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- Tasks: Lead the digital strategy and drive online growth for a prestigious British brand.
- Company: Join a well-established heritage brand known for its premium apparel and rich history.
- Benefits: Enjoy a full-time role with opportunities for significant impact and career growth.
- Why this job: Be part of a dynamic team transforming e-commerce while enhancing customer experiences.
- Qualifications: Bachelor’s degree and proven experience in growing online e-commerce businesses required.
- Other info: High application volume may limit responses, but we wish all applicants the best.
The predicted salary is between 48000 - 72000 £ per year.
A well-established British heritage brand, renowned for its premium apparel, is seeking a strategic and results-driven Head of Ecommerce and Digital. This pivotal role will drive the brand's online growth, focusing on optimising digital strategy, enhancing customer experience, and maximising revenue. The client, with a rich history spanning over a century, has experienced significant online expansion and now seeks a seasoned digital leader to further accelerate its digital transformation.
The successful candidate will be responsible for developing and executing a comprehensive 360-degree digital strategy, encompassing ROAS, CRM, UX, and conversion optimisation. This role requires a candidate with a proven track record of significantly growing an online e-commerce business. They will possess strong analytical skills, a deep understanding of customer behaviour, and the ability to manage a substantial P&L. The individual will lead demand forecasting, budget allocation, and revenue optimisation, ensuring alignment with overall business objectives.
Key Responsibilities:- Developing and implementing the end-to-end digital strategy.
- Driving revenue growth, profitability, and customer lifetime value.
- Managing the P&L for Ecommerce, Digital Marketing, and CRM.
- Leading demand and customer behaviour forecasting.
- Overseeing performance marketing and paid media strategies.
- Developing and implementing CRM and lifecycle marketing initiatives.
- Leading website and digital roadmap development.
- Developing and executing an international online growth strategy.
- Managing website localisation and payment gateways.
- Utilising analytics and data to enhance the customer experience.
- Collaborating with the Web Development team to improve website functionality.
- Bachelor’s degree or higher in marketing, business, or a related discipline.
- Extensive experience in growing an online e-commerce business.
- Strong expertise in ROAS, CRM, UX, and conversion optimisation.
- Proficiency with Google Analytics and other relevant analytical tools.
- Working knowledge of Artificial Intelligence and its application in e-commerce.
- Excellent organisational, analytical, and communication skills.
This is an excellent opportunity for a dynamic digital leader to make a significant impact on a prestigious British brand.
Please note due to high volumes of applications unfortunately we are not always able to respond to all unsuccessful applicants. However we wish everyone who applies the very best with their job search.
Head of Ecommerce and Digital TCL:43053 employer: The Candidate Recruitment Agency
Contact Detail:
The Candidate Recruitment Agency Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Head of Ecommerce and Digital TCL:43053
✨Tip Number 1
Network with professionals in the e-commerce and digital marketing space. Attend industry events, webinars, or local meetups to connect with like-minded individuals who can provide insights or even referrals for the Head of Ecommerce position.
✨Tip Number 2
Showcase your analytical skills by discussing specific metrics you've improved in previous roles. Be prepared to share examples of how you've used data to drive decisions and enhance customer experiences, as this is crucial for the role.
✨Tip Number 3
Familiarise yourself with the brand's history and values. Understanding their heritage will help you align your vision for the digital strategy with their overall business objectives, making you a more compelling candidate.
✨Tip Number 4
Stay updated on the latest trends in e-commerce and digital marketing, especially regarding AI applications. Being knowledgeable about current innovations will demonstrate your commitment to driving the brand's digital transformation.
We think you need these skills to ace Head of Ecommerce and Digital TCL:43053
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights your experience in e-commerce and digital marketing. Focus on specific achievements related to revenue growth, customer experience, and digital strategy implementation.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for the brand and your understanding of its heritage. Emphasise your strategic vision for driving online growth and how your skills align with the company's objectives.
Highlight Relevant Skills: In your application, clearly outline your expertise in areas such as ROAS, CRM, UX, and conversion optimisation. Provide examples of how you've successfully applied these skills in previous roles.
Showcase Analytical Proficiency: Demonstrate your analytical skills by mentioning specific tools you’ve used, like Google Analytics. Include any relevant metrics or data that illustrate your impact on previous e-commerce projects.
How to prepare for a job interview at The Candidate Recruitment Agency
✨Showcase Your Digital Strategy Expertise
Prepare to discuss your previous experiences in developing and executing digital strategies. Highlight specific examples where you successfully drove online growth, optimised customer experience, or maximised revenue.
✨Demonstrate Analytical Skills
Be ready to explain how you've used data analytics to inform your decisions. Familiarise yourself with key metrics like ROAS and conversion rates, and be prepared to discuss how you've leveraged these insights in past roles.
✨Understand Customer Behaviour
Research the brand's target audience and be prepared to discuss how you would enhance their online shopping experience. Show that you understand customer behaviour and can tailor strategies to meet their needs.
✨Prepare for P&L Management Questions
Since managing a substantial P&L is crucial for this role, be prepared to discuss your experience with budget allocation and revenue optimisation. Have examples ready that demonstrate your financial acumen and strategic thinking.
