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- Tasks: Lead marketing strategies for a top-tier smartphone brand and manage a dynamic team.
- Company: Join a leading Consumer Electronics Brand with a focus on innovation.
- Benefits: Competitive salary, opportunity to influence major marketing budgets, and career growth.
- Why this job: Make a real impact in the mobile industry while shaping customer experiences.
- Qualifications: 6+ years in marketing with experience in mobile or telecommunications.
- Other info: Collaborate with senior stakeholders and agencies for impactful campaigns.
The predicted salary is between 80000 - 100000 £ per year.
The Change Partners are working with a tier-1 Consumer Electronics Brand who are looking for a Marketing Lead/Head of Marketing across their DTC products. The Marketing Lead will be responsible for a team, the full marketing mix and managing senior stakeholders, including HQ.
Key responsibilities:
- Deliver smartphone marketing strategy and execution across the UK.
- Set KPIs and ensure ROI is delivered across £100M marketing budgets.
- Partner with agencies across content, paid media, creative, social, PR and partnerships.
- Deliver a suite of measurement and tracking to ensure strategy is delivered and results in strong ROI.
- Strategising and delivering promotion and bundle propositions.
- Work cross-functionally with Europe and HQ to present insights and influence future strategy.
- Deliver monthly and quarterly plans with regular reporting on progress.
- Drive a strong customer journey, ensuring conversion, awareness and intent to purchase.
- Own being the voice of the customer to deliver an insightful and impactful marketing strategy and delivery.
- Link back investment and marketing budgets to commercials across sales/revenue.
Your background:
- At least 6 years of experience with the full marketing mix.
- A background in either Mobile, Agency or Telecommunications.
- Strong stakeholder management to influence senior individuals.
- Partnered with agencies across Marketing, Media and Creative.
Please note that visa sponsorship is not available for this position.
Head Marketing/Lead - Mobile/Phones employer: The Change Partners - Global talent specialists for a connected world
Contact Detail:
The Change Partners - Global talent specialists for a connected world Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Head Marketing/Lead - Mobile/Phones
✨Tip Number 1
Network like a pro! Reach out to your connections in the consumer electronics space, especially those who might know someone at the tier-1 brand. A friendly chat can open doors that applications alone can't.
✨Tip Number 2
Showcase your expertise! Prepare a portfolio or case studies that highlight your past successes in marketing strategy and execution. Bring these along to interviews to demonstrate how you can deliver strong ROI.
✨Tip Number 3
Be the voice of the customer! Research the brand's current marketing strategies and think about how you can enhance the customer journey. Present your ideas during interviews to show you're already thinking like a leader.
✨Tip Number 4
Apply through our website! We make it easy for you to connect with potential employers. Plus, it shows you're serious about the opportunity and keen to be part of the team.
We think you need these skills to ace Head Marketing/Lead - Mobile/Phones
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the role of Head Marketing/Lead. Highlight your experience with the full marketing mix and any relevant achievements in mobile or telecommunications. We want to see how you can bring value to our team!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to explain why you're the perfect fit for this role. Mention specific examples of how you've managed large budgets and delivered strong ROI in previous positions. We love a good story!
Showcase Your Stakeholder Management Skills: Since this role involves managing senior stakeholders, make sure to highlight your experience in this area. Share examples of how you've influenced decision-making and collaborated with different teams. We want to know how you can navigate complex relationships!
Apply Through Our Website: We encourage you to apply through our website for a smoother application process. It helps us keep track of your application and ensures you don’t miss out on any important updates. Let’s get your journey started!
How to prepare for a job interview at The Change Partners - Global talent specialists for a connected world
✨Know Your Marketing Mix
Make sure you’re well-versed in the full marketing mix, especially as it relates to DTC products. Brush up on your experience with mobile marketing strategies and be ready to discuss how you've successfully managed large budgets and delivered ROI in previous roles.
✨Showcase Stakeholder Management Skills
Prepare examples that highlight your ability to influence senior stakeholders. Think about times when you’ve had to present insights or strategies to HQ or other senior individuals, and be ready to explain how you navigated those conversations.
✨Demonstrate Cross-Functional Collaboration
Be prepared to talk about your experience working cross-functionally, especially with teams in Europe or other regions. Share specific instances where your collaboration led to successful marketing outcomes or improved customer journeys.
✨Bring Data to the Table
Since this role involves delivering measurement and tracking, come armed with data-driven examples. Discuss how you’ve set KPIs in the past and the impact of your marketing strategies on sales and revenue, linking back investment to tangible results.