The Change Partners are partnered with a leading international transport and travel operator. They are looking for an ambitious Senior Data Analyst to join their Commercial Division in London.
You will bridge CRM technology, business strategy, and data analytics. Your mission is to ensure customer data integrity, accuracy, and actionable insights that drive personalised engagement, campaign performance, and business growth.
Your responsibilities:
- CRM Data Strategy & Governance: Define data quality standards, validation rules, and cleansing processes, while serving as the primary subject matter expert for GDPR and data compliance.
- Data Management & Architecture: Act as the guardian of the CRM customer database, managing integrations across Single Customer View (SCV), Salesforce, Passenger DataMart, Snowflake, and Power BI.
- Campaign & Query Support: Utilise SQL to extract, manipulate, and segment data to provide intelligent target audiences for marketing, operational communications, and research.
- Visualisation & Dashboards: Partner with IT to build custom automated Power BI dashboards tracking customer engagement, marketing effectiveness, and sales performance.
- Project & Change Management: Lead cross-functional data initiatives, manage project timelines, and define change requests/modification notices for CRM data systems.
What we’re looking for:
- Technical Skills - SQL, Python
- Data Governance & Compliance
- Stakeholder & Project Management
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Senior CRM Analyst employer: The Change Partners - Global talent specialists for a connected world
The Change Partners offers an exceptional work environment for the Marketing & Digital Analyst role, situated in the vibrant hub of West London. With a strong emphasis on collaboration and innovation, employees benefit from a dynamic culture that fosters professional growth through continuous learning opportunities and exposure to global marketing strategies. The company’s commitment to employee well-being and a supportive team atmosphere makes it an attractive choice for those seeking a meaningful career in the fast-paced FMCG sector.
Contact Details:
The Change Partners - Global talent specialists for a connected world Recruitment Team
