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For Companies At a Glance
- Tasks: Lead measurement and attribution strategies for a top-tier global brand in Adtech.
- Company: Join a leading global brand known for innovation in advertising technology.
- Benefits: Enjoy flexible working options and opportunities for professional growth.
- Why this job: Be at the forefront of product launches that shape the future of advertising.
- Qualifications: Experience in Adtech/Martech with a strong grasp of product marketing and strategy.
- Other info: Collaborate with diverse teams and influence key stakeholders across the organisation.
The predicted salary is between 54000 - 84000 £ per year.
The Change Partners are currently working with a tier-1 Global brand who are hiring a Measurement Lead across Attribution and Measurement within their Adtech division. We are looking for a senior individual with strong experience launching new products within the Adtech/Martech, TV or Video space.
Key responsibilities:
- Develop and implement EMEA GTM strategy across measurement and attribution adtech products.
- Own end to end product launch strategy and use customer feedback to push back into development teams to enhance product development.
- Be the go-to person in the business across measurement and attribution for internal and external teams.
- Support development of objections, training, marketing and sales collateral and more.
- Support client-facing teams.
- Market research and insights to improve product launches.
- Support development with market and product fit.
- Partner with multiple stakeholders both internal and external.
Your background:
- Strong experience within Adtech, Martech, CTV, TV and/or programmatic.
- Previously worked across product marketing, sales and go-to-market within the above areas.
- Enhanced understanding of media, advertising, measurement and attribution.
- Owned product strategy end to end, including commercial levers.
- Ability to work in a large, matrix organisation and influence stakeholders.
Please apply for further information.
Measurement Lead - Tier 1 Brand employer: The Change Partners - Global talent specialists for a connected world
Contact Detail:
The Change Partners - Global talent specialists for a connected world Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Measurement Lead - Tier 1 Brand
✨Tip Number 1
Network with professionals in the Adtech and Martech industries. Attend relevant conferences, webinars, or local meetups to connect with potential colleagues and industry leaders who can provide insights and possibly refer you to opportunities.
✨Tip Number 2
Stay updated on the latest trends and technologies in measurement and attribution. Follow industry blogs, podcasts, and thought leaders to ensure you can speak knowledgeably about current developments during interviews.
✨Tip Number 3
Prepare to discuss specific examples of your past product launches and how you used customer feedback to drive improvements. This will demonstrate your hands-on experience and ability to influence product development effectively.
✨Tip Number 4
Familiarise yourself with the company's existing products and their market positioning. Understanding their current offerings will allow you to tailor your discussions and show how you can contribute to their growth and success.
We think you need these skills to ace Measurement Lead - Tier 1 Brand
Some tips for your application 🫡
Understand the Role: Before applying, make sure you fully understand the responsibilities of the Measurement Lead position. Familiarise yourself with key terms like EMEA GTM strategy, attribution, and measurement in the Adtech space.
Tailor Your CV: Highlight your relevant experience in Adtech, Martech, or related fields. Focus on your achievements in product launches and your ability to influence stakeholders within large organisations.
Craft a Compelling Cover Letter: Use your cover letter to demonstrate your passion for the role and the industry. Mention specific examples of how you've developed and implemented strategies in previous roles, particularly in measurement and attribution.
Showcase Your Market Knowledge: In your application, include insights or trends you've observed in the Adtech or Martech sectors. This will show your understanding of the market and your ability to contribute to product development and strategy.
How to prepare for a job interview at The Change Partners - Global talent specialists for a connected world
✨Showcase Your Product Launch Experience
Be prepared to discuss specific examples of product launches you've managed in the Adtech or Martech space. Highlight your role in developing go-to-market strategies and how you used customer feedback to refine products.
✨Demonstrate Stakeholder Management Skills
Since the role involves partnering with multiple stakeholders, be ready to share experiences where you've successfully influenced internal and external teams. Discuss how you navigated challenges and built relationships.
✨Understand Measurement and Attribution Deeply
Brush up on the latest trends and technologies in measurement and attribution. Be prepared to discuss how these concepts apply to the role and how you can leverage them to enhance product development.
✨Prepare for Market Research Discussions
The job requires market research skills, so come equipped with insights about current market trends in Adtech. Think about how you can use this knowledge to support product launches and improve market fit.
