At a Glance
- Tasks: Create engaging marketing content and support campaigns to raise awareness for unpaid carers.
- Company: Join Carers’ Resource, a compassionate charity dedicated to supporting carers and their communities.
- Benefits: Flexible working, professional development, generous leave, and a supportive team environment.
- Other info: Opportunity for growth in a friendly, inclusive workplace.
- Why this job: Make a real difference in people's lives while developing your marketing skills.
- Qualifications: 3+ years in marketing, strong communication skills, and social media experience required.
The predicted salary is between 28621 - 28621 € per year.
Carers’ Resource is delighted to be able to advertise a new role to support carers and those they care for. We are seeking a Marketing & Communications Officer.
Hours: 18 hours per week
Salary: £13,621 for 18 hours and up to £28,000 (Full Time Equivalent)
Location: Bradford, Harrogate, or Craven office with some hybrid working
The Role: We are looking for a creative and motivated Marketing & Communications Officer with at least three years’ experience in digital marketing and communications to help raise awareness of Carers’ Resource, promote our services and strengthen engagement with carers, supporters, partners and the wider community. This is an exciting opportunity for someone who is passionate about making a positive difference to people’s lives. The successful candidate will play an important role in supporting campaigns, creating engaging content and helping to ensure unpaid carers know where and how to access support. Working closely with the CEO and colleagues across the organisation, you will help deliver effective marketing and communications activity that reflects the values, voice and impact of Carers’ Resource.
Key Responsibilities:
- Develop and deliver engaging marketing and communications activity across digital and print channels.
- Manage and update website content to ensure information is accurate, accessible and engaging.
- Create high-quality content for social media, campaigns, press releases and promotional materials.
- Support the promotion of services, events, fundraising activities and campaigns.
- Help increase awareness and understanding of unpaid carers and the support available through Carers’ Resource.
- Manage and grow social media channels, monitoring engagement and performance.
- Support internal communications and staff engagement activities.
- Produce marketing materials including leaflets, posters, presentations and impact stories.
- Gather and share case studies, testimonials and stories demonstrating the charity’s impact.
- Monitor marketing performance and provide reports on communications activity and engagement.
- Ensure all communications are consistent with organisational branding and values.
- Support the development and maintenance of the organisation’s brand identity and reputation.
- Assist with campaigns to recruit volunteers, supporters and trustees where required.
Person Specification:
Essential:
- At least 3 years experience in a marketing/communications role including creating digital content and campaigns.
- Excellent written and verbal communication skills.
- Experience managing social media platforms and creating engaging content.
- Strong IT and digital skills including website content management systems and Microsoft Office.
- Ability to write for a range of audiences and communication channels.
- Experience producing marketing materials and promotional content.
- Good organisational skills with the ability to manage multiple priorities and meet deadlines.
- Creative, proactive and able to work independently.
- Strong attention to detail.
- Commitment to the values and aims of Carers’ Resource.
Desirable:
- Experience working in the charity, health or social care sector.
- Knowledge of digital marketing tools, analytics and email marketing platforms.
- Graphic design or video editing skills.
- Experience working with media and public relations.
- Understanding of issues affecting unpaid carers and vulnerable communities.
Personal Attributes:
- Compassionate and people-focused.
- Team Player who collaborates with colleagues.
- Enthusiastic and creative.
- Collaborative and supportive.
- Flexible and adaptable.
- Professional and approachable.
What We Offer:
- Flexible and hybrid working opportunities.
- Supportive and friendly working environment.
- Training and professional development opportunities.
- Generous annual leave entitlement.
- Pension scheme.
- Opportunity to make a meaningful difference to unpaid carers and local communities.
Equality, Diversity & Inclusion: Carers’ Resource is committed to equality, diversity and inclusion and welcomes applications from all sections of the community. We are committed to creating a workplace where everyone feels valued, respected and supported.
Closing date for applications: Monday 15th June 2026. Please submit a covering letter with your CV explaining your fit to the role.
Marketing & Communications Officer in Harrogate employer: The Carers' Resource
Carers’ Resource is an exceptional employer that prioritises the well-being of its employees while making a meaningful impact in the community. With flexible and hybrid working options, a supportive and friendly environment, and ample opportunities for training and professional development, employees can thrive both personally and professionally. Located in Bradford, Harrogate, or Craven, this role offers the chance to contribute to vital services for unpaid carers, ensuring that your work truly makes a difference in people's lives.
StudySmarter Expert Advice🤫
We think this is how you could land Marketing & Communications Officer in Harrogate
✨Tip Number 1
Get your networking game on! Reach out to people in the industry, attend events, and connect with professionals on LinkedIn. We can’t stress enough how important it is to build relationships that could lead to job opportunities.
✨Tip Number 2
Show off your skills! Create a portfolio showcasing your best marketing and communications work. Whether it's social media campaigns or content you've created, having tangible examples will make you stand out to potential employers.
✨Tip Number 3
Don’t just apply blindly! Tailor your approach for each application. Research Carers’ Resource and align your experience with their mission. We want to see how you can make a difference in their community!
✨Tip Number 4
Follow up after applying! A quick email expressing your enthusiasm for the role can keep you on their radar. Remember, we’re all about making connections, so don’t hesitate to reach out through our website!
We think you need these skills to ace Marketing & Communications Officer in Harrogate
Some tips for your application 🫡
Craft a Compelling Cover Letter:Your cover letter is your chance to shine! Make sure to highlight your passion for supporting unpaid carers and how your experience aligns with the role. Keep it engaging and personal – we want to see the real you!
Showcase Your Digital Skills:Since this role involves digital marketing, don’t forget to mention your experience with social media and content creation. Share specific examples of campaigns you've worked on that made an impact – we love seeing results!
Tailor Your CV:Make sure your CV reflects the key responsibilities and skills mentioned in the job description. Highlight your relevant experience in marketing and communications, and don’t shy away from showcasing your creative side!
Apply Through Our Website:We encourage you to apply through our website for a smoother process. It’s the best way for us to receive your application and ensures you’re considered for this exciting opportunity to make a difference!
How to prepare for a job interview at The Carers' Resource
✨Know Your Stuff
Before the interview, dive deep into Carers’ Resource and understand their mission. Familiarise yourself with their services and recent campaigns. This will not only show your genuine interest but also help you tailor your responses to align with their values.
✨Showcase Your Creativity
As a Marketing & Communications Officer, creativity is key. Prepare examples of past campaigns or content you've created that had a positive impact. Bring along a portfolio if possible, as this can really set you apart from other candidates.
✨Engage with Their Audience
Think about how you would engage with unpaid carers and the community. Be ready to discuss strategies for increasing awareness and understanding of their needs. This shows that you’re not just thinking about marketing, but also about making a real difference.
✨Ask Thoughtful Questions
Prepare some insightful questions to ask at the end of your interview. This could be about their current marketing strategies or how they measure the success of their campaigns. It demonstrates your enthusiasm and strategic thinking, which are crucial for this role.
