere; focus on companies that excite you! Use our website to find roles that match your skills and passion. Tailor your approach to each company’s culture and values.
✨Tip Number 4
Follow up after interviews! A quick thank-you email can go a long way. It shows your enthusiasm for the role and keeps you fresh in their minds. Let’s make sure they remember you!
We think you need these skills to ace Ecommerce Performance Marketing Manager
Some tips for your application 🫡
Tailor Your CV:Make sure your CV is tailored to the Ecommerce Performance Marketing Manager role. Highlight your experience with Google Ads, Bing Ads, and any AI advertising platforms you've worked with. We want to see how you’ve driven ecommerce growth in previous roles!
Craft a Compelling Cover Letter:Your cover letter is your chance to shine! Use it to explain why you're passionate about performance marketing and how your skills align with our goals at StudySmarter. Don’t forget to mention specific achievements that demonstrate your ability to optimise campaigns and drive revenue.
Showcase Your Analytical Skills:Since this role involves analysing campaign performance, make sure to highlight your analytical skills in your application. Share examples of how you've used data to inform decisions and improve ROAS or conversion rates. We love numbers, so don’t hold back!
Apply Through Our Website:We encourage you to apply through our website for a smoother application process. It helps us keep track of your application and ensures you don’t miss out on any important updates. Plus, it shows you’re keen to join the StudySmarter team!
How to prepare for a job interview at The Channel Recruiter
✨Know Your Numbers
Before the interview, brush up on key performance metrics like ROAS, CPA, and conversion rates. Be ready to discuss how you've used these metrics in past campaigns to drive growth. This shows you understand the numbers that matter in ecommerce marketing.
✨Showcase Your Campaigns
Prepare to talk about specific Google Ads campaigns you've managed. Highlight your strategies for audience testing, creative optimisation, and budget management. Use concrete examples to demonstrate your impact on D2C revenue growth.
✨Collaborate Like a Pro
Since this role involves working with various teams, think of examples where you've successfully collaborated with SEO, content, or social media teams. Discuss how these collaborations led to improved campaign performance and a more cohesive acquisition strategy.
✨Stay Ahead of Trends
Familiarise yourself with emerging AI advertising platforms and trends in ecommerce marketing. Being able to discuss how you would leverage new technologies to optimise campaigns will show you're forward-thinking and ready to innovate.
