At a Glance
- Tasks: Create and implement marketing strategies to elevate our brand and engage customers.
- Company: Join Cavan Bakery, a family-run business with a passion for quality baking.
- Benefits: Enjoy flexible working, discounts on products, and a fun workplace culture.
- Other info: Collaborative environment with opportunities for creativity and personal growth.
- Why this job: Be part of a growing brand and make a real impact in the food industry.
- Qualifications: Experience in marketing, especially in food or retail, and strong social media skills.
The predicted salary is between 32000 - 40000 £ per year.
About Cavan Bakery: Cavan Bakery is a thriving, third‑generation family business, founded in 1929, with deep roots in our local community. Passionate about baking, we create artisan breads, pastries, cakes and freshly prepared sandwiches, baps and rolls. As we continue to expand into new markets, we’re looking for talented individuals to join our growing team and contribute to our mission of delivering quality with care.
Details:
- Location: Walton on Thames, Surrey, KT12
- Reporting to: Commercial Director
- Salary: Up to £40,000 pro‑rata plus statutory entitlements
- Working Pattern: 2 days per week (flexible)
Brand Development & Strategy
- Develop and implement a marketing strategy to build an elevated, consistent brand presence
- Ensure brand identity, tone of voice, and visual standards are maintained across all touchpoints
- Lead the implementation of brand values and mission, ensuring key USPs are effectively communicated and embedded across all customer touchpoints, including digital platforms, email marketing, and loyalty programmes
- Identify opportunities to strengthen brand positioning within retail and wholesale markets
Digital Marketing & Social Media
- Plan, create, and manage engaging content across social media platforms (e.g. Instagram, Facebook, LinkedIn)
- Grow audience engagement and follower base through organic and paid activity
- Manage content calendar and oversee day‑to‑day social media execution
- Monitor trends and leverage relevant opportunities to enhance visibility
Campaign Management
- Design and execute marketing campaigns to drive sales, footfall, and customer engagement
- Support product launches, seasonal promotions, and key trading periods
- Ensure cohesive execution of marketing initiatives, maintaining alignment with business objectives and collaborating cross‑functionally to drive results
E‑commerce & Online Presence
- Support optimisation of website and online sales channels
- Work with external partners where required (e.g. web developers, designers)
- Lead customer journey mapping and develop recommendations based on feedback and behaviour analysis to enhance customer engagement, retention and conversion
Retail & Trade Marketing
- Develop in‑store marketing materials and promotional activity
- Support wholesale marketing initiatives and customer communications
- Ensure consistent messaging across B2C and B2B channels
Analytics & Reporting
- Track and report on marketing performance, including social media, campaigns, and sales impact
- Use insights to refine strategy and improve ROI
- Provide regular updates and recommendations to the Commercial Director
Budget Management
- Manage marketing spend effectively within agreed budgets
- Identify cost-effective opportunities to maximise impact
Skills & Experience
- Essential: Proven experience in a marketing role, ideally within food, retail, or FMCG
- Strong social media and content creation skills
- Commercial awareness with a focus on driving sales
- Ability to work independently and manage priorities in a part‑time capacity
- Excellent communication and organisational skills
- Desirable: Experience in SME or fast‑growing businesses
- Knowledge of bakery, food production, or hospitality sectors
- Basic design skills (e.g. Canva, Adobe)
- Experience with e‑commerce platforms and email marketing tools
Personal Attributes
- Creative, proactive, and hands‑on
- Passion for food, branding, and customer experience
- Strategic thinker with the ability to translate ideas into clear, actionable plans
- Results‑driven with attention to detail
- Adaptable and comfortable in a fast‑paced SME environment
Company Benefits
- On‑site parking
- Social events
- Cycle to work scheme
- Free bread allowance
- 50% discount on Cavan Bakery products
- Workplace Pension Scheme
- A box of cakes on your birthday
- Free lunch provided whilst on shift
- Employee assistance 24/7 helpline offering free confidential advice and support
- Flexible part‑time working (2 days per week)
- Opportunity to shape and grow a distinctive food brand
- Collaborative and entrepreneurial working environment
- Competitive pro‑rata salary plus statutory benefit
Inclusion & Diversity
At Cavan Bakery we all have a part to play in creating an inclusive place to work. Diverse representation among our people is really important to us, and we recognise that all our colleagues are uniquely different and bring their own originality, creativity and identity to work. Inclusion and diversity is a key driver of innovation and we’re committed to creating a culture where everyone feels that they can be themselves. We’re looking for people from all backgrounds and cultures to join us and be a part of our journey.
PART TIME MARKETING MANAGER in Walton-on-Thames employer: The Cavan Bakery Ltd
Contact Detail:
The Cavan Bakery Ltd Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land PART TIME MARKETING MANAGER in Walton-on-Thames
✨Tip Number 1
Network like a pro! Reach out to your connections in the marketing world, especially those who have experience in food or retail. A friendly chat can lead to insider info about job openings that aren't even advertised yet.
✨Tip Number 2
Show off your skills! Create a portfolio showcasing your best marketing campaigns and social media content. When you apply through our website, include a link to your portfolio so we can see your creativity in action.
✨Tip Number 3
Be proactive! Don’t just wait for job postings; reach out directly to companies you admire, like Cavan Bakery. Express your interest and share how you can contribute to their brand growth—this could set you apart from other candidates.
✨Tip Number 4
Stay updated on trends! Follow industry news and social media trends related to food marketing. This knowledge will not only help you in interviews but also show us that you're passionate and engaged with the field.
We think you need these skills to ace PART TIME MARKETING MANAGER in Walton-on-Thames
Some tips for your application 🫡
Show Your Passion for Food: When you're writing your application, let your love for food and baking shine through! We want to see how your passion aligns with our mission at Cavan Bakery. Share any relevant experiences that highlight your enthusiasm for the industry.
Tailor Your Application: Make sure to customise your application to reflect the specific skills and experiences mentioned in the job description. We’re looking for someone who can develop and implement marketing strategies, so highlight your relevant achievements in this area!
Be Creative with Your Content: Since this role involves social media and content creation, don’t hesitate to showcase your creativity in your application. Whether it’s a unique cover letter or an engaging portfolio, we want to see how you can bring our brand to life!
Apply Through Our Website: We encourage you to apply directly through our website for a smoother process. It helps us keep track of applications and ensures you don’t miss out on any important updates from us. Plus, it shows you’re keen to join our team!
How to prepare for a job interview at The Cavan Bakery Ltd
✨Know Your Brand
Before the interview, dive deep into Cavan Bakery's history, values, and products. Understand their brand identity and how they communicate it across different platforms. This will help you align your marketing strategies with their mission and show that you're genuinely interested in contributing to their growth.
✨Showcase Your Creativity
Prepare examples of past marketing campaigns you've worked on, especially those that involved social media or content creation. Be ready to discuss how you can bring fresh ideas to Cavan Bakery’s marketing efforts, particularly in engaging their audience and enhancing brand visibility.
✨Be Data-Driven
Familiarise yourself with key performance indicators in marketing, especially related to social media and campaign effectiveness. Be prepared to discuss how you've used analytics to refine strategies in previous roles, as this will demonstrate your ability to drive results and improve ROI for Cavan Bakery.
✨Emphasise Adaptability
Cavan Bakery is looking for someone who can thrive in a fast-paced environment. Share experiences where you've successfully managed multiple priorities or adapted to changing circumstances. Highlight your proactive approach and how it aligns with their dynamic work culture.