At a Glance
- Tasks: Lead email marketing campaigns to engage and retain customers in the automotive sector.
- Company: Fast-growing automotive business known for exceptional service and customer experiences.
- Benefits: Competitive salary, dynamic work environment, and opportunities for professional growth.
- Other info: Collaborative team culture with a focus on innovation and performance.
- Why this job: Take ownership of impactful campaigns and drive meaningful customer engagement.
- Qualifications: 3+ years in CRM or email marketing, strong analytical and copywriting skills.
The predicted salary is between 28800 - 48000 £ per year.
A well-established, high-growth consumer business is looking to appoint an experiencedCRM Manager
This is an excellent opportunity for an ambitious CRM professional who is already operating at CRM Manager or Senior CRM Executive level and wants the opportunity to have genuine ownership and impact across a large customer database.
The role
You’ll play a key role in developing and delivering a multi-channel CRM strategy, with a particular focus on email and SMS communications. You’ll be responsible for planning campaigns, analysing performance, improving customer journeys and using data and testing to drive conversion and engagement.
Key responsibilities include:
- Planning and delivering targeted email and SMS campaigns
- Monitoring and reporting on commercial, engagement and CRM KPIs
- Optimising existing communications to improve performance
- Using customer data and segmentation to maximise conversion
- Working closely with creative teams on campaign development and email builds
- Leading A/B testing and turning insights into actionable recommendations
- Working with senior marketing stakeholders on wider business requirements
- Supporting the development of CRM processes, strategy and best practice
- Helping drive continuous improvement across the CRM function
About you
We’re looking for someone with strong end-to-end CRM experience who is confident working with large datasets and translating complex performance information into clear commercial recommendations.
You’ll ideally have:
- Strong experience within CRM, ideally across email and SMS
- Experience working with a CRM/CDP platform — Bloomreach experience would be advantageous
- Strong analytical and numerical skills, with advanced Excel knowledge
- Experience with segmentation, testing and campaign optimisation
- Excellent organisation and attention to detail
- Strong stakeholder and communication skills
- A commercial mindset and genuine interest in customer behaviour and conversion
- Experience supporting or managing people, with an interest in developing others
- An understanding of HTML/email build would be advantageous
Please note due to high volumes of applications unfortunately we are not always able to respond to all unsuccessful applicants. However we wish everyone who applies the very best with their job search.
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CRM Manager in Manchester employer: The Candidate Recruitment Agency
Join a dynamic consumer brand that values creativity, collaboration, and innovation in its in-house content studio. As a Studio Manager, you'll benefit from a supportive work culture that prioritises employee growth and development, offering opportunities to lead a talented team while utilising cutting-edge technologies. Located in a vibrant area, this role provides a unique chance to make a significant impact on the brand's visual storytelling and production processes.
Contact Details:
The Candidate Recruitment Agency Recruitment Team
StudySmarter Expert Advice🤫
We think this is how you could land CRM Manager in Manchester
✨Tip Number 1
Network like a pro! Reach out to your connections in the automotive sector or CRM space. A friendly chat can lead to insider info about job openings that aren’t even advertised yet.
✨Tip Number 2
Show off your skills! Create a portfolio showcasing your best email marketing campaigns and results. This will give potential employers a taste of what you can bring to the table.
✨Tip Number 3
Prepare for interviews by practising common CRM Manager questions. Think about how you’d handle campaign challenges or improve customer engagement. Confidence is key!
✨Tip Number 4
Don’t forget to apply through our website! We’ve got loads of exciting opportunities waiting for you, and applying directly can sometimes give you an edge over other candidates.
We think you need these skills to ace CRM Manager in Manchester
Some tips for your application 🫡
Tailor Your CV:Make sure your CV speaks directly to the CRM Manager role. Highlight your experience in email marketing and any relevant CRM platforms you've worked with. We want to see how your skills align with our needs!
Craft a Compelling Cover Letter:Your cover letter is your chance to shine! Use it to tell us why you're passionate about CRM and how you can contribute to our mission of delivering exceptional customer experiences. Keep it engaging and personal.
Showcase Your Campaign Successes:When detailing your experience, don’t just list your responsibilities. Share specific examples of successful campaigns you've managed, including metrics that demonstrate your impact. We love numbers that tell a story!
Apply Through Our Website:We encourage you to apply through our website for a smoother process. It helps us keep track of applications and ensures you’re considered for the role. Plus, you can easily explore other opportunities while you’re there!
How to prepare for a job interview at The Candidate Recruitment Agency
✨Know Your CRM Platforms
Make sure you brush up on your knowledge of CRM platforms like Mailchimp, HubSpot, or Klaviyo. Be ready to discuss how you've used these tools in past roles and how they can help drive customer engagement in the new position.
✨Showcase Your Campaign Success
Prepare specific examples of successful email marketing campaigns you've managed. Highlight your role in the campaign lifecycle, from segmentation to deployment, and be ready to discuss the metrics that demonstrate your success.
✨Demonstrate Your Analytical Skills
Be prepared to talk about how you analyse campaign performance. Discuss your experience with A/B testing and how you've used data to optimise future campaigns. This shows you’re not just creative but also data-driven.
✨Communicate Effectively
Since this role involves collaboration with various teams, practice articulating your ideas clearly. Think about how you can align messaging across departments and be ready to share examples of how you've successfully collaborated in the past.
