About the Role
We are looking for an outgoing, commercially aware Delegate Executive- B2B Events/ Audience Development Executive to join our UK audience and events team, with a particular focus on Computing events. You’ll help identify, recruit, qualify and nurture senior IT decision-makers from end-user organisations, including IT Directors, CIOs, CISOs, CTOs, Heads of IT, infrastructure leaders, security leaders, data leaders and other technology decision-makers.
This role is ideal for someone who genuinely enjoys speaking to people, building rapport and becoming a trusted point of contact for our audience. You do not need to have years of events experience to be successful here. A background in sales, customer service, recruitment, events, marketing, hospitality or another people-facing role would be useful, but the most important thing is that you are confident, curious and proactive: someone who is happy picking up the phone, using LinkedIn, meeting people in person and learning the technology audience.
Key Responsibilities
- Identify, recruit and qualify senior IT decision-makers from end-user organisations for Computing conferences, roundtables, dinners and other B2B technology events through research, sourcing, phone outreach, email and LinkedIn engagement.
- Attend relevant third-party industry events, networking opportunities and community gatherings where appropriate, using them to meet new contacts, build the Computing audience network and identify potential future delegates.
- Speak confidently with prospective delegates about event themes, discussion topics, speakers and the value of attending.
- Assess delegate applications against event criteria, ensuring the audience is relevant, senior and made up of appropriate end-user technology decision-makers.
- Build and maintain relationships with IT Directors, CIOs, CISOs, CTOs, Heads of IT, previous attendees, advisory board members and wider end-user technology contacts, becoming a familiar name, voice and face for the Computing brand.
- Share useful audience feedback with internal stakeholders, including what IT decision-makers are interested in, what challenges they are facing and what topics are cutting through.
- Use a mix of phone, email, LinkedIn, referrals and research to build new relationships and develop the Computing audience network.
- Liaise with confirmed delegates to encourage attendance and participation, including calendar invites, bespoke emails, reminder calls and pre-event communications.
- Maintain accurate records in event trackers and internal systems, including outreach, responses, registrations, confirmations and cancellations.
- Track audience development activity, registration progress and delegate status, providing regular updates to the team to help monitor event performance and identify where additional outreach is needed.
- Attend events in the UK where required, welcoming delegates, supporting registration, networking throughout the day and helping create a positive experience for attendees, sponsors and internal teams.
- Work closely with marketing, editorial, sales, customer success and operations teams to support event delivery and improve audience quality over time.
What We’re Looking For
- Some experience in audience development, delegate acquisition, sales, recruitment, customer service, events, marketing, hospitality or another people-focused role would be helpful, but we are also open to earlier-career candidates with the right attitude, communication skills and appetite to learn.
- A confident communicator who enjoys speaking to people by phone, email, LinkedIn and face-to-face.
- A natural relationship-builder who can develop trust with senior IT and technology professionals and represent Computing in a professional, human and credible way.
- Commercially aware, curious and comfortable researching companies, job titles, technology themes, market trends and potential attendee communities.
- Organised, self-motivated and resilient, with the ability to manage multiple events and deadlines at the same time.
- Comfortable working towards targets, tracking progress and taking ownership of results.
- Proficient in Microsoft Excel, Word and Outlook; experience with LinkedIn Sales Navigator, CRM systems or event platforms would be useful but is not essential.
- Willingness to work on a hybrid basis, with office attendance at least twice a week, as well as attending UK events when needed.
What you can expect from us:
As well as working with the most interesting, talented and fun people in media, we operate a culture where success is recognised. You will be supported throughout your career at The Channel Company, tailoring your development through management support, internal and external training courses, and on-the-job training.
Our perks and benefits:
• 35 hours per week- Monday to Friday
• Opportunity to join a growing business with lots of opportunities to influence.
• Hybrid working
• International Temporary Remote Working
• Employee referral scheme
• A tailored training and induction plan - we want you to succeed!
• Regular recognition rewards - be recognized and rewarded for day-to-day actions where you go above and beyond, and consistently deliver
• Volunteering days
• The opportunity to work within a globally diverse team
• The opportunity to learn new skills in an ever-changing and adaptable business support line.
Delegate Executive- B2B Events in London employer: The Channel Company
The Channel Company is an exceptional employer, offering a dynamic work culture that values diversity and fosters professional growth. With a focus on audience development in the thriving IT sector, employees benefit from tailored training, recognition rewards, and the chance to work with talented colleagues in a supportive environment. Located near Munich, this role provides unique opportunities to engage with senior technology leaders while enjoying the flexibility of remote work and international collaboration.
