At a Glance
- Tasks: Manage CRM campaigns and optimise customer journeys to boost engagement and retention.
- Company: Fast-growing fashion retailer known for bold designs and a vibrant online community.
- Benefits: Competitive salary, creative work environment, and opportunities for professional growth.
- Why this job: Shape customer experiences and drive brand loyalty in a dynamic e-commerce setting.
- Qualifications: Experience in CRM or retention marketing with a flair for creativity and data analysis.
- Other info: Join a passionate team and make a real impact on customer engagement.
The predicted salary is between 36000 - 60000 £ per year.
This fast growing fashion retailer has built a strong reputation for bold design, rapid trend adoption, and a highly engaged online community. With a loyal customer base and a strong digital presence, the business continues to scale across the UK and international markets. They operate at pace, value creativity, and are committed to delivering an exceptional customer experience at every touchpoint.
They are looking for a Senior CRM Executive to take ownership of customer lifecycle communications and help elevate the brand's retention strategy. This person will play a key role in shaping how customers engage with the brand, driving loyalty, repeat purchase, and long term value. It's a hands on role suited to someone who thrives in a fast paced e‑commerce environment and enjoys blending creativity with data driven decision making.
What You'll Be Doing…
- Managing end‑to‑end CRM campaigns across email, SMS, and push, ensuring timely and engaging delivery.
- Building and optimising automated customer journeys to support acquisition, retention, and reactivation.
- Using customer data and segmentation to deliver personalised, high‑impact communications.
- Reporting on campaign performance, identifying trends, and recommending improvements.
- Collaborating with creative, trading, and digital teams to ensure CRM activity aligns with wider brand and commercial goals.
What We're Looking For…
- Experience in CRM or retention marketing within a fast‑paced e‑commerce or retail environment.
- Strong understanding of segmentation, customer journeys, and lifecycle marketing.
- Confident using CRM platforms and comfortable interpreting data to inform decisions.
- A creative eye for compelling content and an understanding of what drives customer engagement.
- Proactive, organised, and able to manage multiple campaigns while maintaining high standards.
Please note due to high volumes of applications unfortunately we are not always able to respond to all unsuccessful applicants. However we wish everyone who applies the very best with their job search.
Senior CRM Executive in Manchester employer: The Candidate Recruitment Agency
Contact Detail:
The Candidate Recruitment Agency Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior CRM Executive in Manchester
✨Tip Number 1
Network like a pro! Reach out to people in the fashion retail industry, especially those working in CRM. A friendly chat can lead to insider info about job openings or even a referral.
✨Tip Number 2
Show off your creativity! When you get the chance to meet potential employers, bring examples of past campaigns you've worked on. This will help them see how you blend creativity with data-driven decisions.
✨Tip Number 3
Stay on top of trends! Keep an eye on the latest in e-commerce and CRM strategies. Being able to discuss current trends during interviews shows you're passionate and knowledgeable about the industry.
✨Tip Number 4
Apply through our website! We’ve got loads of exciting opportunities, and applying directly can sometimes give you a better shot at getting noticed. Plus, it’s super easy!
We think you need these skills to ace Senior CRM Executive in Manchester
Some tips for your application 🫡
Show Your Passion for Fashion: When writing your application, let your love for fashion and e-commerce shine through. We want to see how your creativity aligns with our bold design ethos and how you can contribute to our vibrant online community.
Highlight Your CRM Experience: Make sure to detail your experience in CRM or retention marketing. We’re looking for someone who knows their way around customer journeys and segmentation, so don’t hold back on showcasing your skills in these areas!
Be Data-Driven: Since this role involves a lot of data interpretation, include examples of how you've used data to inform your decisions in past roles. We love seeing candidates who can blend creativity with analytics to drive results.
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows you’re proactive and keen to join our team!
How to prepare for a job interview at The Candidate Recruitment Agency
✨Know Your CRM Inside Out
Make sure you’re well-versed in CRM platforms and can discuss your experience confidently. Brush up on the specific tools the company uses, and be ready to share examples of how you've used data to drive customer engagement in previous roles.
✨Showcase Your Creativity
Since this role blends creativity with data, prepare to discuss campaigns you've managed that highlight your creative flair. Bring examples of compelling content you've created or innovative strategies you've implemented to engage customers.
✨Understand Customer Journeys
Be prepared to talk about customer lifecycle marketing and how you’ve optimised customer journeys in the past. Think of specific instances where your segmentation strategies led to improved retention or reactivation rates.
✨Demonstrate Your Data Savvy
Familiarise yourself with key metrics and reporting techniques. Be ready to discuss how you’ve analysed campaign performance and made data-driven recommendations for improvement. This will show that you can not only manage campaigns but also refine them for better results.